Chapter 373. Hyperrealism

In the scoring system of Chuyin Video Network, the score of "Your Name" stabilized at 9.6 three days after the broadcast, which is a very high score.

The vast majority of the audience gave this work full marks, and a few points were deducted from the fact that the details of the body exchange were not perfect, and I regretted that the plot of the exchange was brushed aside, etc., overall, there was no big problem with this work, and relying on the superb painting, perfect performance, and just the right soundtrack, those small flaws were completely covered.

What's more, the creativity of the film is excellent.

Looking at the Chinese film market, the mainstream themes are still close to reality, although the high-grossing movies are fictional, they are essentially based on reality, and romance films, family movies, etc. have no supernatural elements, as for Xianxia and post-apocalyptic movies, they are completely detached from reality, creating an exotic feeling.

Works like "Your Name", which are based on reality, but go beyond reality without making people feel alienated, are very rare.

On the premiere day, the box office of "Your Name" exceeded 200 million, the second day also exceeded 200 million, and on the third day Sunday, it even approached 300 million at one point, which is a fairly rare situation.

That's where word of mouth comes in.

On major social platforms, "Your Name" is a hot search word that has been crazy about swiping the screen in the past few days, and its popularity even makes it difficult to think that this is an animated movie, and in the past, animated movies were generally considered to be family movies with children.

Ask the website, under the question of "How to evaluate "Your Name"", there is a highly praised reply, and the answer claims to have watched the movie four times in a few days, and then looked for the corresponding pictures in Ningjiang, and found them all.

For example, the staircase where the hero and heroine meet at the end, such as the pedestrian bridge where the hero looks up at the sky after dating his seniors, such as the cake shop where the heroine and her friends go when they exchange bodies, etc., a photo looks exactly like in the animation.

"In most animated films, the depiction of the background strives to be concise, and many even use large color blocks to cover it up, but "Your Name" does the opposite, making a delicate background picture comparable to a photo, so that the whole animation has a realistic feeling, as if it is happening around us, even if the plot in the animation is surreal, but it also gives people a real feeling."

He commented.

And industry insiders like "The Shepherd of the Library" gave a higher evaluation of "Your Name".

[Shepherd of the Library]: This animation represents a new style, a style that is different from past Chinese animations. In the past, when we made animation, we paid attention to a sense of setting, that is to say, the world in animation and our real world are two completely different worlds, which is like a circle, the story of animation is encircled in it, only by accepting those whimsical settings, can we appreciate the beauty of the story, which makes animation an art form with a unique charm At the same time, it also invisibly opens the distance between the animation audience and the general public. But Xu Rui's phantom animation, since "Unnatural Death", "Classical Literature Club Series" and "Music Girl", has been committed to creating an animation world like reality, which is a story that can be enjoyed without accepting those settings, and "Your Name" is obviously an attempt, trying to attract the public with realistic stories, and then adding the unique imagination of animation, blending the two together, I can say that Xu Rui succeeded.

In fact, the reason why "Your Name" became popular in the mainstream media is precisely this, live-action movies are difficult to express the unique creativity and imagination of animation, and animation itself has a certain threshold for the audience because it transcends reality, such as the theme of "magical girl", which is not acceptable to everyone, but "high school students in the city and high school students in the countryside fall in love" is obviously much easier to accept.

Relying on the love elements announced in the early stage, and it was released on Qixi Festival, this animation attracted many couples to watch, and in the process of watching, the audience naturally accepted the comet split, swapping bodies, timeline reset and other settings that are difficult to interpret in ordinary live-action movies, and finally got a perfect viewing experience, which naturally caused the fermentation of word-of-mouth.

Of course, what is more important is that there are no movies that can be played during this time.

The quality of the movies released at the same time as "Your Name" is slightly insufficient, especially "Ningjiang Fortress", which is known as a large-budget production and a milestone for Chinese science fiction films, but both the plot and special effects are extremely simple, and even the comments on this movie once beat the discussion related to "Your Name" and occupied the first place in the hot search.

In contrast, in the last days of this summer vacation, the only choice for everyone to go to the cinema seems to be "Your Name".

In addition, the movie itself is rich in details, and there are not a few people who brush it twice, so it maintains a stable high box office.

In the music area of Hatsune Video Network, the most recent covers are the two theme songs of "Your Name", "Dream Lantern" and "Former Former Life", and even [Future], which has not released a video for a long time, can't help but post a cover.

In the painting area, in addition to the same pictures of the two protagonists of "Your Name", the stalk of exchanging bodies has also become a popular theme for the wives of painters from all walks of life.

For example, the exchange of bodies between Feng Zhewei and Tian Qianai in the previous "Classical Literature Society Series" was very sweet and made people have a toothache, and for example, there were video makers who couldn't be idle and used the trailer sound of "Your Name" to match the film and television editing to make a video of Emperor Chongzhen exchanging bodies with Constantine XI, and even later evolved into a serialization in the column area.

In addition, due to the overly realistic picture of "Your Name", it has even promoted the development of tourism, whether it is Ningjiang or Sichuan, it has ushered in a wave of tourism climax at the end of this summer vacation, and even many tour guides feel strange, because these tourists do not go to those classic scenic spots, but want to find what staircase overpass, and the smart travel company has directly developed the "Your Name" tourist line, from Ningjiang to Sichuan and Shu, so that tourists can experience the scenes in the movie.

This kind of popularity outside of the movie in turn promotes the popularity of the movie, as if your friends have seen the movie and mentioned "Your Name" in all kinds of chats, but only you haven't seen it, then naturally, you will want to see the movie, and then affect other people.

Half a month passed, until the school started on September 1st, and the box office performance of "Your Name", which was released for half a month, was 2.3 billion.