Chapter 5 Kobe Bryant's trip to China
"Are we really going to Dongfang Huaguo? If you want to open up the Asian market, why not go to Japan? Why not go to Singapore? Isn't there more rich people there, and they love basketball even more? ”
Kobe, Pelinka, Zhang Weiping, eBay publicity, Blackwater security and a group of security personnel are at Los Angeles Airport, preparing to board a plane to Shanghai.
"Yo, young man, you're not right. There may not be many rich people in China, but there are many people who love basketball. Zhang Weiping was upset, blowing his beard and glaring at Pelinka.
"That's right, the Dragon of the East is about to wake up, and it will become the biggest basketball park outside the United States."
"And that country will be the easiest country for basketball to surpass football." This is something that no other country can do.
"Okay, okay. You have the final say. Pelinka smiled wryly, for a traditional white man like him, the perception of China is that it is very backward and poor, and people are wearing braids and clothes of the same color. Although at Kobe's request, he made up for his knowledge of the country's development, but he really didn't think China had much commercial value.
"Correct your attitude, Robert. It's a country that we need to treat with respect, and if you can't, stay in L.A. Bryant warned.
"Got the boss, trust me in my work ethic."
"Let's go, get on board."
...
"This!? This is China? Is this Shanghai? Pelinka's eyes widened.
In 1997, Shanghai had already shown the prosperity of an international metropolis, with the Oriental Pearl Tower, the prosperity of Lujiazui, the quaintness of the Bund, and the tallness of the emerging office buildings.
All this shocked Pelinka and his party, whose impression of China was still stuck in the past.
"The density of this high-rise building has surpassed that of LA!"
Although LA is also a cosmopolitan city, the vast majority of houses are still low-rise flats, and the urban area is very large, extending all the way to the suburbs. This also results in LA feeling more like a bustling countryside than a top-notch modern metropolis.
Shanghai is different, with a large number of high-rise buildings, which makes Pelinka feel like she is in New York for a while. Prosperous, beautiful and vibrant.
"Welcome to China! It's fun to have friends from afar! ”
Ping An Hotel, some business officials in Shanghai, met with Kobe Bryant and his party.
Bryant is coming with a lot of dollars and is ready to invest, and his investment scope is not limited to Shanghai, he will travel to several major cities in China, complete the Mamba sports business activities at the same time, conduct investigations, and then invest.
"Nice to meet you, Ny." Bryant wore a well-fitting suit and shook hands with the officials one by one energetically.
"This kid is not simple." It was the first time for the Shanghai leader to see such a down-and-out athlete, and he saw that the domestic athletes were all a little introverted in front of the leader, like Kobe Bryant, who behaved decently, and he really hadn't seen a player who was only 18 years old.
Zhang Weiping acted as an interpreter, and the two sides talked very harmoniously.
eBay already has a strong intention to intervene in China's online shopping, although the current Internet penetration rate in China is not high, and online payment is also a problem, but the future prospects are absolutely bright.
Mamba Sports is also preparing to build a factory in China, where the industrial chain is very cheap, and the production of sports goods such as sneakers in China is far more cost-effective than in the United States.
And the big households that can bring a large number of jobs in this way will not be let go of the leaders of each region. Attracting foreign investment in this era is definitely a great achievement.
...
“KOBE! KOBE! KOBE! ”
The Bund, the already somewhat crowded Huangpu River, is already crowded.
Under the communication of Zhang Weiping, Kobe Bryant has established a general investment policy, and the leaders have also waved their hands to provide various conveniences.
In the Bund, the most famous place in Shanghai, Bryant launched a series of promotional activities.
"My good man, this popularity."
"It's horrible! I haven't seen such a crazy fan outside of LA! Chinese fans are too fanatical! ”
"The boss is also a favorite fan, crazy to sign autographs for them, and send signed shoes for an afternoon!"
"It seems that the market here is really good, but I don't quite understand why the Mamba School Park is being built here?"
"Does the BOSS think that the Chinese can have players who can adapt to NBA-level confrontation? That's too hard, I don't think so. ”
"Although the little king who followed the boss fought well, he fought too badly and too softly. Even so, I heard that he is already the strongest youth player in China. ”
"Who knows? The BOSS is far-sighted, and we won't get mixed up if we can understand it. ”
Bryant smiled and greeted the fans in Shanghai, his first time in China.
It was also the first time that a professional basketball star came to China.
In the era of 97, when any foreigner would be treated as a rare animal, the arrival of a superstar like Kobe Bryant simply caused fans to go crazy.
This is the first time they have come into contact with American superstars, and the characters who were originally in the TV set have come to their side in person.
I even greeted them in Chinese! Smiling faces!
Loved!
Even non-Kobe fans are secretly happy about Kobe's behavior. This era is an era when a mountain that can speak Chinese can be mixed into a star at will, and it is an era when foreign moons are relatively round.
And Kobe Bryant's heartfelt respect and love simply hit the G-spot of the Chinese people.
"This is the attitude that celebrities should have!"
"I heard that his next stop is to Wuhan, and I want to fly over!"
"Kobe Bryant is so good, no wonder he can beat the Bulls, it looks like he will soon become the face of American professional basketball."
As Kobe Bryant appeared on the news program, his deeds such as Los Angeles at 4 o'clock in the morning, the lore Jordan, 70 wins, the strongest rookie in the history of American professional basketball, etc., were made public, and a large number of Chinese people recognized Kobe Bryant during this period.
The second stop of the China tour, Wuhan. On the pedestrian street of Jianghan Road, Kobe Bryant once again caused a sensation in Jiangcheng. Jing Chu is a position where heroes come out, and this time Kobe's arrival has once again attracted a lot of attention. Tong Yanhao and the leaders discussed the cooperation and investment, and Kobe Bryant completed the second stop in the warm welcome of the people of Jiangcheng.
The third stop, Beijing.
This is also the last leg of the China tour.
Kobe Bryant wanted to meet some of the top bigwigs, but this time he was closed.
Whether it is CCTV, the Sports Bureau, or the commercial department, they are very cold to Kobe's arrival.
Because of Wang Zhizhi's affairs, Kobe Bryant was quite unpopular with the northern faction. can only be hastily completed publicity, but the fans in Beijing are very enthusiastic.
"Next time it comes, I hope you won't regret your decision today." Kobe Bryant didn't care either, since this was the case, he put all the investment in Jingchu and Shanghai.