The history of idol animation is not long.,Here in China,Although there will be combat animations similar to beautiful girl transformations in the past,But the singing and dancing of the "idol animation" has only appeared in recent years.

In the past, the otaku who were addicted to the two-dimensional paper people and the star-chasers who pursued young and beautiful girls were obviously incompatible, but the appearance of Hatsune Miku blurred the boundary between the two.

The idol of reality and the beautiful girl of the second dimension, why can't they be fused?

With the popularity of the mobile game "Hatsune Miku: Idol Master", similar idol animations have gradually increased.

There are descriptions of the idol industry, there are also simple portrayals of girls who dream of idols, and even retro idols save the world, these animations are often backed by large companies, and at the same time as they are broadcast, they will also launch the people behind the scenes, double debut.

However, in the eyes of many "veteran" animation lovers, idol animation is inevitably a little pure enough, and it is more like an advertising film for an idol group.

What school is on the verge of closing, a young girl suddenly awakens and so on, it always gives people an illusion that is not real.

Therefore, many people were surprised when Denki Animation announced the theme of the next anime.

The message on Weibo was simple and did not reveal much more information than that, but the comments were full of speculation.

[Maple Leaf is a little red]: The second season of "Music Girl" will be broadcast in September, and the next season will not be until April next year, and the middle half a year is indeed a little free, even if the movie versions of "Your Name" and "Music Girl" are being made, it doesn't take much labor, I see that this animation is used by Xu Rui to pass the time.

[Forever Single Push]: Idol animation, I'm so excited!

[Shen Baba's Foot Wash]: Do you want to be a virtual idol? Or is it an animated version of Hatsune Miku: Idol Master? No, it's all said to be an original animation, and it doesn't seem simple.

[Landing into a box]: Produced by Phantom Electric, it must be a high-quality product, I have already paid attention to it, and I will know when the time comes.

[Coke Chicken Wings]: I still want to see Phantom Electric Animation make a serious science fiction work, just like "Radical Poems", there is always a campus, an idol, although it looks good, but it always feels like it's not enough.

[Night Watch]: Wait a minute, why do you default to this being directed by Xu Rui, in case it is directed by martial arts, he has been silent since "The Garden of Words", maybe he will make a big news.

In the conference room of Phantom Electric Animation, Xu Rui is having a meeting with the production staff, which is the pre-planning meeting, mainly after determining the plan, making some additions to the details, including determining the main production personnel.

"This time, the director and character design are in charge of the shallow way, so there should be no problem for everyone, right?"

Xu Rui said that Yi Qianqian has almost recovered and is ready to return to work in September, but due to the existence of Xiao Xu, Yi Qianqian should be responsible for painting in the form of working from home.

"Sister Qianqian, it's definitely no problem."

Deng Shixin in the 3D group just got married two months ago and just returned from his honeymoon two days ago.

"But boss, although we want to do idol animation, what type of do we want to do? Is it the kind of development that develops on both the real and the virtual, or does the idols make their virtual debut? ”

In general, the companies that produce idol animation will be involved in reality, and if the animation is popular, then the corresponding voice actors can also make their idol debut, complement each other, link many plans in reality, and even become the spokesperson of those virtual characters.

This is the most profitable way, of course, if you want to do this, you have to start planning in the initial selection, most of the voice actors choose unfamous artists to facilitate future control, and their personal image naturally has requirements, and they have to meet the personality.

There was a big news in the industry before, that is, a female artist of an idol animation announced at the event that she was about to get married, not only did her acting career directly ruin, but also other people with idol groups were also affected.

"We only do animation."

Xu Rui replied very simply.

In this regard, Cheng Ke explained.

"We don't have to think about realistic idol plans, and we don't have to care about those derivatives and activities, as long as we do a good job of animation."

Many idol animations use artists for the image of dubbing personnel and other issues, they have not received too professional dubbing training, and there is always a gap between them and serious voice actors, and Cheng Ke is talking about this.

"What I want to do is an idol animation, not an idol group that relies on animation debut, so all choices will be made to make the animation look better."

Xu Rui said that everyone has long known his requirements for quality, and after determining the policy of this idol animation, the production staff also have a general impression.

This will be a real idol "animation", not an idol group promo.

Deng Shixin was stunned, he felt that the plan of the real idol could be more successful, carry out more activities, and make more money, but why didn't the boss do it.

But Deng Shixin immediately woke up to the fact that Phantom Animation is not short of money at all now, and the income of those real idols and the money earned from activities may not add up to the same as the monthly income of their own games from beginning to end.

In this case, why do you want to make money with these plans that will affect the quality of the work.

At this point, Deng Shixin completely understood why Xu Rui would do so many things that had little to do with animation in addition to animation.

There were also doubts before,Phantom Group, as a company that started as an animation,The bulk of the revenue is not in animation and video websites,But in games,Now it seems,This is indeed a shrewd arrangement。

Xu Rui is doing things that have nothing to do with animation to make money, in fact, in order to be more focused when making animation.

At present, most of the animation companies in the Chinese industry, except for phantom animation, have to be created under the interference of the production committee, such as those idol animations planned in reality, which are also the products of music companies, brokerage companies, sponsors and other multi-party games.

Even Tomato Video Network's own Rainbow Media has to look at the faces of the high-level, and the exodus of martial arts is the most typical example.

Only when you make enough money can you have the confidence to do the animation you want to do without being pointed out!

Xu Rui quickly roughly finalized the person in charge of each link of the project, and it was not until this time that no one asked questions.

"Boss, it's said to be an idol animation, what kind of idol animation are we going to do, is it a student idol or a professional idol?"

There are so many routines in idol animation, abandoning the school and looking for someone to participate in the competition, or the company goes bankrupt, the idol rises, and the successful performance is really unthinkable.

Hearing the question, Xu Rui smiled slightly.

"The idols we want to be are zombies."