59. Establish a publishing house

Jingwen took the pile of paper rolls back to his house, and looked at this large pile of manuscript paper, and suddenly had a headache. Jingwen had no choice but to hire some poor students from Chang'an, and wanted them to help him sort out these manuscripts. And when Jingwen went to the places where those students gathered, as soon as those students heard that they were helping Mr. Kong Yingda sort out the manuscript, they wanted to come over to help, and they didn't even need a penny. Jingwen couldn't help but feel the power of this kind of cultural celebrity again.

"How's everyone tidying up?" Jingwen asked.

A student named Zhu Yu said: "Mr. Jingwen, we are almost finishing the manuscript of this old Mr. Kong Yingda, and it will probably not be long before it can be delivered for printing." I really didn't expect Mr. Kong Yingda to publish a book, which is really a great event in our literary world! Mr. Kong Yingda's "Five Classics of Justice" is really knowledgeable, and it is our honor that I can organize the manuscript for him. ”

Jingwen took a look, and these manuscripts were all sorted out, and they were waiting for printing and publishing to sell. And this is Kong Yingda's manuscript, who dares not to pay attention to it? And Kong Yingda is a well-known Confucian, and he is a descendant of Confucius, this gimmick is very big. At that time, Jingwen can use it to get a lot of money, and this Kong Yingda, a guy who wants to save face, doesn't even want a penny of manuscript fees, isn't this making Jingwen get high profits?

Jingwen is also rejoicing that books are published in this era not for money, but for fame. So even if Jingwen used their knowledge to make money, they were still grateful, but they thought that giving them money was insulting them. Therefore, Jingwen is at ease with other people's knowledge to make money, but he is doing good deeds.

And that student Zhu Yu was asking: "Mr. Jingwen, in fact, you might as well try to set up a place dedicated to publishing books." ”

"What? Specializing in books? Isn't this a publishing house? Jingwen asked.

Zhu Yu asked puzzledly: "What is the publishing house?" ”

"Well, the publishing house is dedicated to helping others publish books and then sell them." Jingwen explained.

Zhu Yu immediately said: "Yes, this is the publishing house." Mr. Jingwen, now according to the new paper, it is getting cheaper and cheaper, and the printing is also much cheaper. In the past, many people wanted to publish books and write books, but they couldn't afford those expensive expenses. And now that paper is cheaper, you can make it possible for a lot of people to publish books and then promote their ideas. When the time comes, maybe we will be able to restore to that era of a hundred schools of thought! ”

After listening to Jingwen, he was also a little tempted, and now he actually wants to start a publishing house by himself? Publishing houses are based on market demand and then publish books to make a profit. If strictly speaking, it is not a very good time to publish books, because the literacy rate of the population is not high. But about a tenth, or millions of people, are literate. Millions of people are literate, so there is a market of millions of people, and strictly speaking, it is not small. Moreover, after the promotion of this new paper making and printing method, more and more people are literate, and even the literacy rate is snowballing, and the book publishing market will also become bigger and bigger.

If you want to seize the market, you have to step in when others are not looking, and this is a very good time. If everyone knows that this industry is profitable, then they will enter the market one after another. Now that everyone is not paying attention to this market, that is when Jingwen had better intervene. If you intervene at this time, the benefits will be very great, and everyone will recognize the place where they publish, and they will have a signboard.

"Do you have any ideas?" Jingwen asked.

Zhu Yu replied: "Mr. Jingwen, in fact, we can help others publish books. If it is those high-quality books, we can advance funds to help them publish the books, and the money earned can be recouped or even made a lot of money. If the books are of medium quality, then we can let them pay for themselves, or half of each, and then we will divide the money we earn equally. If it's a book that we can't judge the quality of, we have to pay for it themselves, and we just provide a sales channel. ”

After Jingwen heard this, he immediately understood what this Zhu Yu meant. In fact, this is the operating model of later publishing houses, publicly-funded and self-financed. Jingwen has experienced an era of book publishing craze, and publishing books in that era was already the behavior of the whole people, and many people wrote books on the fashion. However, the quality of these people is uneven, so it is impossible for the publisher to pay all the upfront expenses for publication. At this time, there was self-financed publishing, and some people just wanted to save face and become cultural people, so they wrote some bullshit and wanted to publish. Naturally, it is impossible for publishers to publish such bullshit stuff, so they can only publish it at their own expense. At that time, the sales may not be satisfactory, but these make those small and medium-sized entrepreneurs feel very face-saving, as if they are a cultural person.

"So how do we find those reviewers? Now I'm afraid that many people who study are not willing to do things for businessmen! Jingwen asked.

But Zhu Yu retorted: "Mr. Jingwen, what you said is not right. It's true that scholars don't want to work for people, but it also depends on what kind of job it is! They're all very keen on publishing books like this. And this is to review other people's books, you can see a lot of people's knowledge, and by the way, you can learn a lot of talents. Usually those talented people are hidden, but now that the book is out, it will naturally be taken out. And those who review the manuscript can take the opportunity to learn a lot of other people's insights and talents! When we read books, in fact, many Confucian classics have been able to memorize them backwards, but what we lack is the insight to touch the analogy. If you can learn from people on a regular basis, you will be able to go further in your studies. I'm afraid that if Mr. Jingwen wants to start this book publishing industry, then many readers will be willing to come, even if they don't need to be paid! ”

After Jingwen listened, he knew what these readers thought. They just want an opportunity to learn, and they can discover the different opinions of many people, and this is an opportunity to learn. When Jingwen opens this publishing house, those scholars who want to go further in their studies will probably have to work for themselves, not even for salary, just for this opportunity to learn!

"In this way, the publishing house still has a head!" Jingwen thought secretly.