Ferrero showed twelve points of sincerity to Xu Jin, Xu knew that Defu had invited Xu Jin but was rejected by Xu Jin before, Ferrero made a generous offer on the endorsement contract-

Treasure Island Spokesperson of the Year!

Not only that, but Ferrero is also absolutely wealthy in terms of endorsement fees, directly doubling the price of Defu six times before!

When Xu Jin heard this, his first reaction was: "Mr. Luo, don't lie to me, how is it possible?!" ”

Luo Shaocheng waved his hand and said proudly: "Why is it impossible, you look at so many artists in Baodao, which artist can compare with you in terms of ability to bring goods?"

Besides, this endorsement fee is still low compared to other food brands, but other food-related brands are not as good as Ferrero in terms of international popularity. ”

Xu Jin was stunned for a long time and said, "Could it be that Ferrero wants to go to the ring with Defu?" ”

"No, no," Luo Shaocheng said, "Ferrero really doesn't look down on Defu, the corresponding consumer groups of the two are completely different, I think what Ferrero really values is your ability to carry goods, and even say, they don't look at your ability to carry goods." ”

Wei Zhou couldn't help but ask: "If you don't look at the ability to bring goods, why do you invite Brother Xu to be a spokesperson?" ”

Luo Shaocheng said: "Like this kind of high-end brand, in fact, compared to the ability to carry goods, what they value more is whether the star image is in line with their brand."

Sometimes it's like this, those brands have no shortage of fame and status, and the brand name is deeply rooted in the hearts of the people, even if it is not advertised, there will be a steady stream of people to buy it, and there is no worry about sales.

So at this time, they will want a spokesperson who is in line with the brand image to deepen the audience's image of the brand.

Don't ask that star to bring more goods, as long as people don't dislike you when they see you, as soon as they see you, they feel that your temperament is in line with the brand, and they are comfortable to see, that's good. ”

For some already well-known brands, they are so famous that they don't need celebrities to bring goods, and what is more important is the degree of fit between brands and celebrities, which makes the brand's image more deeply rooted in the hearts of the people!

"Xu Jin, I suggest you take Ferrero." Luo Shaocheng said with a serious expression, "This opportunity is even more precious than Defu, and Ferrero's audience is mid-to-high-end, which is conducive to the spread of your fan base." ”

I want fans to pay for celebrities, but it also depends on what kind of fans they are!

It must be good to be able to grasp a handful of fans.

Xu Jin thought for a while, and said slowly: "I think I have a lot of choices now, and I don't have to be limited to chocolate, but what Defu did before made me disgusting." ”

He blinked and smiled, "With this breath in my chest, I want the endorsement of Ferrero." ”

Luo Shaocheng and He Chuan were relieved, looked at each other and smiled, this substitution is stable!

It will be New Year's Day in more than ten days, and Ferrero, the spokesperson for spring, has been found, but Xu Jin, as the annual spokesperson, will appear throughout the year, so he has to hurry up for advertising shooting.

If the time comes, Ferrero plans to announce his advertising endorsement on New Year's Day!

In order to cooperate with the progress of Ferrero's side, Xu Jin's side pushed several platform activities that were not very important, of course, they did not forget to recommend Weizhou while pushing them off.

This also had some effect, and several activity groups agreed to let Wei Zhou come over to replace Xu Jin.

The idea of these activity groups is very simple, if Xu Jin can't come, then come to a star related to Xu Jin, and when the time comes, you can also do more Xu Jin's information to arouse the interest of fans.

In this way, not only Xu Jin began to get busy, but Wei Zhou also began to get busy.

"Okay, change your position." In the studio, the photographer kept praising Jin for his good looks, and asked him to change his posture while praising him.

At this time, Xu Jin has come to Ferrero Company, and today he started to shoot hard photos.

The clothes he wore were provided by Ferrero, and they were all big-name clothes, which had a partnership with Ferrero, and Ferrero could borrow the latest models with a hello here.

The latest of these chic and neat cuts were worn by Xu Jin, which set off his handsomeness and sassiness even more.

"Oh, baby! You're such an angel from heaven, it's amazing! "The more the photographer shoots, the more amazing he becomes.

Xu Jin in the camera seems to have been magical, and there is nothing bad about it, even the scattered sideburns on his forehead are not well cared for, which makes him look playful and handsome.

Xu Jin was very uncomfortable with his praise, thinking that the [Lens Beauty Pill] produced by the system is unreliable, he wants the effect to be good-looking, not to turn the photographer into his die-hard fan!

Hard photos are not just one set of clothes, because to cope with the needs of the whole year, so you need to shoot many sets, at least four sets in the four seasons of "spring, summer, autumn and winter" is the most basic demand.

The other extra sets depend on Ferrero's arrangement.

And not only the clothes have to be changed, but the scene has to be changed, but this replacement scene can be done in the indoor studio.

Now it's not an advertisement, you don't need a dynamic scene, just a static photo, so it's easy to do this indoors.

Xu Jin was wearing winter clothes at this time, and the background was the magnificent ancient castle, he stepped on the stone steps, looked back, and stared at the ancient castle with a long and deep gaze.

And in his pocket, a corner of Ferrero chocolate was revealed.

In the same context, he either took out the chocolate and put it in his hand, or took it apart in half, or put it directly in his mouth......

The action is played with Xu Jin, and the photographer does not participate in the action guidance, but wants that leisurely and natural state.

After about two and a half hours of shooting, the background of this winter suit was completed.

Xu Jin immediately went backstage and changed into the spring clothes provided by Ferrero, which used a long-sleeved shirt and culottes on the lower body, which was very fashionable and trendy, in line with the taste of young people.

is different from the calmness of winter clothes, this set of clothes is quite lively, and correspondingly, Xu Jin's hairstyle also has to be changed.

After the clothes, makeup and hairstyle were done, it was already more than an hour, and at this time, the scene had not been arranged, so Xu Jin had to wait.

Taking advantage of this time, he immersed his mind in the system space and continued to train himself in taking hard photos.

In the past few days, he has entered the system space to train, but there are many courses, and Xu Jin doesn't want to spend routine values to speed up in the system, so he first trained some things that can be done quickly.

After a quick practice, he can cope with hard photo shooting for the time being, but if he wants to go further in advertising in the future, he still has to train a little bit from the basics.

"Xu Jin, it's your turn!" After closing his eyes, he was woken up.