Watching the "Meteor Dunk" played repeatedly on the TV......

Morris, the high-end sneaker designer at Nike's sneaker division, couldn't sit still.

And coincidentally, just as Morris was restless, pacing back and forth......

His immediate boss, Phil Knight, couldn't sit still either.

Half a year ago, as early as when Su Feng became the first Chinese player to enter the NBA, Nike expressed interest in Su Feng at that time.

Two months ago, when Su Feng smashed the Milwaukee Bucks and his career began with a lore, Nike approached Su Feng's agent, Bill Duffy, to discuss further cooperation.

But without exception, the reply they received at the time was:

Su Feng needs time to think about it, his current focus has to be on how to play well in the NBA, thank you for your concern, I am grateful.

All right......

Anyway, you're not in a hurry, and neither is Nike.

After all, signing a player is also an investment for Nike.

And looking at the stock market to bet, there doesn't seem to be much wrong with it.

However......

When the growth of Su Feng's stock far exceeded people's expectations......

Don't rush a hammer!

"Phil, we've got to do it!"

In Nike's president's office, Morris said eagerly looking at Knight.

Nike talker Phil Knight nodded, "I know it's time for us to make a move."

But William, you know what, I always felt ......

If we don't have enough sincerity, I'm afraid we won't be able to impress that kid this time. ”

As a Nike storyteller, Knight sees two worlds from what Morris sees.

Morris is anxious that Su Feng's current popularity is constantly rising.

And behind Su Feng, there is also the Chinese market.

Not to mention, the sneakers in the position of the swingman have always sold well.

In Morris's view, if Nike can't sign Su Feng in time, it will be tantamount to pushing Su Feng to their competitors: Adi and Reebok.

Therefore, Morris was in a hurry.

But Knight saw much farther than he did.

Generally speaking, most rookies have a hard time resisting the temptation of a sneaker contract when they get an offer from one of these shoe manufacturers.

As long as the price is almost the same as the psychological price, many players' first shoe contracts basically can't escape the fate of being "squeezed".

Only a very small number of players have the potential to get sky-high contracts as soon as they enter the league.

Take, for example, Iverson's 10-year, $50 million sneaker contract with a lifetime deal.

Iverson's sneaker contract, at this time in '96, is definitely worthy of the sky-high price.

And the reason why he was able to get the sky-high contract given by Reebok at that time, in addition to the bonus of the champion show, there was also a key reason for his status as a black hero and civilian idol.

And, of course, the moniker "Answer".

The same is true for the future LeBron James, because as early as James's high school days, his name as emperor was already known throughout the United States.

In fact, the principle of sneaker manufacturers and Stern is very similar, that is, they are not afraid to praise you, but if you don't even have a logo, then how can you praise it?

Just as when people think of the logo, they think of Jerry West, when they think of free throw line dunks, when they think of Michael Jordan, when they think of "answers", when they think of Allen Iverson, when they think of the Iron Jumper, they think of Kevin Garnett.

The reason why Knight was anxious was because he saw a sign, a symbol, and even a culture in the body of "Meteor Dunk".

Patrick Ewing, Alonzo Mourning, Dennis Rodman, Karl Malone, which of these men who have been detained by Su Feng this season is not famous?

Nike has always had a soft spot for stars who are good at dunking, because in the eyes of Nike executives, dunks are the most eye-catching way to score on the basketball court.

Thinking of the nickname "" that Su Feng had used before, coupled with the arrogant and domineering "Meteor Slam Dunk", Knight almost didn't think about it, and he had already made up his mind.

Su Feng is Nike's!

It has to be Nike's!

It's just that Knight, who has a longer term view than Morris, found that Su Feng's child, whether it is EQ or IQ, is much higher than the average of the league.

Because most rookies are sugar-coated by sneaker manufacturers as soon as they enter the league, the main reason is because of money and short-sightedness.

There are many examples of lack of money because, as Ewing said, players spend money at a rate that can't keep up with how fast they can make money most of the time.

And short-sighted......

Take Carter's Carter in Su Feng's previous life as an example, to be reasonable, as far as Carter's family background is not short of money at all, as long as he is willing to wait for two more months, what he signed will not be the contract that Puma gave him a pit.

You know, when the name of "Half-Man and Half-God" rang out, even the ball market in Toronto was detonated by Carter.

If it weren't for the fact that he often said something that he didn't have friends, in terms of Carter's popularity at his peak, it could really be said that the shark blocked the shark and the Buddha blocked the Buddha.

Therefore, in Knight's opinion, Su Feng's mind and vision did not look like an 18-year-old child at all.

First of all, from the point that he is not in a hurry to get a sneaker contract, there are only two possibilities.

One is that he's not short of money, and he's confident he'll be able to get a sky-high shoe contract.

Another possibility is blind self-confidence, thinking that they are very good, and not taking the major sneaker manufacturers in their eyes.

There is no doubt that in Knight's eyes, Su Feng is the former.

Because when he sent someone to negotiate cooperation with Bill Duffy, Knight found out.

Each of Duffy's answers was polite, and he also expressed his desire to work with Nike, but he ......

Gotta wait.

Coupled with knowing Su Feng's recent situation, Knight felt that every step Su Feng took after entering the alliance seemed to be able to predict what would happen next.

He has good looks, he has the support of the local Philadelphia market, he quickly rose to fame, and although he only played half a season in the NBA, he has already left many wonderful shots.

He even reversed the views of many scouts and experts on yellow players.

He knows how to plan his career, just take the trick of "Meteor Slam Dunk", in Knight's opinion, how can ordinary people have the brains to study this technology, and also give it such a popular name?

From yesterday to today, Knight has watched "Meteor Dunk" hundreds of times, and I have to admit that this trick is ......

It's really cool.

As for whether it's a slam dunk or not?

Does that matter?

The important thing is that this is a trick, it's a signboard!

When people mention "Meteor Slam Dunk" in the future, they will immediately think of Su Feng!

has brains, good looks, strength, and self-confidence, such a player in Knight's opinion, he is not popular, who is popular?

The Chinese market, as long as it is an individual, can be seen, and what Knight saw from Su Feng is not only the Chinese market?

So, after nearly half an hour of contemplation, Knight wrote down a string of numbers on a tissue and handed it to Morris.

"Are you serious? Phil ...... "Looking at the string of numbers on the tissue, Morris was surprised.

"Don't you understand, William, this kid doesn't want money, but sincerity, because he wants a guarantee, a proof that we will support him." Knight smiled wryly.

Morris nodded, "Without further ado, Phil, we need to act as soon as possible." ”

"I'll send someone to Philadelphia right away."

……

8 years...... 42 million.

When Bill Duffy handed a tissue written by a Nike speaker in front of him, Su Feng, who was still reading the "Philadelphia Evening News", hurriedly took out his small notebook and counted it.

18.6 leather, hiss, Nike is a little ruthless this time......

Judging from the price of this time in 96, this contract is not much different from the contract that the spicy man will get in the future.

Merely......

These were all expected by Su Feng.

Because even if Nike doesn't make this offer for itself, Adi and Reebok will sooner or later make an offer for themselves that will not be much lower than this.

It's just the time of the moment.

If Su Feng went to shout with Nike for such an offer when he first entered the alliance, then Nike would definitely suspect that he was insane.

So Su Feng is not in a hurry.

Especially after doing a robust analysis of your own living environment......

What Su Feng can confirm is that even if his rookie season is not as exaggerated as Carter, it is still very promising to get the title of the strongest high school rookie in history.

After all, what high school rookie can play every game for as long as he does?

And after the birth of "Meteor Slam Dunk", Su Feng's current popularity is rising in a straight line.

Iverson is a civilian idol in the United States, and Su Feng also has the bonus of the rabbit family hero rabbit.

Therefore, what Nike offered himself, Su Feng believed...... Nike's spokesman Knight is definitely given by comparing the contract between Iverson and Reebok.

But the length of 8 years is about ......

"Bill, can you talk to Nike about shortening the contract a little?" Su Feng looked at Duffy and asked.

Duffy was stunned, "It's a good thing to have a long contract, Sue, why would you want to shorten the contract period?" ”

Su Feng spread his hands, he knew that this kind of 8-year contract was indeed a good thing for ordinary players.

Because no one dares to guarantee that they will not be injured in the future and that their performance will not decline.

However, for Su Feng, who knew that prices would skyrocket in the future and had the right to be exempted from injury and illness, 8 years was indeed too long.

After a while, after Duffy communicated with Nike, Nike readily agreed to Su Feng's request to shorten the contract period.

I saw that after Duffy hung up the phone, he changed the number on the tissue to 5 years, 25 million, that is, 11.1 picos.

"Sue, have you thought about it, this contract is more than $10 million less than the previous one." Duffy reminded Su Fengdao.

Su Feng nodded, shortening the contract period, Nike's offer will definitely be lowered, but the actual loss is $250,000 per year.

But 5 years later, the contract that Su Feng signed at that time would not only earn an extra $1.25 million?

"Also, if you confirm the offer, Nike wants to add a right of first refusal to the contract." Duffy added.

"No problem, just 25 million in 5 years, Bill, believe me, although it seems that we have made less money, but after 5 years, maybe I will become an MVP." Su Feng said jokingly.

MVP......

Well, if someone else had told Bill Duffy that, Duffy would have kicked him in the ass.

But it was Su Feng's words......

Although it is also a little crooked, after witnessing the rise of Su Feng this season, Duffy feels that there is at least a 1 in 10,000 chance that this can be realized.

"By the way, can I give Nike a piece of advice?

That is, in addition to the official contract, can you ask Phil Knight to write me another quote on a tissue? Su Feng asked curiously.

Duffy pondered for a moment and said, "This shouldn't be a big problem, it's just ...... What do you want this tissue for? ”

Su Feng smiled, he knew that the tissue agreement between Messi and Barcelona had not yet appeared at this time, and as an excellent cross-border senior, Su Feng had to set an example for good children's shoes like Messi.

Cough......

In fact, Su Feng smelled the topicality from Knight's tissue.

Try to think about it, Nike signed itself with a tissue in 1997, and this will definitely be written into the history books in the future and become a story for the ages.

Because of the "paper towel agreement", it can tell people how anxious Nike is to sign itself.

Once this is hyped up by the media, it will be a good topic for Su Feng now.

Su Feng knows very well that playing in the NBA, it is useless to be honest and low-key.

And if you want to make money from these evil capitalists, then you first have to learn how to "market" yourself.

Su Feng doesn't like to take the initiative to be a person, but that doesn't mean that he won't take the opportunity given by others to expand his influence.

"Nasu, when do you think it's appropriate to officially sign a contract with Nike?" Duffy asked curiously.

"Just tomorrow, since Nike is going to use 'paper towels' to sign a contract with me, then why not be fast?"

Su Feng has read the proposed quotation agreement given to him by Nike, there is no problem, even the sales share of sneakers, this time Nike gave himself star treatment.

There is no need to wait any longer, because Su Feng knows that if he wants to develop further, the resources provided by Nike are very crucial.

Therefore, since Nike has taken the initiative like this, then I also have to show my sincerity in cooperating with Nike, right?

……

Perhaps, this is Nike's fastest sneaker contract ever.

In addition to some detailed consultations, Nike staffers, who were already ready to work overtime to fight a protracted battle, found that hey...... Why is the signing so fast this time?

Philnet agreed to Su Feng's request to write a quote on a tissue again.

And after Knight was woken up by Su Feng, he immediately reacted, and he actually inadvertently created a very newsworthy topic.

So, while Adi and Reebok were still thinking about how to quote Su Feng, on the afternoon of the 15th, Philnet officially flew to Philadelphia.

The Nike speaker and Su Feng left a valuable group photo at the signing ceremony.

And the most shocking thing about this group photo is that the "contract" held by Knight and Su Feng in their hands is actually a tissue......

When Su Feng's "tissue agreement" with Nike was first broadcast on TV a few hours later, Adi and Reebok's senior management who learned that Nike had officially signed Su Feng were completely stunned......

No......

You ......

What is the time to negotiate?

Didn't Su Feng's agent Duffy keep saying to wait?

Suddenly, the hearts of Adi and Reebok's high-level executives at this moment were like 10,000 grass and mud horses galloping by.

It's like you've been chasing a girl, but the girl suddenly ran away with a rich handsome.

25 million in 5 years, just like that, Su Feng successfully joined the Nike family.

And then, he can say goodbye to the days of wearing the sneakers provided by the team manager.

Except for some sneakers that can only be worn with his permission, in the future, Nike's sneakers, he will wear how he wants.

As for his signature shoes, Nike has made it very clear in the contract this time, they plan to design a signature shoe for Su Feng based on the "Meteor Slam Dunk", but the design process and production will have to wait until at least next season.

If Su Feng is not mistaken, Kobe's Adi signature shoes will have to wait until next season to be released.

It is worth mentioning that the original Nike designers were quite worried about whether Su Feng would provide them with some troublesome suggestions......

But these sneaker designers never expected that Su Feng had only one request for his signature shoes:

That's how to look good and how to come.

What international jokes, give advice?

Su Feng was not his high school classmate.

Who knows how many sneaker designers have gone straight to shutting up after seeing Kobe's sketch of a sneaker?

Su Feng knows the truth that interlacing is like a mountain, he is not interested in design at all, and he believes in Nike's designers.

The reason why Su Feng wants the sneakers to look better is because basketball shoes are not as good as football boots.

In the world of sports, a basketball player's shoe contract can account for a large percentage of a player's gross income.

Because basketball shoes are easy to wear, even if you don't play basketball, you may buy them because they look good.

But soccer boots ......

To be reasonable, who would wear football boots to go shopping without playing football?

As a result, basketball stars earn much more from their shoes than soccer stars.

And this is why Iverson and Big Ben didn't choose to play NFL back then, after all, who would buy American football equipment?

In addition, this time Nike gave himself a very high score of sneakers, so Su Feng hopes that his sneakers can go in a cool way.

He doesn't worry about getting hurt, and besides, handsome is a lifetime.

……

In other words, not long after Su Feng completed the signing with Nike, Kobe Bryant called him to "spray" him as soon as possible.

At that time, Kobe Bryant sprayed all the "Why don't you sign with Nike for 8 years, do you think you make too much money?" "What if you get hurt in the future?" Who feeds you? "That's the kind of thing you say.

Su Feng was happy, because he knew that Kobe Bryant was caring about himself.

Actually...... There is another reason why Su Feng doesn't want to sign an eight-year contract with Nike.

That is, the contract he gets at Nike in the future can't be lower than his successor, right?

As an "Encyclopedia of Humanoid Emperors", the Akron boy will sign the 7-year contract of nearly 80 million US dollars with Nike in 03, and Su Feng, as James's senior, how can he get less than James?

You must know that in Su Feng's previous life, the contract that Kobe Bryant signed with Nike was not as big as James', in addition to Kobe's negative news at that time, there was also a main reason because Kobe Bryant was transferred from Adi.

Nike has always made a clear distinction between its own family and outsiders, so in fact, from the beginning, Su Feng did not consider Adi and Reebok.

Because in basketball, Nike is Dad.

Even if Adi comes up with the Adi Five Tigers in the future, in a few years, he still has to accept the fact that he was beaten by Nike in the basketball field.

And Reebok, although Reebok's sneakers have a lot of black technology and good quality at this time, but after 05 years, Reebok will start to go downhill.

In Su Feng's previous life, Da Yao's toes were tormented by injuries, which also had a certain relationship with Reebok's sneakers.

In short, after calming Kobe's emotions, Su Feng's eyes still had to return to the game.

It's just that......

Where did Su Feng think that after the "Meteor Slam Dunk", he came up with the "Paper Towel Agreement", in January 1997, he has become the focus of the moment......

The entire NBA is talking about him.

And in a few days, his name will spread throughout North America......

……

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