Running a world newspaper has already broken Garcia's old concept, and now this young master Liang is running a second world newspaper?

That's too bold, isn't it?

Truth be told, although the tech-savvy newspaper has been highlighted as a blueprint for Hongda, Garcia knows how difficult the road will be. Will the new newspaper be recognized by the scientific community of Saroyan? Can I receive a quality manuscript? How do you get out of the city?

Little did Garcia know that all he could do was to use his experience and connections in Salo Young to try things out for the newspaper.

Now Da Liang is going to open a second newspaper, which is also a worldwide ...... There's money to burn, right?

Garcia's editor-in-chief advised: "I think we should run a science and technology newspaper first, accumulate enough experience, and then start other newspapers?" And you say entertainment...... All newspapers are not only about current affairs, such as horse racing, fashion shows, movie releases and film reviews, but also about entertainment.

As long as we can survive the initial stage, accumulate fame and authority, and then gradually go out from Saroyang, this newspaper still has the hope of becoming bigger and stronger.

But purely entertaining newspapers...... Its taste positioning value is too low, and it is basically something that can be thrown away after seeing it. Did you know that in all newspapers, interns who have just entered this industry first run entertainment news? Because reporters with a little bit of identity will not continue to do these reports that have lowered their identity. ”

The journalists of the newspaper are all literati, and they have the nobility of the literati, and they are reluctant to touch these entertainment gossip. Over time, an unspoken rule has emerged in the newspaper industry, and the entertainment sector is for new interns to practice.

"No wonder the entertainment pages of those newspapers are so pale, and the level of writing is not half a star behind the current affairs section...... It is estimated that those interns are not motivated by the entertainment coverage either. ”

However, Garcia's words did not discourage Da Liang's determination to run an entertainment newspaper.

He had just promised Garcia that the editor-in-chief would ask for money and money...... The cowhide is easy to blow, but there is no money in my pocket.

Science and technology newspapers must lose money at the beginning, and Da Liang even plans to give it away for nothing, and if necessary, increase the manuscript fee and set up bonuses to attract those scientific researchers to contribute. But I've been losing money for a long time, and Da Liang can't stand it.

The best solution is to run two newspapers at the same time and use entertainment newspapers to raise science and technology newspapers.

So he had to convince Garcia's editor-in-chief to take over the entertainment newspaper as well.

"I've heard stories about two shoe-marketers coming to an island and trying to sell their shoes," he told Garcia. But they soon discovered that the people on this island did not wear shoes and did not know what shoes were.

One of the marketers left the island in frustration because he thought that because the people on the island didn't wear shoes, then his shoes would not sell.

But the other salesman was very excited, because he thought that the people on the island did not wear shoes, so when the people on the island knew the benefits of wearing shoes, his shoes would definitely sell on the island.

At present, the mainstream thinking of newspapers does not pay attention to the entertainment sector, and they cannot see the potential in it. If we put the best people and energy into this sector and exploit its full potential, we can cut the biggest piece of the pie from it before other newspapers realize that there is a piece of the pie here.

I'm a businessman, and when I see that there is money to be made, there's no reason not to make it. And when the shareholders of those newspapers see the wealth contained in the entertainment sector, will they continue to let their reporters and editors keep their clean slates? ”

Garcia slowly sipped the wine, thinking about Da Liang's words.

Although the newspaper industry appeared relatively early, it did not really break out for a long time. Now engaged in the newspaper industry are some literati, who like to comment on current politics and talk eloquently, in order to show the millions of heroes in their chests. I elevate myself very highly, think that the newspaper is elegant, disdain other industries, and will not write gossip news to make myself vulgar, and be laughed at by my peers.

Therefore, the entertainment section of every newspaper is really doing very, very badly.

But Garcia didn't know...... Is the entertainment sector a gold mine or a mud pit? As a technology-based newspaper, even if it fails, there is no loss to his reputation. But if he fails to succeed in surrendering his identity to entertain the public, then his reputation will be ruined.

But it was Young Master Liang who put forward the idea of this newspaper, even if he was unwilling to take this job, he could only persuade patiently...... or persuaded.

"Young Master Liang, do you have any direction for running this entertainment newspaper? We need to be very attractive in order to compete with other newspapers. ”

Garcia has been shaken, and Da Liang has come up with his own "star-making plan".

And concluded: "Brown is the first city star I want to launch, and now he is in the purple of Salo Yanghong, as long as he properly follows up on his complex life and emotional line, he can continue to be noticed."

The most important feature of our entertainment newspaper is that it allows people to have a very large sense of participation......

We create stars who live around them.

Invite them to participate in pet contests, cooking contests, singing contests, ......

We didn't ask them what they thought about current affairs, we just asked random people on the street about their lives, and then had their names appear in the newspapers for everyone to see.

We can help them publish the revelation of the missing objects and help them deal with the difficulties they encounter in life.

We talk to them about the private lives of celebrities and celebrities, and make them feel that these people are no different from them.

We could also have a column dedicated to jokes.

Our newspaper is to let people know that there are many, many things to be happy about in the world, and that these things are happening around them.

Then they will find that in addition to making them addicted, these things are more heartwarming...... How can there be entertainment news to watch comfortably? ”

Garcia had been blown up by what Da Liang had said.

What is written in the entertainment section of the newspaper now?

For example, reporting on a horse race. Intern reporters will use their limited flowery rhetoric to write a gut-wrenching report on how intense the event is. They will use long texts to write about the size and pedigree of the racehorses, and how lively the scene is.

Finally, there is the list of horses to be entered for the next horse race...... and odds.

Probably only gamblers will be interested in the last part of this report.

But what Da Liang said to Garcia was completely beyond his understanding of entertainment.

Entertainment is not a dry text, and entertainment that most people can't participate in is self-indulgence. Da Liang used his understanding of entertainment to unfold a blueprint of an entertainment empire in front of Garcia.

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