Chapter 18 Money-making schemes
Money is a good thing, Li Zhen is never too much, so don't mention how beautiful it is to count the money and count the cramps in the hands, and even sleep can wake up with a smile - just after the Mid-Autumn Festival Night Banquet, Li Zhen immediately sent people to start a gift-giving campaign, starting from the eldest grandson queen, to the concubines of each palace with a set of dressers, the styles are the styles of later generations, that is, the glass mirror was replaced with a bronze mirror, without him, although Li Zhen generally knows how the glass came from, but he only knows why it is, and he doesn't have the time to toss that thing, Anyway, the bronze mirror can make do with it, right? At least the concubines are very happy, how can the time spent on the dresser every day be counted as having an hour, and they can't always look at their own appearance, as for furniture such as desks, except for their own two masters and two sets of each, the rest will not be given, even if it is their own brothers, they want goods? Yes, take the money!
Naturally, the things sent are not given for free, that is called advertising, and the cost has to be entered, right? No, since the palace used all kinds of new furniture, the atmosphere can be immediately driven, new furniture has become popular, fashionable people can go to the sea, there is money to buy, there is no money to think about a random rectification, there is a look to become, some individuals buy a set, thinking about a look, let their craftsmen follow a set, but, only then did I find that things seem to be a little not good.
What's up? Hey, as early as half a year ago, Li Zhen asked Yan Ming to make a move, and did everything possible to replace all the carpenters in various houses, the price at that time was not low, everyone thought that Yan Ming's mind was burned by money, and only then did he react, dare to love the Yan family has already calculated, not only can Chang'an not find a few good carpenters, but also the eastern capital Luoyang, Jiangdu and other big cities are also like this, and the rich and noble families who want to catch up with the fashion have to go to the "Yan Ji Firm" to buy, but even if they want to buy, they may not be able to buy it immediately, You have to get the number first, wait for the goods to come, that's it, in just a few months, just the income of a few major semicolons of "Yan Ji" is amazing, and it has earned nearly 10,000 yuan of profits, which makes Li Zhen's mouth crooked with a smile.
Wanguan family wealth is not much, but it can be said that there is less but also a lot, if it is all replaced by Kaiyuan Tongbao, how can it be installed in a big room, but Li Zhen does not look at it very much, in his plan, this is just a beginning, just like a mouse pulling a scale, the big one is still behind, no, just put the new furniture on the market, Li Zhen pondered a few other things - soju, glass and other things Li Zhen has never played, but the basic principle is still known, although he doesn't have time to tidy up, but, It doesn't matter if the principle is written out and handed over to the head to stir it up, it doesn't matter if it doesn't work out, it won't cost a few dollars anyway, as for the upcoming project - printing, Li Zhen has put a lot of effort into it.
Printing is Li Zhen's old business, whether it is talking about the origin or specific technology, there is no second person in this era who can be compared with Li Zhen - as far as today's Tang Dynasty printing technology is concerned, it is still a blank, and it is still in the embryonic state at all, not to mention what large-scale printing, that is, small-scale engraving printing has not yet been formed, and the circulation of articles has to be copied by hand, even if the imperial court has passed on edicts and decrees in various places, it is also time-consuming and laborious, and it is not conducive to promotion. Not to mention the huge profit margin here, even political capital can also make money for the young and old, Li Zhen naturally will not let go of such a big piece of fat, but what kind of printing technology should be used makes Li Zhen very nerve-wracking.
Engraving printing? Oh, this is simple, left and right is just to cut the fine and solid wood, such as jujube wood, pear wood, etc. into a piece of wooden board, write the word to be printed on thin paper, paste it on the wooden board, and then according to the stroke of each word, carve it into Yang text with a knife, so that the strokes of each word are highlighted on the board. Once the board is carved, the book can be printed. When printing the book, first use a brush dipped in ink, brush it on the carved board, then use white paper to copy it on the board, and take a clean brush to gently brush it on the back of the paper, take down the paper, and a page of the book is printed.
Engraving printing is simple to make, often a version can print hundreds or even thousands of books, that is, the engraving is not difficult to find, after all, China has the habit of engraving and carving stone tablets since ancient times, and this talent is a lot of people, and it is really fast to get on the horse, but this engraving printing has several great defects: the stereotype is time-consuming and labor-intensive, and the tome of the book often takes several years, and the storage plate has to occupy a lot of space, and it is often damaged due to deformation, moth-eaten and corrosion. Books with a small print run that don't need to be reprinted, the plates become waste. Of course, one of the most critical problems is: the technical content of engraving printing is too low, easy to imitate, and it is difficult to form a unique business, which is a truth with Li Zhen's new furniture business, at most to make a few years of refreshing money, and then others to keep up, the profit margin is pitifully small, not in line with Li Zhen's idea of wanting to eat alone and make a lot of money, and it is natural to give up.
Bi Sheng's movable type printing? This is a technical job, but it is not too difficult for Li Zhen, although it has not really been rectified, but the principle is well known, even if you want to get started immediately, it is very easy, but this method also has a drawback - a book typesetting, the number of movable types to be used is hundreds of thousands, and the less is tens of thousands, and once the printing is completed, the version no longer exists, if it is after a period of time, if you want to reprint, you have to typeset again, therefore, Although Bi Sheng's movable type printing is a huge improvement over block printing, it is not an ideal choice.
In later generations, those electronic printing and laser printing, there are no such technical conditions at all, even if Li Zhen is full of theoretical knowledge can not come in handy, but well, this is not difficult for Li Zhen, although Bi Sheng's movable type printing technology is insufficient, but it is not impossible to improve, plus the wax printing machine can fully realize technological innovation - after the movable type typesetting comes out, it is not immediately put into printing, but first printed on wax paper, so as to form a version, the version can have many sheets of wax paper, However, when actually printing, only one or several of them are needed, and the rest of the wax paper can be saved as a version.
Mimeograph? This is simple, Li Zhen has more than a dozen simple mimeograph machinery of different specifications in his mind, as for the ink, it is even simpler, after all, Li Zhen learned this thing in his previous life, three times five divided by two to make a sample, basically with oil mixed with pine ink, plus the spiral hand-cranked wooden printing press, the prototype of a large-scale printing plant is about to come out, of course, Li Zhen himself has no time to toss those experiments, left and right just drew a sketch, wrote down the principle, The specific work was all thrown to the "Yan Ji Firm" to be busy, and Li Zhen went to "technical guidance" every once in a while.
Sell? Hey, the old man has repeatedly ordered all localities to educate the people and encourage people to read, but it's a pity that there are fewer books and more people, and the effect is not great, if you can solve the problem of book printing, it is a good thing for fame and fortune, and there is no reason to lose money, isn't it? Of course, it is a good thing to have theoretical reserves, but it is impossible to implement them without two or three years of practice, but now, Li Zhen has money in his hands, and he can afford to drag it out for a while, so he can slowly rectify it.
It's not a hurry to make a lot of money, and now Li Zhen's most annoying thing is the matter of apprenticeship - the old man has already said that he will arrange the apprenticeship ceremony after the Mid-Autumn Festival, but now it has been more than two months, but there is no movement in life or death, and he is stunned that Li Zhen has no peace in his heart, he doesn't have the courage to ask the old man, let Concubine Yan ask once, but there is no result, just say that he is waiting, God knows when he will wait, and if he waits, maybe the daylily is cold, but unfortunately Li Zhen is in a hurry, I could only wait patiently for the old man's call, and it was easy to survive until the first snow fell in Jingshi, and the old man finally came to the will, which made Li Zhen very happy, and he didn't even care about the good life for breakfast, and as soon as he received the will, he immediately ran to the Ganlu Palace......