Chapter 476: Cultural Invasion

The time has entered September of the twelfth year of astronomy, and it is the time of the autumn harvest. As in previous years, both the Ouchi family, the Otomo family, and even some small wealthy families, stopped at the time of the autumn harvest, and then went all out to carry out their own autumn harvest work.

The Luo family is naturally no exception. Since the middle of September, most of the subjects and people of the Luo family have invested in the autumn harvest, and even those Luo family's standing reserves have added a few extra days of vacation, so that they can have more time to rotate home to harvest grain. Although the Luo family practiced the shirry system, there were still many ashigaru and even samurai families who grew food.

At a time when the whole world is busy, Zhengliang, the lord of the country, is the most idle person.

Zhengliang really doesn't need to work too hard, because all the things just need to be handed over to the retainers to do, and all he has to do is to do a good job of overall control and monitoring and coordination. Moreover, it is not the first time that many retainers of the Luo family have participated in the autumn harvest work of the Luo family, and they already have enough experience to do their jobs well.

Now that everything in the family is on track, Masarashi also takes advantage of this time to think about what he was going to do a long time ago.

The first thing to do was to forge the coins that belonged to the Roche family. In fact, at present, in the local market, in addition to a large number of popular Ming Yongle copper coins, there are also a large number of their own coins forged by various wealthy families, and the people generally call these copper coins "bad money".

In the local language, everything with the word "evil" is carried out. Generally speaking, it refers to things that are not good. Apparently. These "bad money" are not very popular with the recipients. The reason for this. The main reason is that the technique of forging these coins is too poor, resulting in the poor quality of these "bad money", which is far less good than the Yongle copper coins that flowed in from the Ming Kingdom.

Now Masahiro also plans to open a special copper coin forging workshop, specializing in forging copper coins unique to the Luo family. Zhengliang even thought about the style of the copper coin, the shape is the same as the Yongle copper coin of the Ming Kingdom, but it will be engraved with the simple family crest of the Luo family, the front of the copper coin is two simplified characters "Luo", and the back is "both longevity Yongchang". Masashi also named these copper coins "Roche coins".

Why did Zhengliang forge his own copper coins? It is mainly considered for the following aspects:

First, the Luo family has obtained the most advanced copper coin forging technology from the Ming Kingdom through Wang Hai, Zuo Moyang, You Jianxia and others, and even recruited several Ming craftsmen with experience in forging coins.

Second, the Luo family has discovered three small copper mines in Feiqian and Zhuhou respectively, and there is enough guarantee in terms of raw materials. In addition, with more advanced mining and smelting techniques from the Ming Kingdom and Nanban, the quality of these copper ores will be even better.

The third is out of the need for territorial rule. A country that uses its own copper coins uniformly will make its own people feel more at home to the country. For those Yongle copper coins and "evil money" of the Ming Kingdom that are no longer in the territory, Zhengliang will take the method of allowing the people to exchange a certain percentage of the copper coins dedicated to the Luo family for recycling. These coins were recovered. It will be used for foreign transactions, and even re-forged for Roche money.

Fourth, it is necessary to gradually infiltrate foreign countries culturally and economically. With these Roche coins gradually used in the country. And after being well received, under the deliberate promotion of the Luo family, they will slowly flow out of the territory and infiltrate into the rest of the powerful territory.

Think about it, with the continuous circulation of these Luo family coins, these copper coins engraved with the Luo family crest and unique characters will become spread all over the country, and the name of the Luo family will gradually be known by people in other places. This is actually a classic form of cultural and economic incursion. At present, no one has been aware of this invasion, and even if they do, they are unable to effectively contain it because they do not have a domestic commercial and agricultural system and a political-military system like the Luo family.

It's a wordless and unstoppable cultural and economic invasion.

Fifth, this will promote the economic development of the territory. To establish a forging workshop, there are many links involved, from the original excavation, transportation, smelting to the final forging and forming, which forms a complete primary industrial chain. This not only allowed the industrial prototype of the Luo family to be established quickly, but also added a lot of employment opportunities for the residents.

With the increasing number of displaced people and buyers in the surrounding area, if the expansion rate of the Luo family is not fast enough, it is easy to cause signs of overpopulation. After all, there is always a limited number of fields suitable for cultivation after the fertilizer and the construction of the post, and in order to cope with this situation, in addition to developing a variety of agriculture, it is necessary to create such additional jobs.

Of course, this is just a prediction of Zhengliang. In fact, judging from the current situation, the displaced people around the territory have almost been absorbed by the Luo family, and they are mainly relying on human trafficking to increase the population of the territory. Although the current population of the Luo family has exceeded 250,000, in the eyes of the surrounding Haoqiang, it is already a super populous country, but compared to the territory of the Luo family, it still seems a bit less crowded.

However, in any case, the forging of the Luo family's unique coins not only gave the Luo family the initial form of industry, but also provided another way for the people of the territory to make a living, and provided impetus for the development of the economy of the territory.

In addition to forging the Luo family's own copper coins, Masarashi also planned to build a large printing workshop near Kishigaku Castle. There are also several reasons for its construction:

At present, the output of the paper factory near Kishigaku Castle has completely exceeded the daily use of the territory and the use of the Roche Academy, and the excess production is only used as a commodity for foreign trade. However, this also led to a decline in the price of local paper in Fuso, which in turn affected the foreign trade income of the Luo family. In order to change this situation, Masashi ordered a reduction in the export volume of paper. However, what should be done with the remaining paper?

Building a printing workshop is a good solution, and using the surplus paper to print books and then sell them out of the box adds another way to make money.

At present, the local books from the Ming Kingdom are very sought after, and many wealthy families will buy a few books from the Ming Kingdom to study, and even act as literate people. The Luo family also happened to print some of these books and sell them.

It's just that the books that Zhengliang planned to print in the early days gave priority to "Journey to the West" and "Chronicles of the World and the World".

"Journey to the West" is naturally needless to say, there are too few daily entertainment programs for people in this era, and if such a serialized book that happens to be a little magical and caters to local cultural concepts is added, it will definitely be welcomed by people. The "Chronicles of the World and the World" mainly tells some of the geography of the world and some interesting stories in the world.

The priority of printing these two books implies some of the purposes of Zhengliang.

The first is to strengthen the popularization and promotion of the unique culture and writing of the territory. The system of the Luo school has been fully promoted in the territory, but the scope is only among all the children and the young people who are mainly retainers and generals, as the ordinary people who occupy the largest proportion of the territory, except for some national proclamation documents, there is almost no other way to contact the unique writing and culture of the Luo family.

It was Masahiro who planned to use this kind of ordinary entertainment books that could penetrate into the people to popularize the unique writing and culture of the Luo family. If these lords liked the stories of these books, even the elderly would choose to let them tell them orally. And those who have already learned the unique script of the Luo family will inevitably become the main group responsible for the narration, thus setting off a wave of learning independent characters and accelerating the promotion of independent characters.

In addition, under the deliberate promotion of the Luo family, these books will flow into other powerful territories. Driven by curiosity and rave reviews from those around them, it was only natural that the businessmen would translate. This process of translation is also a process of promotion of the culture of the Luo family, and it is also a process of cultural invasion. What's more, the Luo family will also earn a lot of coins from it. It can be described as fame and fortune.

As for how to convert "Journey to the West" and "The Chronicles of the World into Things"? Of course, it will require the efforts of the wives of the political and good people. As the first listeners of the contents of these books, while enjoying the fun, they will also divide the work to transform these contents into the unique words of the Luo family, and then form books, and then take out the contents to be printed.

Zhengliang's wife is headed by Ju Ji, but they are all promoters of the Luo family's unique culture. Under the guidance of Zhengliang, they continued to introduce some methods to learn the unique script of the Luo family, so as to obtain preferential treatment when buying their commercial house items, and vigorously promoted the promotion of the unique script of the Luo family.

That's not to mention. In order to get discounts, people are really willing to spend some time learning these unique characters. Thus, to a certain extent, the promotion of the culture of the Luo family has been realized.

This time, the newly established printing workshop is naturally owned by them again. And the problem of promotion naturally falls on them. Others thought that the wives of the Luo family's governors were vases, but in fact, they were the most legendary businesswomen in the Warring States period at this time.

And the most difficult printing technology problem has also been obtained from the Ming Kingdom with the help of Wang Hai, Zuo Moyang and others. After everything was ready, Masashi finally decided to vigorously carry out these two tasks after the autumn harvest.

Just when Masashi was gearing up, a letter from Kyoto suddenly added a little ripple to the busy Luo family. (To be continued......)