Chapter 34 The Construction of Social Media, The Second Generation of Mamba

"He agreed?" Bryant received a call from Pelinka and was a little surprised.

"That's right, he agreed!" Pelinka's affirmative tone seemed to take a breath of certainty.

This summer, Bryant was in contact to form his own online company. The Internet will surely become a trend, and Kobe, who has a lot of money in hand, will certainly not miss the investment in this industry.

So Kobe Bryant immediately contacted some celebrities, some Internet giants in later generations, and now some depressed coders or students, and it is not difficult to hire them.

The first is Twitter magnate Ivan Williams, the future founder and CEO of Twitter, who moved to California in 1997 to work at O'Reilly Media. Hearing Kobe's call, he thought about it and readily agreed.

Then there are the other backbones, Jack Dorsey, Beez Stone and other core founders of Twitter.

With these people at the core, Kobe Bryant recruited a group of coders and was inspired to make a new social media in the short term. This social media will replace the current blog, and the BBS forum will become people's first choice for social networking.

With the experience and framework of later generations, it is not difficult for programmers to copy and make it. THE DIFFICULTY IS HOW TO PROMOTE THE OPERATION, THE CURRENT INTERNET IS NOT AS DEVELOPED AS IN LATER GENERATIONS, EVEN THE WINDOWS SYSTEM HAS BECOME PEOPLE'S FIRST CHOICE AFTER A LONG PERIOD OF WORD-OF-MOUTH FERMENTATION.

A lot of things in this era are window periods, even when a full-fledged social media system is created. But there aren't necessarily enough people with computers and the Internet. Even in the United States, which is now the most advanced country in the world, computers in this era are still expensive electronic products.

Coupled with the fact that current mobile devices simply cannot carry these software systems, there is a small total number of users of the Internet, and it is even more difficult to attract people to accept the software.

Of course, Kobe Bryant has his own methods, he will personally go down as the first users, using his popularity to attract a lot of attention. At the same time, invite your celebrity friends to join and slowly promote the software to the audience.

Maybe it will be a loss in 1 or 2 years, but Kobe Bryant knows that online social media will become a trend. Relying on the dividends of the Internet, this social media will dominate the youth market. The benefits will be staggering.

And the American professional basketball will also become more interesting, and the picture of countless stars fighting on it, Kobe Bryant is still very keen to see. This is also a very big help for the promotion of basketball. It can be said that it is with social media that the public opinion attention of sports events will reach the highest.

"Okay, we're going back to Los Angeles, and we're going to have a company registered near Silicon Valley."

"BOSS, can this make money?" Pelinka was a little confused.

"You're asking a question that's going to make you laugh five years from now."

The Lakers returned to Los Angeles after picking up their seventh win of the season in Houston and the last of a three-game road trip in Texas.

They will face three home games in Los Angeles and the schedule will be more comfortable in the near future. Bryant also had time to run things other than basketball.

Speaking of his career outside of basketball, Kobe Bryant also sold the last two scripts of the smart ghost record to Paramount for filming. With the craze of the first big hit, the smart ghost script that received hundreds of millions of dollars at the box office also sold millions of dollars.

Kobe Bryant doesn't plan to make a movie anymore, and now he is not short of money, he thinks that making a movie is too time-consuming and energy-consuming, and the next time he personally devotes himself to the film industry, I am afraid it will have to wait until after winning the championship.

Back in Los Angeles, the first thing Bryant did was register the company.

"What's your name?"

"Let's call it Twitter." Kobe Bryant thought about it for a long time, and always felt that calling other names would make a play.

Twitter was officially established. Kobe Bryant's full shares. This is also the first company under Kobe Bryant's own control of all shares, of course, he will take out some shares as a means of rewarding senior employees, but this time Kobe Bryant has to hold it in his hands.

The current Kobe Bryant is no longer the hairy kid who had to rely on magicians to build the company last year.

"Kobe, I need you to come and have a look. Our second generation boots will be available for Christmas. "Mamba Sports' call, Meg Whitman called.

Upon learning that Kobe Bryant was back in Los Angeles, he immediately contacted Kobe.

The sales of Kobe Bryant's generation can be called another business miracle, encroaching on 5% of the U.S. shoe sales market in less than a year! Sales reached $90 million!

With 2 months to go, we are very hopeful of breaking the sales record of $120 million set by AJ1 in the first year!

Kobe's performance on the court, as well as the kind of high-spirited spirit on and off the court, attracted the love of a large number of teenagers. Sales continued to climb, reaching a climax after the finals, and Mamba Sports' production line couldn't keep up for a while. After all, not everyone has a NIKE production line.

But when Bryant was on the way to China, after establishing contacts with some domestic manufacturers, the output finally kept up with the demand, and the dumping was overwhelming, not only in the United States, but also around the world.

This has caused the sales of the Mamba generation to soar in the past two months, and Kobe's popularity is visibly high. If nothing else, there is a high probability that it will break the sales record of $120 million for the AJ1 generation legend by the end of the year.

"Okay." Kobe Bryant readily agreed, and he happened to be in Silicon Valley, and immediately went to Mamba Sports.

"Guys! Do you miss me! Facing a group of designers, Kobe Bryant hooked the corners of his mouth.

"Kobe! Come on! Sign me for it! ”

"It's time to win this year's finals!"

"Is there any hope of winning this year's MVP?"

A group of top designers besieged Kobe.

"Alright, alright. Let's take a look at our Mamba II first! ”

Of course, the reason for the explosion of the first generation of sneakers is not only Kobe's popularity and excellent appearance. The Mamba generation's title of being the No. 1 shoe in actual combat was not obtained out of thin air. In the league, as long as there are players who have not signed their own contracts, almost all will choose the Mamba generation.

This has made Mamba Sports prostitute a lot of endorsements, but this year, under the imitation of NIKE and Adi, the quality of other sneakers has also made a leap. It can be said that the birth of the Mamba generation has promoted the scientific and technological quality of the basketball shoe industry for 5 years!

Mamba II is an advanced version of the previous generation, and this time it is available in two series: a high-top version and a low-top version. The intention is to further encroach on the old-fashioned crowd and take down those who think basketball shoes should be high-tops.

"Yes, it's beautiful." Kobe Bryant looked at the crystal-like ice blue boots and nodded in satisfaction.

"Or do you want to take a real combat measurement?"

"Gladly." Bryant's eyes drifted to the designers around him.