Song Ya began to study Johnson after booking a flight to Washington, D.C., and in various ways, he was greatly helped by John Malone, the CEO of TCI, who was trying to open up black subscribers, and the two hit it off when they heard Johnson's idea of starting BET, and John Malone invested 20 percent of the shares, provided a loan, and even more excessively: gave a valuable cable channel resource directly to BET to use.

It is no wonder that in the financial magazine that Hayden found, Johnson described his success as quoting the old Chinese saying 'the time, the place, the people', he was indeed quite lucky, of course, the opportunity will only be reserved for those who are prepared, he was born in a working family and was admitted to the graduate school of public affairs and international relations of Princeton University in the sixties, and after graduation, he worked as a press secretary for congressional representatives, and then got a chance to be a lobbyist for the "National Cable Television Association". From the beginning of his entry into that industry, he interacted with the top people in the industry, so when the market demand for a TV station dedicated to serving blacks appeared, he keenly grasped it, and the bigwigs in the industry also chose to trust him.

"Cable operators can successfully achieve the purpose of exempting operating cash flow from paying taxes by rapidly depreciating the construction costs by borrowing money to build a new network system......

Compared with Johnson, it was John Malone, the CEO of TCI, who is known as the godfather of the cable TV industry, who caught Song Ya's attention.

"If the same operator continues to borrow to buy or build new network systems, he can keep his cash flow without paying taxes...... Have cash flow and still don't have to pay taxes? Tsk......"

"TCI boss Magnis famously said: pay interest rather than tax! Wow......"

Song Ya read this and dialed Samur's phone, "If I depreciate the new equipment of A+ records significantly, can I compress profits and then pay less or no taxes?" ”

"And what about the second year?" Samuel asked rhetorically.

"Borrowing to acquire a new company? Continue to depreciate? Song Ya told Samuel about the results of her reading.

"You can't do that in the record industry, John Malone is a special industry, cable subscribers generally don't unsubscribe, this stable and predictable long-term cash income is very valuable, and the scale of fixed asset investment in cable networks is also very large...... And he can play like this, he is John Malone, this way of non-stop mergers and acquisitions is like walking a tightrope, maybe one day he will go bankrupt. It is impossible to completely violate the law in the operation of frequent mergers and acquisitions, and high debts and underpaid taxes can easily attract attacks from powerful politicians and relevant departments, such as Senator Gore has been fighting with John Malone for several years, you? I can't bear it. ”

Samur poured a basin of cold water on Song Ya.

"Okay."

Song Ya and Taraghi soon met Johnson in Washington, D.C., a guy who, like a white man, chose to speak on the golf course.

"If you can get more business opportunities by playing this, then practice more and play more, and don't talk about you in the accident world......"

Johnson, who is medium-sized and scholarly, struck out, "The more successful you are, the less you need to please them." ”

"Well, I'm a singer, and I eat by currying favor with the public." Song Ya put the ball away, he didn't know what medicine the other party had called him to chat about in the gourd.

"But you can't have no bottom line, and you can't manipulate that kind of issue for profit." Johnson lectured.

"Come on, you're a media mogul, you've been in the media industry for so many years, it's impossible not to know Quincy Jones, do you really believe what he says?"

Song Ya swung angrily, this time it was good, hitting the ball high and far, but ...... Well, well, it seems like it's a bit too off, but it's an improvement.

"I don't believe him, but I don't believe you either, you are closer to the Donkey Party than him, going to South Africa, donating money to various Donkey Party figures, and attending various affirmative action activities, you are like a reserve star of the Donkey Party."

The two got into a golf cart.

"Hey, you're not trying to influence my political leanings, are you?"

"I'm not just trying to influence your political leanings, I'm also debating right and wrong with you, and the path you're taking is the wrong one, as evidenced by the current embarrassing situation in the Rodney King case." Johnson said: "You don't do your job and spend all your time on an alcoholic, and you end up with such a mess, how can others respect you?" ”

"Hey, I'm not 'you', I didn't do anything against my conscience in that incident, either the Rodney King case or the Grammy vote." Song Ya was inexplicably taught a lesson, "I don't want to be wronged and taught a lesson for things I haven't done, and you can't do it with this status." ”

"Hah!"

The golf cart stopped, Johnson laughed sarcastically, stopped preaching, and the two got out of the car silently to continue.

Finally got the ball into the hole, the two returned to the lounge chairs at the golf club to rest.

"Maybe, I can put some ads on BET or something." Song Ya tried to put forward some conditions, "The MV of my new song can also be played for BET......"

"I'm a cable station and I live on subscribers, not ads." Johnson motioned for his assistant to bring a picture over, "Escubus is your friend." He threw the photo in front of Song Ya.

Song Ya looked at the photo, Escuber was facing the camera with an automatic rifle, and a large group of black people were sitting on the sofa behind him, all with guys in their hands, with murderous expressions.

"Is it a still from a record or movie?" Song Ya pretended to be stupid.

“NO！”

Johnson loudly denied: "He claimed that if the Rodney King case at the end of April didn't work for them, he would have to do it in Los Angeles." ”

"I guess you might want me to influence him and keep the situation under wrap and don't give the Elephants any trouble in an election year, but I'm going to say I can't do that! You're looking for the wrong person! ”

Song Ya probably understood the other party's true intentions, "He is a gang rapper, there is never a gang element in my songs, he wears a lame bandana all the year round, I don't have anything to do with gangs, he is an old-timer in the rap circle, I haven't even released the first album yet, what can I do?" Give him a call 'Hey, Cooper, don't do that'? It's easier for you to get Quincy Jones to do this than I do. ”

"So you don't want to help?"

"I could have called him, but obviously my words didn't do much for him."

"What if you threaten to kick him out of your league?" Johnson said: "Don't be surprised, your publicity strategy is almost no secret. ”

Song Ya didn't answer immediately, and thought about it for a while, "This is also not feasible, this alliance is very loose, and I don't have any specific power, and with Escuber's character, there is a high probability that he will release an underground rap single to expose my behavior and scold it, just like he dealt with. A: That's the case. I'm not going to be stupid enough to be scolded, I'll just say you made me do it. ”

“WTF！” Johnson was so angry that the black voice ran out, "Boy, I'm giving you a chance!" ”

"You can't threaten me with something I haven't done at all!"

Song Ya was very annoyed, "Pour a basin of dirty water on my head first, and then ask me to make conditions, and if you don't agree, you won't wipe it clean for me?" It's not a chance at all, and it doesn't make sense! The big deal is that I gave up on competing for the Grammys and let Quincy Jones get his way. ”

However, he still maintained a certain strategy in speaking, "I didn't think you were that kind of person Johnson before I came, you are a hero among blacks, and we all respect you." ”

。 m.