More than half an hour later, Pei Qian took the car to the Mingfu family banquet.

Because I had called to say hello in advance, I arranged a quieter private room in the innermost, and the waiter had already made a pot of good tea.

Pei Qian sat down in his seat and looked Eric up and down.

"Brother Ai, I feel like you're a lot haggard."

"We have an old saying that the body is the capital of the revolution, and work still has to be a combination of work and rest, but you can't exhaust your body."

In fact, Pei Qian means that if you are tired, who will accompany me to burn money?

Eric also looked up at Mr. Pei.

Although Mr. Pei's hair is a little messy, it will not make people feel depressed at all, but give people a relaxed and comfortable feeling.

It's like in front of the two armies, everyone is in armor and ready for battle, and there is only one military advisor who shakes his feather fan, yawns, and is disheveled, looking like he has just woken up.

Anyone can see that this military advisor is either in the water in his brain, or he is really awesome.

And Mr. Pei should obviously be the latter.

Eric sighed: "Mr. Pei's mentality, I'm ashamed of myself." ”

After he became the head of IOI's Greater China Region again, it can be said that he worked hard and slept at night, and how many weekends he worked overtime with Zhao Xuming and his subordinates until the early hours of the morning.

Of course, it's not that Eric is diligent, the main thing is that he is under pressure and doesn't have a solid time resting.

On the other hand, Mr. Pei rested as usual on weekends, without any psychological pressure at all, just like a nobody.

This spiritual realm is much worse!

Although Mr. Pei's words of persuading him to rest more were sarcastic, after all, the many battles between the two ended in Eric's complete defeat, so Eric naturally had no desire to refute.

Eric poured tea for the two of them: "Mr. Pei, although I didn't see you yesterday, I also happened to take this opportunity to go around Jingzhou." ”

"I didn't expect such a big change from the last time I came."

"Tengda Group is not only a game company, but also respectable in and out of the game field."

"Even though it's a competitor, I have to admit it."

Pei Qian drank the tea, feeling that Eric had something to say.

How does it feel like it's a bit of a finger scolding Huai?

It sounds like Eric also has an opinion about his old client, Dayak Group?

It's normal to think about it.

As an internal employee of Dayak Group, Eric has certainly been exposed to more than the outside world can see. Dayak Group's reputation in the outside world has become like that, and it has done a lot of inappropriate things, and these internal employees are probably also looking at it.

If you compare it with Tengda, it may indeed be a significant contrast.

Pei Qian didn't care what Eric thought, but the key was ...... Eric is a little sad, not quite right!

Eric, you've got to cheer up!

If you are depressed, who will I go with to burn money happily?

Pei Qian was silent for a moment and said, "Brother Ai, I think you may have been a little stressed recently and need to rest. ”

Eric shook his head, "No need to rest. ”

"Mr. Pei, there is nothing to hide now, although there is no accurate news yet, but with my understanding of the group company, I think I can congratulate you in advance."

"The battle between GOG and ioi, which began at the end of 2010, is finally going to be decided after a long battle of a year and a half."

"Mr. Pei, you won."

Eric said very seriously, but Pei Qian was almost so frightened that he dropped the teacup in his hand to the ground.

Don't say such horrible things seriously, okay?

Do you know what you're talking about!

Obviously, Eric didn't know what the simple words "GOG won" meant to Mr. Pei.

If this is really realized, then the amount of money that Pei Qian has been burning with the help of ioi will be gone!

If you want to do promotions for GOG in the future, you can't be as extravagant as you are now.

After reaching a certain level of market share, GOG will continue to expand into other player groups, and its influence will only grow and its revenue will only increase.

At that time, for Pei Qian, I am afraid that the difficulty of losing money has risen by more than one notch......

It's a bit desperate to think about.

Of course, if he really got to that point, Pei Qian believed that he could always come up with a way.

But even if you come up with a solution, it means that you lack a means to burn money brainlessly.

How many brain cells do you have to spend to burn money to plug this gap in money?

That's bad news!

Pei Qian silently took a sip of tea, calmed down his mood, and then said, "I think this is a bit too early and too absolute. ”

"That's where it goes."

"Although the gap between GOG and ioi's domestic market share is already a bit large, in other parts of the country, the situation of ioi is still ...... Not bad. ”

Although Pei Qian has been careful to exercise restraint and ask overseas regions not to squeeze the IOI market too much, after all, GOG's model is that Tengda cooperates with local companies, and it is not entirely Tengda's own decision.

In order to make money, expand market share, and increase influence, these local companies will naturally be desperate to launch various promotion programs to seize the market share of IOI.

Therefore, since opening the overseas market, GOG has been continuously eroding the market share of ioi, but it has not yet reached such an exaggerated level as the national server.

But Pei Qian thinks that IOI still has to be earned, and Dayak Group can't give up anything, right?

Eric shook his head slightly.

He felt that with Mr. Pei's cleverness, it was impossible not to see through this.

It's just that the traditional virtue on the Chinese side is modesty, even if you have already won, you have to say "concede".

Just like Mr. Pei now, although he has won the game, he still has to be polite, saying "You still have a chance".

Eric drank his tea, not bothering to bother with this, and took care of himself to say what he wanted to say.

"Mr. Pei, I was already surprised by your previous methods, but I didn't expect these methods during the summer promotion to go to a new level."

"At the beginning of Xia Promotion, I first released a plan that didn't seem particularly outrageous and induced us to follow."

"If we grit our teeth and follow, then then you will release another plan with a greater discount to force us to continue to follow."

"I thought I had seen through your thoughts and decided not to follow after discussing with the senior management of the group company, but I didn't expect this to be over yet."

"I didn't expect that the previous communication would have such a profound impact."

"You used this summer promotion activity to bury a nail in the hearts of the senior management of the group company."

"Although the summer promotion activities did not burn more money, Tengda carried out various offensives with ease throughout the summer promotion period, which left a deep impression on the senior management of the group company, and made them realize the huge gap between GOG and IOI."

"There is also a huge gap between the determination of the group company and Tengda."

"As I said before, the group company burns money to see a clear return. If you invest a lot of resources but don't see the effect, and the market share growth is slow or even stagnant, it is not impossible to give up. ”

"After all, for the group company, although there is a lot of money, there are many other places where you can invest money, and there is no need to go all the way to the dark in such a cost-effective place."

"I estimated that the group company should burn about 100 million dollars, and the money directly spent and indirectly abandoned in order to promote IOI in more than a year has far exceeded this number."

Hearing this, Pei Qian felt a little trance.

Already...... Burned so much money?

Why don't I feel it at all?

But think about it, since GOG and IOI started the money burning war, whether it is holding a competition or doing an event, the battle has never stopped, and the money burned is indeed difficult to calculate.

Moreover, Pei Qian noticed Eric's wording, and Dayak Group obviously counted the "money that was indirectly waived".

For example, a skin could have been sold for 50 and sold for 20 at a discount, and although the sales volume has increased, the actual expected return may have decreased.

There are also two types of discounts, one is "small profits but quick turnover", although discounts but earn more; The other is "losing money and making money", which earns less, but can be exchanged for other things such as word of mouth, market share and player stickiness.

In the cash-burning war between GOG and ioi, it is clear that the latter is the vast majority of cases.

Because as soon as the money-burning war starts, the specific price reduction is up to the lower price party, and Dayak Group and Finger Company can only keep up even if they know that such a discount will reduce their income.

Originally, the price of ioi's skin was very high, selling dozens or more than 100 yuan in China, but it was repeatedly reduced by GOG to the price of cabbage that was only a dozen yuan when it was discounted, and the revenue must have plummeted.

If Dayak Group counts all this part of the money, then the calculated number is boundless.

For Pei Qian, he never thought about this part of the concession and gave up the money, only thinking about what he actually spent, so he didn't think he spent much.

But for Dayak Group, what could have been earned but not earned is naturally a loss.

Eric continues: "Above all, there is a clear recognition of one fact at the top of the group of companies. That is, for a long time in the future, maybe three years, five years or even longer, it will be almost impossible for ioi to beat GOG and unify the global MOBA game market. ”

"And as long as Tengda continues to exist, then the money burning war will not stop, and such a loss of income will continue."

"It's intolerable."

"As for defeating Tengda by burning money...... The previous attempt has failed, and the senior management of the group company does not have the determination and confidence to invest more and gamble on something that has little chance of success. ”

Pei Qian: "......"

He understood, and he realized the danger he was in.

Dayak Group doesn't want to give up on the finger company, and there is no reason to give up.

After all, finger companies can still make money.

But Dayak Group doesn't want to continue burning money for the finger company, because there is no point. It is expected that there will be no results in the next few years, how can Dayak Group have such patience?

It is a miracle that a well-known company in the industry was squeezed dry and dismembered nine months after being acquired by Dayak Group, and that Dayak Group only started such an idea a year and a half after acquiring Finger Company.

Dayak Group is not going to give up the finger company, but to get back the part of the money that it should have gotten.

In other words, Dayak Group will not engage in any money-burning activities with Tengda in the future to seize the market, but will use the small market share left now to launch various krypton gold consumption activities, squeeze the potential of the game IOI at any cost, and make the money invested by itself be recovered as soon as possible.

Otherwise, when the market share of IOI really drops to a very low level, it will be impossible to squeeze it out and make money.

As for whether the top management of the finger company agrees? It doesn't matter.

Finger is now a wholly owned subsidiary of Dayac Group and does not have any say. If the top management disagrees, there is only one way to leave.

Pei Qian couldn't sit still.

Finished!

Before he came, he was quite optimistic, thinking that Eric might just want to come over and catch up with him, even if he encountered a little setback, he could quickly overcome it, and then everyone was still happy to burn money together.

However, after listening to Eric's words, Pei Qian realized the seriousness of the problem.

Good brother can't play with himself at all!