Chapter 20: New Ways to Promotion

Naturally, the signature on this book was not written by Chen Xinghai, because it was so neat and beautiful, and Chen Xinghai might not be able to practice it for another ten days and half a month.

The book fans who asked Chen Xinghai to sign at the signing also took out their "Journey to the West", took a closer look, and then compared the text on the "incriminating evidence" displayed by Chen Xinghai.

"It's really different! The words in my book are ugly!"

Many people are starting to say that.

Chen Xinghai heard it in his ears, happy and sad.

"Okay! Now everyone understands, right? I was wronged! What? You still think I wrote it? Please, if you are a great calligrapher, you can still write ugly characters, but if you are ugly in writing, how can you write a beautiful character in a short time?"

"That's right!"

Chen Xinghai continued to add: "And people's behavior and habits are different, the handwriting can be imitated, but the subtleties are always different, you look closer, my hook is like this, the hook on his book is like this, it's completely different!"

Everyone nodded.

At this time, Yang Yongye also went down to the first floor, knowing that the man in the green shirt was the one who splashed dirty water, and came to his side in a stride.

"What's your name?"

The man in the green shirt was frightened by Yang Yongye's aura, and said tremblingly: "I, my name is Wei Xiaobao......"

Chen Xinghai: "Hmm, you are also worthy of being called Wei Xiaobao?"

Wei Xiaobao was not afraid of him at all: "The names are all given by my parents, why can't I be called Wei Xiaobao?"

Chen Xinghai snorted twice and asked, "Okay, Wei Xiaobao, let me ask you, who assigned you to slander me? Is the other party's surname Li?"

Wei Xiaobao opened his mouth to deny it, after all, they were all mixed up on the road, and there was still a professional ethic of taking people's money and eliminating disasters from people.

But before he could speak, Chen Xinghai said again: "Forget it, you won't admit it, and it's useless to ask you!" However, the surname Li is really alive, it's better to have a surname and no name, don't say it, send someone to splash dirty water!"

When he said this, then Pavilion Master Li naturally couldn't hear it, but it didn't mean that no one would relay it, Chen Xinghai's intention was obvious, just to vent his anger.

......

The matter was settled, and the misunderstanding in the hearts of the masses was resolved.

The sales of "Journey to the West" have been more or less affected, perhaps because the market has been almost opened.

"That's not good, the sales of Volume 3 have obviously declined, and we need to promote it!"

Chen Xinghai touched his chin and muttered to himself.

Yang Yongye was stunned: "What do you mean?"

Chen Xinghai, who asked this, was also stunned, what the hell? Isn't the otherworldly business very developed?

Then he had to go through a lot of effort to explain to Yang Yongye what promotion was.

"I see. After understanding the connotation of promotion, Yang Yongye didn't care very much, because, "There is no word promotion in our place, but promotion behavior is very common, price reduction, discount sales, buy three get one free, etc., we have also done it." ”

Chen Xinghai: "Oh, it's much easier if you understand, why don't we have a promotion?"

"No! Books that have just been put on the shelves will be discounted, and I am afraid that it will have a big impact on the subsequent series, and readers will think that the quality of the content of the book is not good, which will lead to a further decline in book sales!"

Yang Yongye has seen a lot of this kind of sales continue to decline after discounted sales, so he does not support discounts or price reductions.

"Who said that the price must be reduced or discounted? We can hand out flyers! Make advertisements again! Or buy a copy of "Journey to the West" and get a copy of "Xinhua Dictionary" or something......

Although the otherworldly commerce is also relatively developed, it is still a drop in the bucket compared to the earth.

Chen Xinghai may not know what promotional methods are not available in the other world, but as long as he tells all the methods he knows, there is always an effective method, which is not available on the earth and in the other world.

Sure enough, after talking about a variety of promotion methods that he still remembered, he and Yang Yongye discussed a more suitable promotion method.

That's the lottery!

Those who purchase Volume 3 of "Journey to the West" through all formal channels under the Reading Library can get a random lottery code, with which they can participate in regular lucky draws, and those who win the grand prize can redeem the prizes on the spot.

I thought of it, and that night, the Reading Library put out an advertisement: "Buy "Journey to the West" and have a chance to draw the best spiritual weapon, why don't you hurry up!"

Then, the next day.

People who saw the advertisements went crazy in an instant, and they flocked to the reading library to ask questions, and after asking, they paid for books.

For a time, sales soared by three percent!

The clerks all complained a little that the workload was too much, but after Chen Xinghai said, "Whoever works the hardest, I will personally reward him with 1,000 spirit coins", all the clerks seemed to be beaten with chicken blood.

"Brother Chen always has all kinds of strange ideas!"

Yun Feiyu and others, who happened to come to Jiangjing County, said with heartfelt emotion after seeing this scene.

Su Dairou also added: "Brother Chen is so powerful, since he came to our Xuanting Sect, our income has increased by hundreds of thousands!"

The speaker was unintentional, but Yun Feiyu and Qi Yangbo glanced at each other.

"Perhaps, it's time to make a decision. ”

Uncle Qi Yang's words had no beginning or end, and the others who listened to it didn't know why, but Yun Feiyu did nod.

"Feiyu, do you agree?"

Yun Feiyu was gentle and elegant: "Brother Chen is already a member of my Xuanting Sect, isn't he?"

Uncle Qi nodded with satisfaction.

While speaking, Chen Xinghai also saw a few people, and hurriedly walked over, originally walking straight to Yun Feiyu, but after arriving in front of everyone, he turned around and came to Su Dairou's side.

In the eyes of everyone's contempt, and in Su Dairou's more shy expression, he grabbed the girl's hand and said with a pitiful facial expression: "Little Rou girl, my brother hasn't seen you for a long time, I miss you!"

Su Dairou shook her hand away, and then said with great shyness: "Brother Chen, if you don't have a proper way like this, I will ignore you!"

Uncle Qi Yang also sighed at this time: "Alas! I suddenly feel that what I said just now was a little early!"

Everyone entered the reading library and greeted Yang Yongye.

In fact, everyone was called by Chen Xinghai yesterday by sending a letter, of course, he expected that he would be busy today, so he called for help...... After all, the Reading Library and the Xuanting School are also a cooperative relationship, and the more people there are, the more sales, and everyone makes money.

Afterwards, Chen Xinghai has always been proud of his decision, didn't he see that after a few people came, did the sales really increase a few layers?

Especially when Chen Xinghai sent Yun Feiyu to the door to distribute leaflets with a little jealousy, the female customers who came in to buy books directly doubled, and people didn't read what kind of book it was, so they directly asked if they could sign for buying books?

Chen Xinghai laughed: "Yes!"

Then I saw those female customers walking towards Yun Feiyu after buying books, and I was so angry in my heart!