Chapter 173: Mask your face if you don't want to see your face
Across the dining table.
Yu Zhengcheng saw Li Yichen deep in thought, full of expectations.
When the fourth season of "I Am a Singer" was revised before, it was precisely because their program team had already had the idea of "inviting a new generation of singers", so at that time, they did not pay much attention to Li Yichen, who made this suggestion.
It's just that I just think, ah, we thought about this idea a year ago, and more than once.
That's it?
They themselves are the original team, and they know the program they have been doing for three years, so it can be said that they have thought of all the revision suggestions that outsiders can think of.
But now, when Yu Zhengcheng looked back, he suddenly found that it only took a few weeks for Li Yichen to think of the same idea as them, and found the only feasible direction for revision, and that vision and determination were indeed good.
Thankfully, it's not too late to find out.
Wang Gaoming discovered Li Yichen's talent to be a variety show host, and he did the work in front of the stage.
Then I dug deep into Li Yichen's ability in variety show planning and went behind the scenes.
It's not a conflict at all.
Of course, if Li Yichen's variety show planning can fit the two main points of "music" and "indoor" that their team is good at, then it is not impossible for the new variety show to directly invite Li Yichen to be the host.
Win,Win!
……
Li Yichen is very aware of the advantages and disadvantages of music competition programs such as "I Am a Singer", and also understands its natural flaws.
Since it is a variety show, the production team must know the thoughts of the two main types of people in the show, the guests and the audience.
First of all, the guests, singers participate in this kind of show, the most important thing is to increase their popularity and exposure.
This alone will extend to one of the inherent flaws of this type of music competition program, that is, it is extremely difficult to invite the right guests, and the range of options is too narrow.
The definition of a suitable guest is the one who has a certain on-site strength and will not let the style of the show be buried in the ground.
Those popular and powerful veteran singers disdain to participate.
Even those top singers in the new generation have sufficient exposure, and they are like looking at this kind of show.
You can or may not participate.
They have the most concerns, depending on who is in the same period, whether they are in the same coffee position as themselves, whether their strength is similar to their own, whether the schedule is suitable, and so on......
So if you want to invite this kind of popular and powerful faction, the stimulation of money and reputation is useless, and there is no shortage of people.
There are only two things that work.
The first is that the connections of the production team are not in place, and the second is whether the guests' schedules are just empty.
This is the top first guest, only with traffic and topics, and almost no music competition program can gather them in one program.
The second guest candidates are powerful old singers who have passed the air, as well as the new generation of powerful singers who lack exposure.
In short, it is that outdated singers want to be popular again, and the new generation of singers want to be popular.
There are few such powerful singers.
Moreover, music competition programs, since "I Am a Singer" became popular, there have been too many programs of the same type and model, and each program has rushed to invite these people, making the guests quickly lose their sense of mystery.
Turning over and over these people also makes the audience lose their freshness, which inevitably produces aesthetic fatigue.
The audience doesn't buy it, and the ratings naturally can't stop falling.
This is also the reason why many viewers will question the program team and issue "no freshness", "can't you invite a singer", "old faces again", etc., this kind of message.
Li Yichen thought about it again, and still couldn't think of a way to make up for the inherent defects of this kind of show.
But if you look at it from the opposite point of view.
Since you can't make up for it, then accept it calmly.
It's not an alternative approach.
It is also worth trying to grasp the shortcomings of music competition programs, turn them into advantages, and do some interesting micro-innovations.
For example, it is difficult to invite guests, there is no sense of mystery, and the audience is aesthetically fatigued, which can be used to make micro-innovations.
It is difficult to invite guests, so the scope will be expanded, why must it be limited to singers?
Can't be an actor?
Can't be a director?
Isn't it okay to be a funny artist?
Or even more broadly.
Wouldn't it be okay to invite the audience directly?
Li Yichen told Yu Zhengcheng about this idea, and the whole table suddenly fell silent......
Yu Zhengcheng and the three of them stared at Li Yichen dumbfounded, as if the door of a new world was pushed open by Li Yichen in front of their eyes.
Enlightened.
"Yes, yes!"
"Wonderful!"
"Amazing!"
Yu Zhengcheng and the three of them just followed the new ideas provided by Li Yichen, and thought about the past, and several new comprehensive inspirations had already burst out in their minds.
"Crossover Singer ......"
"Music Talent ......"
All of them are worth trying.
Yu Zhengcheng looked excited, and grabbed Li Yichen's hand tightly.
"I think Xiao Chen's sentence is very good, 'Since we can't make up for it, then accept it calmly', we can't overcome the natural defects of this kind of show, so we simply don't dwell on it, it's because we are obsessed......"
Yu Zhengcheng and his production team have always wanted to make an ace variety show for more than ten years, and they are indeed at the top of their horns.
"This is from the perspective of how difficult it is for us to invite guests......
Li Yichen took a sip of coffee and continued: "As for maintaining a sense of mystery...... There is also a way to find a different way......"
Because Li Yichen has been wearing a mask when he goes out since the broadcast of "Love Hunter", this association just provided him with a new idea.
"Director Yu, I think that since the audience has lost their freshness to the old faces, and we have been thinking about finding someone else to replace the 'old faces', it is obviously difficult to do it."
"In that case, why not just let them be masked?"
"If you don't want to look at your face, you can mask your face......"
Li Yichen said with a smile: "The masked version of "I Am a Singer" can also be called "The Masked Singer" with a nice program name......
In "I Am a Singer", the guest can only be the singer for one season, but if he covers his face, as long as the audience still likes it, the singer can continue to be the singer with his strength. ”
"Bang"
Yu Zhengcheng slapped the table excitedly and shouted at Li Yichen.
"This is it! That's what we want! ”
He felt that the enthusiasm he had when he created "I Am a Singer" had returned.
Li Yichen's choice of this entry point is really wonderful.
Not only has the choice of guests become wider, but even the interest of the show has also been greatly improved.
In this way, not only the audience likes to watch, but even the guests are invited.
Perhaps, those popular and powerful singers will participate in the show with the mentality of having fun.
Enjoy the thrill of slaughtering a newbie village at a full level.
Yu Zhengcheng fantasized about it himself, and he felt very emotional.
Of course, as a production team, it will be more fun if the full-level tuba plays too much and accidentally overturns.