Chapter 112. Buy, buy, buy

In his spare time for animation production, Xu Rui is not idle, in addition to watching other animations to analyze to improve his level, Xu Rui also pays close attention to industry trends.

In mid-November, Ningjiang has become extremely cold, many people have wrapped their scarves, and the Wutong Avenue of Ningjiang University has been full of fallen leaves, swept away and covered with another layer.

Ningjiang City, on the third floor of a six-story building in the Information Industry Park, where Ningjiang Shanye Electronic Music Equipment Co., Ltd. is located.

But the company is actually on the verge of going out of business.

Yamaha Electronic Music Equipment Company mainly deals in a variety of electronic musical instruments, including electronic organs, electric guitars, etc., and in its most glorious period, even its own rock band.

But those were already the glory of the past, and after a major investment failure, there was a huge gap in the capital chain of Yamaha Electronics, and it had to split its business lines and even sell its own product lines to survive.

However, this also led to a chain reaction, and in the end, Yamaba Electronics only had some core electronic music business left, and issued a bankruptcy liquidation announcement.

"Although I have said it a few times, I still want to confirm something, Mr. Xu Rui, do you really want to buy this business?"

The last general manager of Yamaha Electronics, Shannan picked up the pen, looked at the text on the acquisition contract, and confirmed.

"Yes, Mr. Mountain."

Xu Rui replied without hesitation.

"Although it is a bit inappropriate to say this, this business is not only my hard work, but also the thing I regret the most, back then, I was overconfident that I decided to develop this product line, and blind optimism, which led to such a problem in the company, and defeated the industry left by my grandfather."

Shannan sighed.

In the heyday of Yamaha Electronics, General Manager Shan Nan had a whim and decided to develop a new business, that is, electronic human voices.

In musical instruments such as electronic keyboards, in fact, human voices have been included as accompaniment for a long time, but Shannan's expectations are much more than that.

He wanted to create an instrument that captured the human voice, and the creators could not just use it for harmonic accompaniment, but let the instrument sing as they pleased!

Yama Nan was inspired by an anime in which the young man was fascinated by virtual singers, and he dreamed of one day being able to produce the same electronic singers who would not age, who would not have scandals, and who could master all types of songs, which was the ultimate goal of electronic music that he had always dreamed of.

It's a pity that the technical power required for electronic vocals is very high, and Shannan's technical department can't create a changeable timbre out of thin air, and the inclusion of vocals as a sound source is not what Shannan wants, he thinks that this will still connect real people with voices.

As a result, they have created a sound synthesis engine that is capable of producing a sound, but it is like a machine, completely devoid of emotions and undulations, and although technology can change the voice, the steps required are extremely tedious, let alone make the voice sing.

By this time, Shannan had fallen into a financial crisis, and in the end, he went bankrupt without trying other methods.

At the beginning, no one cared about this business, and everyone felt that Shannan was whimsical, and the sound of the machine could not surpass humans in any way, so while the product lines were divided among the companies, no one wanted the electronic voice and the sound synthesis engine.

Until Xu Rui's appearance.

He originally came to buy the music studio of Yamaha Electronics, and according to Xu Rui, Phantom Animation will set up its own sound department, so he is ready to come to Yamaha to pick up the bargain.

In the process of communication, Xu Rui unexpectedly learned about the electronic voice product, he was not very interested at first, but then probably with the mentality of not wanting to buy cabbage in vain, he decided to acquire this piece and related patents together.

For Shannan, this is both reluctant and finally relieved.

In the end, Xu Rui acquired a complete music studio equipment for 500,000 yuan, together with Yamaha Electronics' electronic vocal business line and sound synthesis engine, which is almost equivalent to picking up a product line for nothing.

The acquisition was silent, and even the industry news only mentioned a short sentence in the text message.

……

Of course, Shannan felt that Xu Rui bought the electronic voice "incidentally" with the mentality of picking up cheap, but Xu Rui actually came for this business in the first place.

It is true to set up a sound department, after all, Phantom Animation still needs to entrust a media studio to produce audio-related production, and Xu Rui always wants to establish his own audio department.

But there is actually no need to find Yamaha to purchase equipment, Xu Rui saw a report on the news that Yamaha went bankrupt due to the failure of the electronic voice, so he went to contact Shan Nan, the general manager of this company.

Therefore, Xu Rui can't be too obvious, otherwise it is easy to arouse Shannan's suspicion, causing him to temporarily raise the price or perceive the true value of the electronic voice.

Therefore, Xu Rui first contacted Yamaha Electronics in the name of acquiring equipment, and then "accidentally" learned about the electronic vocal business line, and packaged and acquired this set with the mentality of "picking up cheap".

Although I feel a little sorry for Shannan in my heart, Xu Rui is not a rich tyrant after all, and now when the funds are a little tight, he can save money.

With the equipment of Yamaha Electronics, Xu Rui returned to the fourth floor of Hatsune Video Network next door to Phantom Electric Animation, which is still unused, and he decided to expand this piece into the sound studio of Phantom Electric Animation and the electronic music company under Hatsune Video Network.

Although the possibility behind the electronic voice has been temporarily stifled in this world, Xu Rui has witnessed the popularity of the earth, and he believes that the use of real human sampling is necessary, and at the same time, it is not possible to let one voice control all the tunes as originally envisioned by Shannan, so the type and rhythm of the song that can be matched by a sound source is also limited, so that the user's modulation becomes simpler.

It's just that he hasn't figured out who should be the first electronic vocal source for the time being, and at present, Phantom Electric does not have any extra funds to invest, so he can only wait for the first volume of the disc of "Madoka Magical Girl" to be released.

"Madoka Magical Girl" was broadcast to the seventh episode, the protagonists gradually realized the truth of the magical girl, and the audience's sense of expectation for the follow-up plot also rose, Taotao Online, the first volume of the disc of "Madoka Magical Girl" has been booked more than 30,000, with an advantage of less than 2,000 copies of the "Wolf and Cat" completed the reversal of "Wolf and Cat" after a month and a half of broadcasting, and won the top spot on the pre-sale list.

The disc will be sold in mid-December, that is, after the broadcast of the tenth episode, which is a time that Xu Rui deliberately chosen, just in the part of the plot, which can attract viewers to buy.

In this way, in January, coupled with the funds for the animation adaptation of the contracted Diandian Chinese Network, Xu Rui will be able to have a large amount of working capital to expand his business while producing animation.

At present, the art correction of the first few episodes included in the disc is in full swing, and the bonus has been completed, so I will try not to skip the ticket.

Xu Rui had just finished planning the fourth floor of the Chuyin Video Network, and Liu Xueyan walked up to the fourth floor with a worried expression.

"Mr. Xu, I have something to discuss with you here."

"Huh? What's the matter? ”

Xu Rui felt a little strange, Chuyin Video Network now has 800,000 daily active users, of which ninety percent are paying users, it can be said that the development is quite good, and generally Liu Xueyan has nothing to do with him, but now looking at the expression on his face, it seems that the situation is a little serious?

"That's right.,There's an author in the music area.,It's been more than half a month without uploading videos.,There's no login record in the background.,Originally, I thought it was because of the busy reality or was dug up by other websites.,But today,This author sent me a message with QQ.。

Xu Rui looked at Liu Xueyan's mobile phone, and there was only one message record on it.

Please help me in the future.