Chapter 393: The threshold seems to be higher than before (for the direction of the sun)

Pei Qianlong is a very profligate person.

And Lin Dong is a person who especially wants his subordinates to squander.

For such a movie, which was originally produced and publicized and distributed, he added and subtracted, and directly reported a data of 120 million.

80 million can shoot a big scene of a fart.

It's not easy to shoot from Thailand now, and it's only been three years.

However, the entertainment industry has undergone earth-shaking changes in the past three years, and it is not easy to make a Thai film if you are tired to death with at least 30 million.

Not to mention the full cost, it is not enough to count the production cost if you don't count the Xuan Guang.

And "Charge", which also has a war theme, has an investment of 100 million, which was in 2006, almost ten years ago.

The cost of movies has more than doubled in three years, let alone ten years.

The 100 million in "Charge" at that time is more than 500 million now, after all, Zhang Caiwei's salary was 2 million US dollars at that time, and now you have 10 million US dollars.

Therefore, after Pei Qianlong got the other party's budget table, he immediately increased it to 120 million.

Of course, Lin Dong wouldn't think it was too much.

Actually, he's too little.

So the two happily approved this investment.

Lin Dong was at work while waiting for the project to be settled after it was completed, but the company's executive president was already in Shencheng at this time.

Her target this time is Shencheng Satellite TV.

At Shi Shanshan's level, the height and angle of looking at the problem are different.

Naturally, there will be no inefficient behavior of holding a variety show project and running around to find the financier.

She has her own think tank to help analyze and know which one is most likely to offer a high price.

Grab the time, grab the stars, grab the eyeballs, outside of China Television, the local satellite TV war is in full swing.

Under the influence of the policy of "one drama and two stars", the dependence of David TV on TV dramas has been greatly reduced, and high-quality variety shows have become a new core competitiveness.

It can be said that the satellite TV screen in 2015 has officially entered the "Warring States Era" of variety shows.

In previous years, Mango TV took the lead.

"Let's Come and Hi Together", which has been broadcast since 1997, has been the originator of the variety show industry, and several hosts also have high status in various fields.

Even "Study Hard" is a program that must be promoted by various film and television dramas.

In addition, there are "I Am a Singer", "Dad is Gone" and so on, all of which are popular variety shows.

It can be said unequivocally that he is the first brother of local satellite TV.

But Shi Shanshan didn't think about finding Mango TV.

Because Mango Satellite TV is the only local satellite TV with its own online broadcast platform, other people's variety shows will be broadcast on their own websites, and they will not give Station M a chance.

Shi Shanshan wants the mode of satellite TV + M station.

Therefore, Mango Satellite TV is the first to exclude.

And the other two top satellite TV - many people may have their own three David TV, but the generally believed three David TV are Mango Satellite TV, Zhijiang Satellite TV and Jiangnan Satellite TV.

And Shencheng Satellite TV, although it is also desperately chasing, its strength is still a little worse after all.

Zhijiang Satellite TV already has "Run" and "The Voice of China", these two representative variety shows, and the overlap with the two new variety shows launched by Kleist is too high.

If they wanted, they would.

The so-called competition is that I want to have what others don't have, and I want to be better if others don't have it, and if I can let others not have it, it is also a kind of victory.

However, it is impossible for people to give good conditions.

Then there is Jiangnan Satellite TV, which opens up the situation with blind date programs, but it should not be underestimated in terms of music variety shows.

In addition, a "Let's Get Married" program was also introduced from Bangbang.

Shi Shanshan finally focused on Shencheng Satellite TV.

Because they have nothing.

Only money.

Of course, this is an exaggeration, and people's "Smiling Proud Jianghu" is still very popular, but the comprehensive strength is a little bit more than that one.

In the two days since she came here, Queen Shi and that side have held several meetings.

This is the last one, and if she still can't talk about it, she's going to give up on this group of stubborn guys.

If the person in charge of Shenjiang Satellite TV knew that she thought so, she would definitely cry out aggrieved.

What makes them stubborn?

You don't look at the conditions that Shi Shanshan came up with, they have never seen such a brazen person.

According to the general variety show production process.

The TV station set up a project, outsourced it to a team, or co-produced it, and gave you an honorarium.

And what did Shi Shanshan ask for.

First, network exclusive, we want to broadcast exclusively on station M, don't interfere.

Second, the rule of three-level account sharing, if the ratings are less than 1, then let's not talk about it, Kleist will honestly take some production fees.

Once the ratings exceed 1.

1 to 1.5 is a gear, 1.5 to 2 is a gear, and more than 2 has to be extra money.

And this extra money does not mean that the production fee is added to the end of the matter.

In the first gear, Kleist wants to share 10% of the advertising fee.

In the second tranche, Kleist wants to take 30% of the advertising fee.

In the third tranche, Kleist wants to share fifty percent of the advertising costs.

Isn't that difficult?

Why should the advertising money earned by our TV station be distributed to a production company like you?

I can't understand it at all!

However, Shencheng Satellite TV does lack gold medal variety shows.

In the first quarter, Zhijiang Satellite TV's "Run" ranked first in the ratings.

Now that it has entered the second quarter, the ratings of "Running Run" are still further improving.

Actually, let's not look at the first and second ones.

That's so ambitious.

At present, Shenjiang Satellite TV's most popular variety show is called "Sister Over Flowers", with a rating of 1.017 and a market share of 3.564%, followed by "Dancing with the Stars", with a rating of not even 1.

With the three local satellite TV as their goal, they can't even enter the top ten.

What a deal!

Therefore, they did not refuse Shi Shanshan at the first time.

Because the starting point of the ratings given by Shi Shanshan just scratched their itch - ratings 1.

Their most popular is 1, if the ratings of this variety show can break through 1, what if we give him a little sweetness?

But the production team divides the advertising fee, and Penguin Video is used to it, but Shenjiang Satellite TV has never operated it, and their family has a lot of shackles, well, it is that there are many scruples about the decentralization of power, so they can only discuss it again and again.

Layer by layer to report.

In the end, it was directly reported to the top, and the upper side actually didn't point fingers at the following specific things, but the current results below made it very shameless for them to go out for a meeting.

Especially when even the variety show ratings of local small stations overshadowed them.

As for the impact of the advertising fee being divided, they don't care more than the following, besides, if the ratings really break through 2, even if they only get 50%, they are bound to earn more than 0.5 ratings variety shows.

It was approved without much delay.

While Deputy Zhao, who was in charge, breathed a sigh of relief, he could only sigh that this Mr. Shi had chosen too well.

Shi Shanshan is very satisfied with the result.

The two variety shows all signed contracts in the same form, and Kleist can be regarded as a new partner with Shenjiang Satellite TV.

As for the advertising bidding meeting that has not started, it will not be held in the capital this time.

Moved to Shencheng and carried out in the name of Shencheng Satellite TV and Kleist United.

If those advertisers continued to chase Kleist before, they had confidence in Kleist's production level, and now they see that the variety show broadcast channel has become a big station like Shenjiang Satellite TV, this is not a matter of confidence.

It's called a dick explosion.

And some brands that want to take advantage of the separation of Kleist and Penguin Video can only withdraw from the market.

I thought that Kleist would not have the support of Penguin Video, and the threshold for advertising placement would drop by several notches just by relying on the traffic of Station M.

Who knew that it was now on Shenjiang Satellite TV.

What if the threshold seems to be higher than before.