Du Qixi ended his neon trip and returned to China.

His glorious era has begun.

One of the more representative events is that he was invited to give a lecture in the play.

It's not the first time Nortel has asked him to go back and give a speech to students.

But this is the first time that he has been invited to give a lecture in the play.

In any case, it has become the norm for the three major film and television drama schools to compete with each other for many years.

If it's an older generation of artists, it's okay to say.

Virtuous and respectable, there is no question of who obeys whom.

But Du Qixi has only graduated for a few years, and he is less than 30 years old, so he still goes to the theater to give lectures as a director.

This can only say one thing.

Director Du Qixi's attributes have completely stripped away the shroud of Nortel.

It's like Zhang Luo is Zhang Luo, and no one cares what school he graduated from.

Du Qixi is Du Qixi!

The content of his lecture was "Cultural self-confidence is a kind of pride that comes from the bones and from the blood!" ”

The subject matter is very large.

It's a bit of a fake big empty.

Neither professional nor likable.

However, it still attracted a lot of students and teachers to attend the class.

"Last year, I had a conversation with Disney's Alan Horn, and he said he wanted to shoot something Chinese, and I said you don't understand anything about China."

"He didn't say anything at the time, but I could tell he wasn't convinced."

Du Qixi opened with the standard Du's pretend, and I had a good conversation with Alan Horn, the joint bamboo mat and CCO of Disney Studios, and he was also scolded by me.

That's what a forced style.

And this kind of public speech, you can't make up the facts yourself, in case Alan Horn refutes that there is no such thing, then you really can't get along in this circle.

"We have a lot of things to shoot, Journey to the West can be filmed, Fengshen can be filmed, there are a lot of Taoist classics and legends, born and raised, but unfortunately they have all been smashed by short-sighted capitalists."

"I'm a scumbag, I rarely read books, one day I saw a book, the name is culture is a kind of power, I don't know if the writing is good or not, because I didn't buy it, but I think the title of this book is good, I read this title, I think it's enough."

……

This is a very young director, full of vigor and not very logical to play cards, and the films he made have a good reputation and box office.

However, it is not strong enough for everyone to look up to.

He is far behind than theoretical knowledge.

Compared to the ideological realm, he can't either.

Compared to box office results - I'm sorry, the theorists never take this as something to be proud of.

It's cheesy to talk about money.

So why are so many people still coming to listen to him bragging here.

Actually, the reason is very simple.

If nothing else, the entertainment industry in China will inevitably be a situation where a hundred flowers are blooming.

Traditional film and television companies, Internet companies, and some other capital forces.

As long as there is demand, profits, and special beauty, there must be people who want to come in.

However, the cat factory must be the dominant player in it.

Movies, TV series, variety shows, music and other related fields, from investment, production, distribution, publicity, release, online broadcasting...... Almost all of them are very strong.

No matter how the cat factory develops, everyone has to remember that entertainment is their basic plate.

And Du Qixi is the most active person in charge of the entertainment side of the cat factory, and it can also be said that he is the main person in charge.

Understanding his ideas is important for the School of Film, Television and Drama.

Students are able to capture opportunities for the next few years, and teachers know how to pump blood into the market.

When you're strong enough to a certain extent, you don't need to do anything, and people will revolve around you.

From Du Qixi's conversation.

Students and teachers have heard a word many times, film and television industrialization.

From "New Shu Mountain" to "Mountains and Seas 1", and even "Shu Mountain 2", which is being filmed, Du Qixi constantly emphasizes the industrial elements in it.

The definition of so-called industrialization is very complex, but in the area of film, it generally refers to Hollywood.

Film industrialization is the ability to continuously produce blockbuster films.

The box office performance of a single film is prominent, or the emergence of a blockbuster film in the film market, these do not prove that the industrialization of film has matured.

has made several blockbuster movies in a row, and it cannot be said that it is industrialization.

Only the stable, continuous, and uninterrupted emergence of movies with good box office can be called a sufficiently complete film industrialization.

Does it matter who directs?

Important, but it will become less important in the future.

Does it matter who will be the lead actor?

This really doesn't matter, as long as the acting skills are qualified, as long as the actors fit the role, the little traffic that comes with itself is not worth mentioning at all.

In his speech, Du Qixi gave a chestnut.

Jiang Huateng, who said that he couldn't get investment from Christra, in order to be able to attract 360 million film investment, succumbed to the requirements of the capital side and invited a little fresh meat to play his "Sea Bunker".

It's not that this little fresh meat brings capital into the group, but the capital requires your traffic to meet the standard.

It's like buying a TV series, after I finished watching the theme, I saw the starring role at first sight, yo, Sun Li, we want this TV series.

The price is negotiable.

Or, sorry, there's nothing in this TV series of yours that can hold up, so we have to say sorry.

Low price?

Don't want a low price.

This is a typical insistence on traffic monetization.

Du Qixi's theory of industrialization is obviously against traffic monetization.

It's not that the cat factory doesn't like traffic so much.

The cat factory also has traffic stars, and there are more than one or two.

At present, the latest and hottest traffic star is Wu Tie, who played the secretary of Dakang, and he is popular all over the country.

And before that, everyone saw him feel familiar at best.

This kind of traffic of the cat factory is brought up by the works, pay attention to the order, it is the works that give a person traffic, not want to rely on the flow to bring fire works.

The director is not that important, and the actor is not directly important.

So what's important?

The important thing is the film and television industry system.

When a project is initiated, evaluate its value and cost.

This avoids the pathological situation in which many investors enter the industry with opportunistic purposes and want to get rich quickly, resulting in rampant scammers in the industry, no one wants to make a good film, and a group of people take PPT to raise money everywhere.

The evaluation in the theory of industrialization is professional and effective.

Then, while finding the right director, let the screenwriting team go on and polish the script.

Finding an actor may require the trouble of the director to participate in the casting.

The rest is not needed.

For example, special effects, the special effects of the cat factory are not under the control of the director, we are a cooperative relationship.

There are also photographers, editors, sound recorders, and artists, all of whom are selected partners of the cat factory, and as long as they show enough strength in the project, they will be able to cooperate for a long time.

For example, cutting-edge photographer Mu Xuefei and her girlfriend Caicai.

The two of them from "New Shu Mountain" to "Mountains and Seas 1", and then to "Shu Mountain 2", which is now being filmed, are all leaders of photography and art.

Each of them has a team.

There are also teams in the recording studio, and there are also soundtrack artists, and they all have teams.

This model is able to produce professionals on a continuous basis.

The people brought out, even if they are not as spiritual as Mu Xuefei and Caicai, at least it is enough to deal with ordinary small-budget movies.

The production process is an assembly line, and professional people complete it.

These people and the director are only in a cooperative relationship, we meet your requirements, and the salary is the project, not the director.

Directors and producers are like the bridging and leading of all links.

The film is finished here.

There is a special distribution department for distribution, both online and offline, if there is a need, let the director and actors cooperate with the publicity, if not, this movie has nothing to do with you.

In the face of the huge distribution power of the cat factory, as long as the quality of the movie is not bad, it is difficult for the box office to be bleak.

This is also the reason why it is becoming more and more difficult for Lin Dong to lose money in the settlement of literary films.

Unless it's the kind of movie that is particularly unpopular with the general public, it's hard to be buried.

"In order to verify this industrialization system, our cat factory's next plan is to launch a number of TV drama projects, which are the literary copyrights we have hoarded in our hands, such as "Eternal Night is Coming", "Liuyuqing", "Almighty Master", "Drag the Knife in the Rain" and so on, here we welcome colleagues from all walks of life to work together."

The teachers didn't react, but the students were excited.

started so many projects at once, and this Uncle Du said that he would not look for traffic stars to star, which is a godsend for newcomers like them.