Chapter 703: The Rise of Short Videos (Asking for a Monthly Pass)
The male lead in this drama can be said to be absolute, but the choice of supporting roles can't be too casual, fortunately, after so many years of accumulation, Happy Twist can casually get together enough for two teams.
Lin Dong had a meal with them and finalized some details.
The main thing is that there are a few points that can lose money, and he has arranged them all.
One is Warren Buffett, who took a picture of his lunch first, and then Kleist revealed his intention to list on the NASDAQ, which will definitely make the old man obediently cooperate.
Just taking pictures of lunch is estimated to be at least 30 million.
may even have to ask for his consent to appear on the scene, otherwise he is likely to sue the main creator of the movie directly, and Crooked Guoren is very serious in this regard.
Coupled with other miscellaneous things, maybe it will go to 50 million.
The cost increased by 50 million to achieve the achievement.
The other is to form a temporary team, if the major domestic teams select the lineup, the money is unlikely to be less than 10 million, and if these people are asked to cooperate with the acting, 20 million is possible.
There is also a service to Huadao, and Boss Lin asks for the best.
calculated, after this meal, the cost of the movie soared from 200 million to 300 million.
And the most important thing.
Boss Lin used hints to ask the crew that the lunch box should not be too unpalatable.
No matter how poor you are, you can't be a poor child, and no matter how bitter you are, you can't be bitter.
By late October, the second seasons of "I Want a Record" and "The Ultimate Challenge" were already coming to an end.
The two variety shows broadcast simultaneously on Shencheng Satellite TV and Station M have become the champions and runners-up in the ratings of variety shows in the same period, with ratings of more than 3.5%, and only "Running Run" in the first half of the year can be compared with it.
There is no doubt that Kleist has done an excellent job of completing the VAM agreement with the TV station.
If the ratings are higher than 3%, Shencheng Satellite TV will bear 80% of the production costs, plus 80% of the advertising revenue.
When the TV station settles the bill, Kleist will not only be able to receive 1.74 billion yuan for variety shows, but also recover the cost of 500 million yuan invested before.
The variety show division got 2.24 billion this year, even if 5% of the meow food culture fund is deducted, and then part of it is used to pay wages and bonuses to employees, the variety show division can at least contribute more than 1.5 billion funds to the system account.
It's pretty hopeless to think about.
Accidentally, a monstrous wave rolled up behind him.
In addition to the income of variety shows, the meow short video is not to be outdone.
Back then, the cat factory acquired Rice Music and Yinyuetai in order to make music, and later split from Yinyuetai Meowya live broadcast and short video.
The status of short videos in the early days was embarrassing, and it was basically an ancillary product of Meow Tooth Live.
Only a group of die-hard users are still struggling to hold their ground.
However, the bigger blow is still to come, and then the cat factory acquired station A to establish station M, which is also a main video product.
Meow Ear Music has a MV channel, Meow Tooth Live has a video channel, and Station M is a comprehensive website that covers both long and short videos, and the short video is completely pressed and rubbed by its own brothers and sisters.
Short-form video users are losing further.
At its worst, this product had less than 3,000 people a day.
Until one day Lin Dong found this little pitiful.
With the dirty idea of tearing apart their own products, Lin Dong chose Yang Baofu, who went to college for five years and finally didn't even get a graduation certificate and a degree certificate, to be the general manager.
Next, in order to reduce the advertising revenue of the variety show division, the naming rights of "I want to release a record" were handed over to the short video software renamed Meow Yin.
It seems that the tilt of resources is not obvious, Lin Dong threw money twice and gave a total of 700 million short videos, on the one hand, to promote the domestic market, and on the other hand, to start overseas layout.
The die-hard members of the meow short video burst into tears.
It's finally coming out.
We will not be a son, at least a daughter-in-law.
Facts have proved that Mr. Lin is indeed a good leader with a unique vision, and Yang Baofu, who he selected, took a short video to tackle white-collar students while going to rural towns and towns, and completed the market share in just a few months.
Yang Baofu spent all the money.
Of course, there is also the strong support of Kleist's PR department.
With the help of Pei Qianlong, Meow Short Video has gained official institutions one by one.
There is also a newly established technical research institute that has also made contributions.
Brush meow, brush meow.
How to make users continue to brush, the algorithm plays an important role in it.
There is also no shortage of friendly sponsorship here.
Meow Ear Music, Meow Tooth Live Broadcast, and Station M, the brothers and sisters who have been bullying their little brothers, are now also beginning to feed Meow Yin.
Meow Yin has provided a lot of karaoke talents and even professional singers.
Meow Ya Live provides a lot of anchors and beauties.
And there are also a lot of up masters at station M who have been pulled over by the website to settle in Meow.
The crowd gathered firewood and the flame was high.
With the strong rise of Meow Yin, more head tubas have moved from Weibo or official accounts to the short video camp, and the resources diverted from other software have brought Meow Yin to fire.
The momentum can't be stopped.
In this process, there are even products that were originally better developed than Meow Yin have been cut off, you have to say that others have no money, there is actually no shortage of people who are supported by a goose or Weibo and other capitals.
Many people think that Yang Baofu has won lying down and has come to this point with the general trend.
However, there are still sharper people who have touched the context of the rise of meow and made a more objective analysis.
Lie to win?
Don't always think you're on it.
If you really lie there and do nothing, it will be lively at best.
Whether it is the help of friendly forces or the drainage of competing products, in fact, the stickiness of these users is not strong enough.
Yang Baofu has been immersed in one thing.
That is to cultivate the original master of meow sound.
To do strategies and tutorials, the live broadcast university founded by Chen Yinhui has now made a complete set of short video production and promotion tutorials, and the meow platform is also constantly signing and cultivating outstanding users.
Therefore, although Meow Yin is relatively late, it has taken a big step at a time, which is not at all the same as other short video websites.
It has a long-term stable video "supplier".
And these video providers also quickly received the dividends brought by the traffic,In addition to the official subsidy of meow short video,Partners have also come to the door,In the early days,The platform almost does not charge any fees in itγ
Miracles with an annual income of one million are born one after another.
Attract more people to come in.
By October, the total number of active users of Meow short video exceeded 140 million, climbing to the 24th place in Huaxia, second to CU browser, and surpassing 365 security guards.
In the ranking of similar products, he deserves to be the first.
As a competitor, there are only 70 million active users left, and there are only 30 million short videos left in the other volcano short video, and the second and third places together are not as many as meow short videos.