Chapter Eighty-Five: Spielberg, who instinctively 'saves the world', and Roland Allen, who loves games

For Spielberg, movies are his toys since he was a child, and when other children are still in the stage of occasionally going to the movies, he has a senior engineer father, who is already a director who shoots around with an 8mm camera, because of this, he doesn't think there is anything wrong with the eleven-year-old Roland making movies, because he also made movies like this back then!

Of course, after he had a son, the importance of the child increased.

He can give up working overtime for the sake of accompanying his children, he can push away those night shoots for the sake of his children, he can stay away from those projects that need to leave the country for the sake of his children, but he can't give up his hobbies for the sake of his children-

Game.

Yes, if cinema is Spielberg's dream career, then games are his growing friend, and as one of the world's first video game addicts, he was the first guy in the film industry to play Atari's first arcade machine, Pong.

And in the golden age of the American arcade, Spielberg's movie studio was actually a game arcade.

Steve Jobs and Steve Wozniak, the two founders of Apple, designed classic games Arkanoid and other game consoles, fascinated Spielberg, as a heavy lover of games, he was already a fan of the future Apple godfather in the seventies - this is also the reason why Jobs was able to buy Pixar animation for 10 million, if it were not Spielberg, Sensei said it was a friendship price, Lucas would not have been able to sell his studio to a layman even if he didn't like animation very much.

And the reason why Pixar Animation was able to invite Tom Hanks to dub "Toy Story" and hook up with Walt Disney is also because of the Jewish gang behind it, with Spielberg, a fan brother, Jobs can naturally hook up with Jeffrey Katzenberg, then the chairman of Walt Disney, Spielberg's friend, and one of the Big Three of DreamWorks.

Of course, Steve Jobs is only one of the key figures in Spielberg's game career, and the game that really obsesses him is the famous Japanese "Space Invaders", which was founded in 1972 and Yada transplanted this game to his own machine in the 80s, and after playing this game, Spielberg, who had just achieved great success with "Raiders of the Lost Ark", locked himself in the studio, cleared the entire game, and wrote a guide himself.

On the first page of the guide, he even marked it directly-

'Anyone who wants to see this book is a fan of the game'.

If Nintendo and Disney are the two best IP companies in the world, then Spielberg is definitely the first guy in the world to crazy produce derivatives without the concept of IP, and his enthusiasm for games made him contact game companies to create the same pick-up before the release of "Jaws", and when the Atari 2600 was launched, Spielberg also asked them to make their Hollywood debut "Flying Car Duel" into a game.

While filming "Aliens. ", the guy who joined the group with him was the latest game "Donkey Kong" at that time.

If the time stayed in 1982, the market would definitely praise the myth of Atari and Spielberg's madness about games, but it was precisely because of this continuous success and high confidence in the influence of his own work that in 1983, Spielberg, who had just formed a film production company and was in urgent need of funds to develop and grow, went under the knife to his friend.

Spielberg wanted to develop his Ampere Entertainment into a film production company like Lucasfilm.

Although he didn't have a national IP like "Star Wars", he came up with an idea.

Movies + Games + Various Other Derivatives.

If the movie is a big hit, you can adapt the game.

Adapt the game and you can make crazy money.

The game reinforces the concept of cinema, and unlike going into the theater, it can enter thousands of households on its own, and in this case, with their company, the value of the derivative will increase exponentially.

So, Atari came forward to buy "Aliens. When the game was produced for the copyright, Spielberg Lion, who wore a pair of pants with Universal, opened his mouth and directly asked for a licensing fee of 25 million and a high share.

Of course, if that's all there is to it, that's it.

This kind of extortion caused the entire negotiation to continue from the beginning of the year to the middle of the year, and not only that, but at the time of the contract signing, they also asked Warner's Atari to release the game that year-

The contract was signed in July, and it had to be officially launched in December, in the era when there were no digital products, the development cycle was only six weeks, and what kind of game could be written in six weeks?

If you put it until now, for a company like R-Star that can't perfectly port Red Dead Redemption 2 from console to PC in a year, it won't be able to write a single bug in six weeks.

Of course, if it is replaced by Ubisoft, maybe the potatoes have already been planted.

So, the failure is obvious.

Of the more than 10 million copies produced, only 1.5 million copies were sold.

The countless cassettes that could not be sold were buried by Atari in the desert of New Mexico.

Of course, if it's just a failure, that's it.

The most difficult thing for Spielberg to accept is that his "Aliens. has always been hailed as the last straw to save the market - because at that time, the market was full of all kinds of garbage games, because the industry made money, even food companies wanted to get a piece of the pie, and the poor quality of the games developed made people speechless, and while causing a large number of homogenization, the enthusiasm of users was also rapidly fading, the public's enthusiasm for video games disappeared without a trace, and consumers were unwilling to buy games. People hope that this game-loving director can bring a different experience to the market, but-

Spielberg finally chose money.

In the Internet era, as long as the video grandma who has done the history of game development will mention the biggest rout in the history of games in 1983 'Atari Shock', many people will go bankrupt of the American game development studio, the second generation of game consoles will officially die, and the world video game development center will be transferred from America to the island country and a series of results, all of which are attributed to Atari's stupidity, attributed to Atari taking IP as everything that saves the world, but ignoring the quality of games.

Butβ€”

Only Spielberg himself knew that he was chasing Lucas and stabbed his friend to death with his own hands.

Boasting himself as the number one player, he has completely failed to live up to the expectations of all game lovers.

Twenty-five million in licensing fees!

That's already a hundred games!

You must know that the total R&D cost of Atari's new game console is only 100 million!

And it is precisely because of the failure of Atari that Nintendo's red and white machine has a chance.

Super Mario Bros., which landed in America in 1985, set off a frenzied gaming storm, and it took Nintendo only three years to restore the American game market to the heyday of Atari.

At that time, there was even a rumor in the market that 'a toilet repairer saved the American gaming circle'.

A game with a sense of achievement, rich plot, and a strong sense of substitution, it is deeply loved by people.

And all this should have belonged to Spielberg's glory.

But he buried his savior status with his own hands.

In Aliens. After the game's complete failure, Spielberg never talked about his love of video games, and no longer cared who his film would be licensed to by the studio, or what kind of game he produced.

He felt sorry for the game fans who pinned their hopes on him, so much so that he would rather start DreamWorks again than continue to pull Amperin Entertainment, and on the road of the company's development, he didn't lose to anyone-

He just lost to himself.

No matter how good his movie is, he can't accept that he strangled his friend to death with his own hands.

Because of this, when Mohami moved out of Super Nintendo's home game console and the game cartridge they had just made, Spielberg, who wanted to introduce Mohami to work, felt that his heart had been stabbed by his own hands.

At one point, the idea of letting Mohami and Roland get out of the way even came to his mind.

But when he lowered his gaze and looked at the familiar game cartridge that could no longer be familiar, this guy who should have been furious unexpectedly picked it up and asked in a low voice, "Who made the game?" What game? ”

Spielberg is the 'culprit' thing, only the guys who watched Ready Player One know it.

In this day and age, people only know that he is the film director who licensed the IP to Atari, as for the rest-

Then there is only the legendary game enthusiast status.

That's why Mohami took the initiative to move the game out when Spielberg asked, and after seeing the other party's 'interested' inquiry, his words were like a sloping flood, gushing out.

"We developed this game called RPM Racing."

"It's based on the sixty-four-bit destructive competitive racing game made by Electronic Arts '85."

"Electronic Arts? Tripp Hawkins? I know this guy. After learning that the core of the game was still a game made up by America's own people, Spielberg, who wanted to keep a straight face, softened a lot, "Didn't Tripp work under Jobs before?" Steve Jobs switched from games to computers, but this guy went out of Apple and made games......"

"But I remember, hasn't he been making computer games all the time?"

"Why are you guys making video games?"

When Spielberg asked about this with a little curiosity, Mohami, who had wanted to rub off on the relationship and sell games to Spielberg, suddenly came to his senses, "Because Nintendo's sales reached two billion dollars in eight or nine years, the video game market is recovering, and at the same time, Sega also brought their MEGA DRIVE to America, hoping to compete with Nintendo, since the future of video games is good, of course, we hope to be able to make a name for ourselves through this piece." ”

"Make a name for yourself first?" Spielberg's voice raised, "You're not going to do it for Nintendo all the time?" ”

"No...... We want to make computer games. Mohami shook his head again and again, and while speaking, his eyes also turned to Roland, "Roland knows this matter, we all think that computers are the trend of the future." ”

"We're doing Nintendo's video games right now, just hoping to build up money."

"When home computers become more common, we'll change careers as soon as we get it."

"Of course...... That's just our plan, and if we want to get there, we have to expect the game to be successful. ”

Pragmatic words are the development path that Mohami and his friends have studied in the past six months, but after hearing Spielberg's ears, the situation is not the same......

'This bunch of gamers...... Sure enough, I don't want to pay attention to Nintendo. ’

'Does Roland Allen also like games?' Moreover, he is also very optimistic about home computers? ’

"Really? Roland: You also like games, you like computers? ”

When Spielberg took his eyes off the game cartridge and turned to Roland, Ben was still thinking about how to get rid of Mohami's relationship with the little guy, and he was stunned for a second-

Spielberg wasn't even angry?

In Roland's opinion, Spielberg who heard Nintendo is estimated to directly cut off the friendship between master and apprentice and kick himself out of the crew mercilessly, after all, the game is his biggest pain now.

But nowβ€”

He was able to chat calmly?

It seems thatβ€”

The rumors in the future are true!

Spielberg's relationship with the game naturally can't be because of "Aliens. The failure of the event.

As Liang Rengong said, 'Ten years of drinking ice, it is difficult to cool the blood.' ’

Even though Aliens. Spielberg never mentioned that he was a gamer, but he had always written Lucas's games, and after directing "Saving Private Ryan", whenever he remembered the Allied attack on the beaches of Normandy, he insisted on making that scene into a game.

However, the two groups of people in DreamWorks and Amperin are strongly opposed.

In their opinion, the game with the theme of World War II is outdated.

This realistic FPS game is very boring.

Not only that, Aliens. The failure is just around the corner, and there is no need to go to this troubled water again.

But - this time Spielberg did not compromise.

Because his son is very fond of playing the classic FPS game "007: GoldenEye" on the Nintendo N64 platform.

Isn't playing Nintendo's games against Lao Tzu?

As a result, the "Medal of Honor", which was produced by DreamWorks Interactive and exclusive to Sony PS, appeared.

"Medal of Honor" was a great success as soon as it was released, and in the two thousand years, Spielberg's DreamWorks also made a sequel "Underground Resistance", because the most popular platform for FPS at that time was still PC, so in the case that the IP had already been sold to his friend Electronic Arts, Spielberg threw away his ideas and inspirations, patted his ass and turned away.

Of course, this also has something to do with the fact that DreamWorks was surrounded and suppressed by Hollywood giants at that time, and overseas distribution could not be opened.

However, although Spielberg 'finished' half of the regret and left the rest to others to do, the ideas and people he left behind were directly poached by EA, and they found the '2015' studio in a way that brought the old with the new, and asked them to bring "Medal of Honor" to PC, and the veterans who interacted with DreamWorks naturally used the scripted real-time performance left by Spielberg, interpreting "Saving Private Ryan" in the first person, and "Joint Attack" on PC in "Medal of Honor" In that generation, the sales of the whole platform reached an astonishing three million.

Later, because of the relationship between terrifying sales and money, the old and new '2015' studios were poached by passively, and the veterans brought out by Spielberg were divided into two groups, one wave established Infinity Ward, and the other wave joined the Los Angeles studio of Electronic Arts.

One is the hardcore military multiplayer shooter "Battlefield", which has survived for almost twenty years.

The other is "Call of Duty", which is known as a cancer in the industry, but has repeatedly created sales myths.

Yes, after betraying the trust of players in 82 and destroying America's video game market with his own hands, after fifteen years, Spielberg has relied on his own persistence to make two more super IPs belonging to America in the PC game market.

Although Nintendo is still popular, in the FPS field, no one can beat them.

It is precisely because these two games erase Spielberg's remaining half of regret that "Ready Player One" was born, many people think that this movie is crazy about memes, and the last line should also be varied to 'Thank you for watching my movie', but in fact, what Spielberg wants to say is really that-

'Thank you for playing my game. ’

Spielberg, who was supposed to save the world in '82, finally put his regrets on the screen after thirty-six years, and while cooperating with Warner, the parent company of Atari, Spielberg also abandoned DreamWorks and chose Amperin Entertainment, the source of mistakes of the year, to produce - when Halliday, the father of the oasis, appeared in his favorite "Space Invaders" printed on it, and when the father of the oasis left from that virtual door with his childhood-' Thank you for playing my game', Spielberg became Spielberg's message to those players who bought game cartridges because of him and will continue to support video games in the future-

The most affectionate confession.

He knew he was wrong, and he made amends.

As for whether the former player will forgive him?

He didn't know.

But he may never be able to forgive himself.

Because of him, he ruined the dream of a generation with his own hands.

He likes to watch children play games, he never thinks that games are electronic heroin, adults play games, he also thinks it is normal, everyone likes to dream, which child doesn't want to be a hero?

At the age of five, he saved the world in "Hyrule Fantasy", at the age of fifteen, he charged into battle on the continent of Azeroth, and at the age of twenty-five, he returned to the old place of "The Legend of Zelda......

Although the people who play games have grown up, who doesn't want to be the child who can dream......

When these deeds are like springs, when Roland's alarm clock keeps coming-

Roland, who was nervous about breaking off relations with Mohami, breathed a sigh of relief......

What's the use of having a lot of money?

Sometimes if you take the wrong step, you will regret it for the rest of your life.

Many people can't understand why the rich always have some inexplicable pain.

Because many times, the pain of these guys cannot be eliminated with money.

Like Spielberg, he instinctively saved the world, with the title . >> The identity of the IP owner requires Atari to do a good job of making games.

But he voluntarily gave it all up.

And the identity of the savior cannot be bought with money at all.

Feeling Spielberg's curious gaze, Roland suddenly felt that the guy in front of him was a little different.

If before, Spielberg only looked at Roland as an apprentice of Robert Zemeckis, if these days, Spielberg just thinks that Roland is a very good investor......

Now, it's like he's looking at himself.

By the time he was eleven years old, he was able to shoot everywhere with an eight-millimeter camera......

And now Roland is much better than he was back then......

At the age of nineteen, after graduating from high school, he worked at Universal Studios, hoping to get guidance from people in the industry.

And now Roland seems to know Robert Zemeckis from the Universal Studio?!

By the time he was twenty-six years old, he was already frantically collecting all kinds of arcade machines......

And now Roland has advanced his interest in games by fifteen years......

At the age of twenty-nine, he finally tasted the taste of popularity......

And now Roland is already on fire......

The feeling of similarity intensified.

Not only that, but this forty-four-year-old guy suddenly felt.

Compared with Roland, the first thirty years of his life seem to have lived to dogs......

If "Home Alone" corresponds to "Jaws", then "Terminator 2" will be benchmarked against "Contact of the Third Kind"?

No......

"Terminator 2" may become "Raiders of the Lost Ark".

'I hope this kid doesn't make the same mistakes I made back then......

'No...... I can't let him make the mistakes I made......

Spielberg doesn't believe that Mike Mohami will directly move Super Nintendo and the newly developed game to Roland if he doesn't like the game, in his opinion, only Roland is interested in it first, and the other party will do it.

In this case, it doesn't matter whether Roland admits it or not.

Since this kid's preferences are the same as his own, and since his life trajectory is the epitome of his own essence, then-

Not being able to repeat the mistakes of the past is Spielberg's biggest idea, as for miracles?

Isn't it just a dream to renovate the current Nintendo?

Hoping that these guys who are interested in computer games and have the ability to do it can hold on to this market is already his greatest wish, as for the rest......

Why do you ask so much for an eleven-year-old?

If Spielberg felt that Roland's cultivation value had to be reassessed after seeing the IP address of the inner ghost, then now, the guy who is extremely similar to the epitome of his life is no longer something that can be introduced by anyone's students.

Robert Zemeckis couldn't remember whether he taught Roland or not?

So now...... Let's just assume he didn't teach.

How can there be an apprentice in turn in the matter of the teacher?

This guy who has been interested in movies since he was a child, who has the courage to harass the director on the set, and who can have the capital to lead the development of a game studio, will be handed over to him to take care of......

It's not about money.

It has nothing to do with the name.

It has nothing to do with race.

He just wanted to make up for the mistakes he made back then......

At that time, he was short of money.

Right now......

What kind of thing is money!

Because of this, when Roland, who was relieved, nodded in response, he finally laughed when he got a positive answer.

After glancing at the unmarked cassette on the table, this one was supposed to go out to forage for food and take a nap at noon, and then the director who was in charge of the shooting took the initiative to get up, walked to the door, beckoned the assistant, and told the other party -

"Let's disperse, we have a break in the afternoon, and everyone will take half a day off."

Not only that, but he also said: "Get me a TV, I can plug in the kind of ...... of Super Nintendo"

"Then get me three lunches......"

Speaking of this, he suddenly turned his head, looked at the two who had reacted and showed joy on their faces, and asked with a smile, "What do you eat?" I asked my assistant to buy it, I haven't played the game in a long time, and I don't know how your racing game is like Tripp Hawkins, if it disappoints me, then you guys don't put it on the market......"

"Let's just go back to the furnace and rebuild it."

When Roland saw Spielberg say the word 'reinvent' with a smile on his face, he suddenly found that it seemed that the other party's favorability was suddenly blown up by himself when he had done nothing.

Wrong......

Roland didn't do nothing, did he?

Learning this kind of thing on the set has to be done by himself.

He has a strong interest in computers, and he wants to learn things, and he has to mention it himself.

He told Mohami that he had a great interest in IMDb and games, and he had to say it himself.

At the end of the day, it's all about the original favorite......

In his previous life, he entered the industry because he liked movies, and he is still the same in this life.

In his previous life, he was addicted to games because he liked them, and he is still the same in this life.

In this case, Spielberg's change can be accepted calmly.

What's more!

He also loves games!

Although he hasn't played Space Invaders, he can clear Crimson Fortress, Green Corps, and Saloman Snake for one coin; Although he has not seen the . . But he knew that up and down, left and right, left and right, BA began; Although he may never shoot "Ready Player One" in his life, his 'Whosyourdaddy' is more skilled than anyone else......

Besides, when I first saw Mike Mohamiβ€”

Roland didn't want to invest in Blizzard, but to break the knees of Mohami, the founder of Warcraft!

As Spielberg thought, because the joy and anger of the game were Roland's first reaction.

The second reaction is investment.

He......

Love movies;

I love games too.