It's hard to say clearly, the launch of the steam platform, whether the big manufacturers benefit more, or the small manufacturers benefit more, the summer special lasted for two weeks, until the beginning of July, the daily turnover exceeded 300 million, so that everyone made a lot of money.

Indie games that came online during this time also sold well.

For example, a game called the ultimate dungeon, the setting is that the protagonist inherited a family property, but found that there was an intricate dungeon under the property, so he recruited mercenaries to explore, it is a dungeon exploration RPG with randomness, the biggest feature is that the character will get a variety of mental illnesses in the process of exploring the dungeon, and eventually cannot fight.

Another example is a game called the Sea of Eternal Darkness, where the player controls a ship to travel between various islands, can go ashore to explore, trigger different times, and accompany the voyage, which may lead to food shortages, and the player as the captain of the ship will even have the choice of whether to eat people, which is extremely challenging to people's nerves.

Other games are a little simpler, where the protagonist wakes up and finds himself in a randomly generated wilderness where he needs to dodge monsters while looking for food to fill his stomach, otherwise his hunger will increase, he will have all kinds of hallucinations and eventually die.

It can be seen that there are significantly more games that focus on atmospheric expression, story expression, and strategy selection than action classes that require precise tuning, and randomly generated maps can improve the gameplay of repeated play while reducing design costs, so they are more favored by developers.

As soon as these indie games hit the shelves, they became instantly popular, and each of them sold more than half a million in the first week, and some even reached the million level, which was unimaginable for an indie game a few months ago.

With the funds obtained, the developers worked harder to update the games, and the rapid iteration made these games have a strong vitality, and it is likely that after only a month, the gameplay of the games has changed dramatically.

Zhou Hongyu, the director of Ningjiang TV, noticed the popularity of the steam platform, and because she interviewed Xu Rui many times, she quickly made an interview about the steam platform.

The interview highlighted the advantages of the steam platform.

First of all, the number of integrated games is large, and the variety of games is rich and diverse, which has never been available on any platform in the past, and the open mechanism of the steam platform makes major manufacturers willing to log in their own games on the platform, reaching a win-win situation.

The second is the leading recommendation mechanism,The recommendation mechanism shown on the first sound video network has been more perfect evolution on the steam platform,After the account binding,The platform will even establish user portraits through the animations that players have seen,Accurately deliver games,Including animation,Games,Videos,Big data resources with hobby attributes such as articles,It is not available to other platforms and companies。

Finally, dare to discount, understand discounting, and the price strategy has become a big advantage, whether it is the sale of masterpieces at ultra-low prices, or sales mechanisms such as charity packs and game collections, all of which make the Steam platform fully competitive and advantageous.

The report is sprinkled with tens of thousands of words, analyzing the reasons why the Steam platform is so successful from the perspectives of ordinary users, game manufacturers, independent game developers, platforms, etc.

Li Zhen of the Third Development Department of Suoren Mutual Entertainment sighed after reading this report.

These analyses were also carried out within Suo Ren, which was roughly the same as in the news reports, of course, Suo Ren also had more quality confidence assurances such as Xu Rui's many successes to players, and the entire Phantom Electric Group had abundant funds and could invest freely.

Is it useful to analyze these?

Of course it works, at least some strategies can be applied to the SN4 platform of Suoren Mutual Entertainment, for example, the people in the marketing department are planning to open some digital discounts, and the sale of bundles is far more discounted than before.

At the same time, the use of trophies and game time as the basis of user portraits is also being established, but it is very difficult for Suoren Entertainment, first of all, the account of Suoren Mutual Entertainment has not formed a linkage, there is a lack of communication between the game department and the music entertainment department, and the big data is not perfect, and secondly, although there are many types of games in Suoren Mutual Entertainment, there are too few types of games, such as real-time strategy and strategy games, there are only a few in total, and the user portrait caused by the lack of samples is not perfect, and this, The steam platform has countless small manufacturers, and indie games have made up for the gap.

Again, it can be said that the usefulness of these analyses is limited.

Because of the methods of Hatsune's game, outsiders can't learn it even if they understand it.

During the summer vacation, Wang Shiya, as a student of Baoyan, had a very happy time.

She traveled abroad with her family and took a lot of photos and sent them to Wang Ze.

Wang Ze is not so comfortable, as a social animal, he has long not known what the summer vacation is, the sultry weather in Ningjiang makes people sweat, and he can't wait to hide in the air-conditioned room all day.

The most relaxing moment of his day is probably the hour and a half of chatting with Wang Shiya after returning home in the evening.

At the beginning of the summer sale, Wang Ze also bought several games, but soon he realized that he had no time to play at all.

As a programmer, I go to work at nine o'clock in the morning, get off work at eight or nine o'clock in the evening, and it is almost eleven o'clock when I go home to wash and eat, and I can play for more than an hour, and a lot of this time is used to chat with Wang Shiya.

He had celebrated his twenty-eighth birthday before, and suddenly it felt like so much time had passed.

"It can't be like this anymore!"

Wang Ze really felt the change when a previous colleague left.

He is two years older than Wang Ze, exactly thirty, but there has been no room for improvement, in their industry, if you can't do the management post before the age of thirty-five, then there is basically no way to do it, there are always young latecomers who can be replaced.

That colleague felt the pressure, resigned from the company, went home with peace of mind, found an easy job, got married and had children, which greatly stimulated Wang Ze.

Wang Ze's company, although relatively stable, but the room for improvement is too small, there is almost no room for promotion, he thought about changing jobs, but most of the companies in this line are actually similar.

At this time, Wang Ze saw the promotion of the Independent Game Awards, and suddenly the idea of making his own game emerged.

He is a veteran gamer, and he understands computers and programs, so it doesn't seem difficult to try to make games.

Thinking of this, Wang Ze immediately started to do it, he didn't tell anyone else, even Wang Shiya, because Wang Ze felt that at least he would be embarrassed to publicize it after he had certain results, and he couldn't do anything but shout slogans.

After a few days of thinking and planning, Wang Ze finally decided to make a martial arts-themed game!

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