Chapter 787 - 10 Billion Subsidy (Asking for Recommendation Votes)
"Mr. Lin, do you know who is the largest market share of rice, flour, grain and oil?" Wang Kuo asked.
"Probably Hualiang, right?" Lin Dong really didn't know much about this.
Wang Kuo shook his head and said, "No, but the yellow dragon fish that has cooperated with Hualiang, they occupy at least 30% of the market in China." ”
"Of course I've heard of this, it's this at home." I don't cook much, but I have everything I need.
"Then Mr. Lin, do you know the background of the yellow dragonfish?" Wang Kuo asked again.
"They must be very strong." can win a 30% share in Huaxia, where the people take food as the sky, and can surpass his own son Hualiang, which is absolutely strong.
As soon as he thought that Wang Kuo was going to choose this existence as his opponent, Boss Lin felt his blood boiling.
"The strength is really strong, last year, the turnover of Yihe Group, to which Huanglongyu belongs, was 133.4 billion yuan, and our Moutai revenue was 38.862 billion yuan." Wang Kuo was afraid that Lin Dong would not have an intuitive understanding of this, so he deliberately pulled a reference.
Of course, the net profit of grain and oil is far less than that of the wine industry.
But there is no doubt about the revenue of 133.4 billion yuan, even a goose can only be barely compared.
"I only know about Arowana, but I don't know what Yihe Group is." Lin Dong said.
"They won't focus on promoting this, because the company that occupies three or four percent of our market share is not our Guo Jia's at all." Wang Kuo smiled.
Not only will it not emphasize the background of foreign investment, but even deliberately downplay him, so 80% or 90% of Chinese people will think that this is a Chinese brand, and may even be proud of it.
"No, where is it?" Lin Dong was surprised.
"Over there, one of them loves to cross the flower bridge." Wang Kuo's no longer laughed, but with a little bit of ridicule.
"It's okay to love Huaqiao." Lin Dong is more tolerant.
After all, he, a guy who has crossed over from the wizarding world, can also love with words, why can't others.
"Mr. Lin is young and may not know the confrontation between the world's four major grain merchants and us, these four major grain merchants refer to Migo ADM, Migo Bunge, Migo Cargill, Migo Louis Dreyfus, the industry is called the four major grain merchants, also known as ABCD, seventy percent of the world's grain transactions are in the hands of these four companies, with an annual transaction volume of about 300 billion US dollars."
"I've heard a little." Lin Dong said.
That was probably in 2004, and Lin Dong didn't experience it now, but his extensive reading helped him store relevant knowledge.
Soybeans are native to China, and soybeans cultivated in countries around the world are directly or indirectly spread by China.
China's soybean production was once more than the rest of the world combined.
In 2001, Huaxia opened up the soybean market to the outside world, foreign-funded enterprises continued to pour into China, and multinational giants began to get involved in China's soybean industry.
In 2004, after being frantically suppressed by international investment funds, China's small and medium-sized soybean processing enterprises and local oil extraction enterprises could not bear the load, and they declared bankruptcy and were merged by foreign investors at low prices.
In the aftermath of the soybean crisis, the four major multinational grain producers managed to control 85% of the actual soybean processing capacity.
Foreign-funded oil extraction enterprises only purchase transgenic soybeans, not domestic soybeans, and the purchase price is relatively high, forcing farmers to only plant trans-soybeans, and the seeds must be imported from abroad.
The control of soybeans was the beginning of foreign investment in China's grain market. After foreign investment in soybean agriculture, it in turn began to manipulate the pricing power of edible oil.
"What do you mean, this yellow dragon fish has a share of the four major grains?" Lin Dong understood it.
It's also difficult for Wang Kuo, in order to convince him, so much effort.
However, it did convince him.
ADM, he indirectly controlled, accounted for about 24.6% of the shares, several other large grain merchants also have their own layout, at that time the domestic well-known small packaging edible oil brands, including Arowana, Luhua, etc., have foreign capital, and even part of the oil business of Hualiang also has foreign participation. In fact, our food safety is completely in the hands of others. "Wang Kuo has experienced that period and is quite touching.
"I really don't feel it." Lin Dong was quite confused.
He has always felt that we are a big grain producer, with a large land and abundant resources, and we have come from the cauldron economy, and these things related to people's livelihood should be in our own hands as a matter of course.
"That's because Mr. Lin, you eat all the grain, oil, rape and meat that are directly shipped over." Wang Kuo almost couldn't hold back and was about to mock.
The canteen has a large budget every year, and has signed supply and demand agreements with many manors and farms outside the city.
In other words, Mr. Lin is also a special group.
If you are a special group, why bother what you ordinary people eat.
"Ahem~" Boss Lin didn't mind, just asked: "Then Uncle Kuo, what do you want to do, there should be a set of plans, right?" ”
"There are some ideas, but how to do it, we still have to keep exploring it in the process of doing it." Wang Kuo began to say what he thought.
I didn't have money before, and it was in vain to think about it.
Now Boss Lin has given him 10 billion yuan and asked him to subsidize it.
So how exactly do you subsidize it?
Is it a direct reduction when you buy something, or is it to control the cost and quality so that ordinary people can afford to eat something more assured?
You don't need those experts to educate you about how harmless anti-based foods are.
Can't we eat it?
We don't have to believe anything 1:1:1.
We just don't like it!
Wang Kuo's plan is to start from the source and support some farms to grow pollution-free crops, even if the yield is a little lower, and I will use the money to subsidize you to do it.
In this regard, there can also be cooperation with a number of scientific research institutions.
At present, due to limited capacity and funding, it is not possible to carry out large-scale deployment, but it can start somewhere first.
As long as the industrial chain is mature, with the help of the huge power of online shopping, it can completely affect the entire industry.
On a level, it's also an opportunity to overtake in corners.
Online shopping has subverted the traditional sales market.
In addition, Meow Claw Shopping also plans to establish its own grain and oil fresh supermarkets throughout the city, and Meow Claw Shopping will be laid out online and offline together.
By the way, it can also provide more employment opportunities for Meow Claw Express.
The more popular this kind of meow claw grain and oil fresh supermarket distribution, the higher the efficiency of delivery, and the lower the cost of delivery.
It has its own grain and meat production base - a poverty alleviation project in backward areas.
It has its own sales channels - Meow Claw Shopping and the upcoming Meow Claw Fresh.
Own transportation channels - express warehousing system that has spread almost all over the country.
It has its own publicity channels - whether it is a live broadcast of a green pollution-free base or a short video, it can achieve the purpose of publicity, and bringing goods is really not just for fun.
When you have everything, it's easy to get things done.
Compared with other companies to do this, the cat factory can save a lot of costs, and in the case that Mr. Lin does not require profits, these saved costs can be further expanded.
Soon, a cat factory's own brand of rice, flour, grain and oil will appear.