Chapter 220: Mr. Lin, you are such a genius
And what makes this show even more concerned is naturally Huang Da'an.
He deserves to be the king of popularity at the moment.
The first student in the entertainment industry.
What's more, he also broke the news on the show that he has a girlfriend.
I didn't talk about it before, but this time I finally confirmed it.
Don't you want to fight so hard.
Maybe Huang Da'an himself was moved by himself.
In order to make my brother's show explode in hits, my sacrifice as a big brother is nothing.
He even attended the event and promoted the new movie, he even promoted the "Tucao Show", and in the face of questions from reporters and friends, he smiled and said nothing, calling on everyone to pay attention to the "Tucao Show" program.
Brother:!
Are you cheating me like this?
Lin Dong called him and told him that he didn't have to work so hard to publicize.
Big brother, you don't have this obligation.
And Huang Da'an's understanding was that Lin Dong was moved, and Lin Dong called to thank him for coming.
While talking, no trouble, no trouble.
On the one hand, the propaganda is even harder.
On the first day, the number of on-demand views exceeded 4 million.
Bean Sprouts gave it a rating of 8.1.
What followed was the overwhelming media coverage.
No. 1 in the network!
Even the popular variety shows of those TV stations are much inferior to this.
There were 4 million hits on the first day, and under normal circumstances, it is no problem to break 40 million hits per month.
If you count a series of predictable influencing factors such as word-of-mouth fermentation, follow-up publicity and distribution, 50 million is proper, and 80 million is not impossible.
One of the most outrageous things.
The person who had paid the liquidated damages and had refused to continue recording the show was found again.
Such a popular show.
It's a fool who doesn't go up!
"The show can be played, but the liquidated damages that have been paid will not be refunded."
Zhang Sanpang is very arrogant.
At the beginning, you ignored my love, and today I make you unattainable.
, an artist who had already sworn in his heart that he would never deal with Zhang Sanpang again in the future, obediently accepted the arrangement.
Alas, for the sake of popularity, what is it to swallow your anger.
What to swallow is not to swallow.
Things have come to this point, if Lin Dong still buried his head in the sand and pretended to be an ostrich, he would not be worthy of being called Auror.
There's nothing he can do to stop it.
Shi Shanshan and Penguin Video's second investment conference was held as scheduled.
Penguin Video bought "The Witcher on the Tip of the Tongue", thinking that with their platform and user advantages, they could properly create brilliance.
As for Kleist Culture Media's new "Tucao Show", it's good that it obediently ranks second.
Where would I have thought that "Tucao Show" could be so popular.
Other variety shows broadcast on the Internet, there is no one who can beat in such a comparison.
They had to refocus their attention on Kleist Culture Media.
They don't do variety shows to make money.
Penguin Video throws hundreds of millions of dollars a year to compete with other video websites for resources to attract users, and the few dollars made by variety shows are simply a drop in the bucket.
As long as it can bring them users, Kleist Culture Media has no problem raising prices temporarily.
However, Kleist Culture Media is not so low.
Whatever is agreed, it will be as it is.
If the clicks exceed 50 million, it is an offer of 50 million, plus 30% of the advertising revenue.
However, after a harmonious and beautiful discussion, the two sides set a new upper limit, that is, if the on-demand volume of "Tucao Show" can exceed one billion after the broadcast of the program, Penguin Video needs to return half of the advertising revenue they receive.
Sounds complicated.
To put it simply, Kleist Culture Media took 0.3 in the early stage, and Penguin shared 0.7, and once the total on-demand volume exceeded 1 billion, Penguin wanted to give 0.35 of 0.7 to Kleist Culture Media.
Kleist Culture Media's total ad revenue share is 0.65.
Merchants will come to more people.
Lin Dong didn't go to the scene that day, it was too heart-wrenching, he could only tell Shi Shanshan over and over again.
We want to be a conscientious enterprise, and we don't want to implant any brand.
Don't implant too much, just two or three, if you implant too much, won't it affect the quality of the program?
So Shi Shanshan said at the beginning that there were no more than three advertisements implanted in the first issue of "Tucao Show", and there were still two places left, and the auction would start now.
Brands went crazy all of a sudden.
Assuming that the total on-demand volume of "Tucao Show" is one billion - 50 million monthly on-demand volume of a single issue is accumulated, and it is not difficult to reach one billion clicks.
In the time and space without Lin Dong, the on-demand volume of the first season of the Tucao Show is 1.38 billion, and the deadline for data statistics is three months after the program is broadcast.
But that's two years later, and the number of hits on the web has ballooned even further.
If the timeline goes back to 2014, the number of clicks will shrink a bit.
But that was the number of hits on ten episodes of the show, and for some special reasons in the first season, there were only ten episodes left, and now it is twelve.
If the average single issue is 130 million on-demand, the twelve episodes are 1.5 billion.
Although the time has advanced, the environment has also changed.
Three years later, Penguin Video has completed its own road to hegemony, but now they urgently need to attract traffic, so the publicity of "Tucao Show" is very strong.
The rest of the story can be imagined casually.
A variety show with a billion clicks - the data at this time has not yet begun to inject water wildly.
has not yet reached tens of billions of clicks at every turn, and even dares to brush up to 40 billion.
It's really shocking, and if you look at all the mammals on the planet, it's almost 40 billion hits.
With one billion on-demand views, at least 50 million users must have watched this show.
This kind of coverage rate is more powerful than the standard king of China Television.
Who still watches TV these days?
In the end, the two places were a milk and a medicine.
Huaxia mobile phone used 50 million to enter the market, which is considered to be lucky, after all, in that advertising investment conference, only their family honestly gave a high price, and it looked like a fool.
The latter two, one is 120 million, and the other is 150 million.
The promotion resources are not more than those of Huaxia mobile phones, but they cost two or three times the price.
"Mr. Lin, you are really a genius, I estimate that if the bidding is released, there may not be so much money." Shi Shanshan, an elite in the workplace, is now full of admiration.
"What do you mean?" Lin Dong looked at the two bidding documents, and his heart was full of despair.
"You said that only two were allowed to enter the market, and there were only three of the previous ones, so as to ensure the exposure of the entering brands, increase the advertising value, and make them willing to pay a higher price......"
Feelings or my pot?
"It is precisely because only two are allowed to enter the market that they have to increase their competitiveness, and there are also advantages to fewer places." Shi Shanshan said excitedly: "In the first half, it soared directly to 80 million, I gave them an intermission, so that they had the opportunity to consult the company's senior management, so that the company's senior management had time to meet and discuss, and the second half really broke the 100 million yuan mark." ”
At the beginning of the year, the naming right of a variety show of China Television won the bid of 130 million.
This makes everyone feel the madness of capital.
Now the advertising fee of "Tucao Show" has sold 320 million, refreshing everyone's understanding of online advertising.
Many bricks shouted that the era of network marketing has really exploded.
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