"I didn't expect the first college to be ...... just after it was issued"

At the end of the speech, he stepped down in warm applause, and the arrival of the new Apocalypse song made Song Ya a little crying and laughing, "Send it to me earlier, it's true, it's been delayed for so long." After complaining, I felt that this was not very good, "Uh, that sentence just now was a joke, don't take it to heart, God, I still respect your ......"

"Movie." Taraghi reminded in his ear.

Seeing the opportunity to leave the auditorium and get into a rented car, Cassidy was already happily waiting in the back seat.

He took the fake beard, flat glasses, jumper, and other items from Old Mack, and picked them up with Cassidy's help, "It's like twenty years older...... Cassidy laughed when she saw the final result, "but it's still cool." ”

"That's nature." Song Ya helped his glasses.

"Thank you, I feel so happy today." Cassidy leaned sweetly on his shoulder.

Taragi chose a high-end movie theater near the Gorgeous Mile (famous commercial street), and when he came out of the parking space, a staff member led a group of four people directly into the staff passage.

"How?" Walking into the screening room, it was empty.

"I bought a private venue." "Old Mac thinks it's the safest way to go," Taraghi said. ”

"Uh, okay."

Song Ya can't blame Lao Mike for this caution, and he doesn't lack money for chartering, "It's just that there is no feeling of dating as a couple." ”

"It's okay." Cassidy obediently put her arm around him, pulled him to the best viewing position, and sat down.

"White people can't jump?"

After the logo of Twentieth Century Fox, Song Ya saw the movie title White Men Can't Jump, and soon saw the name of the main actor after the director's credits: Wesley Streep, the scumbag violent ex-boyfriend of Halle Berry.

His brow furrowed, and when he turned around, he saw Old Mac sitting on guard at the side of the aisle, while Taraghi sat in the corner of the last row, "Didn't I say pick a movie that was lighter?" He shouted at Taraji.

"Isn't comedy easy enough?" Taraghi replied: "This movie has been very popular recently, with a production cost of less than 30 million, and the box office is almost 75 million. ”

Song Ya was even more unhappy when she heard the news, she didn't expect Wesley Streep to mix so well in Hollywood, this guy is the most authentic professional background among black actors, from the academy to the drama club to Broadway and then into Hollywood, starting from small-budget art films, step by step is very down-to-earth, and now a big-selling commercial comedy movie, his coffee position may be greatly improved.

"What's wrong?" Cassidy asked.

"It's nothing, just look at this." Song Ya didn't want to spoil the fun, Taraghi didn't know about the grudge between Harley and this scumbag, she was black, and there was nothing to blame for choosing this kind of film.

Wesley maintains the 'traditional' image of black Hollywood in this era, messing around the streets, full of tendons, speaking extremely fast, constantly using slang-filled black gags, and in all fairness, acting very well.

Song Ya knows that this guy has never been on the street at all, he is really powerful, and he acts like something.

The plot of the comedy is mostly very simple, Wesley and a sloppy-looking white basketball master who looks silly secretly cooperated, taking advantage of everyone's stereotype that white people 'can't jump (playing basketball, especially dunking)', pretending to be a pig and eating a tiger all the way, winning one basketball game after another, with twists and turns in the middle, brotherhood, love elements, and naturally there is no shortage of wonderful jokes, otherwise the box office would not be so high.

This drama is a bit unconventional, the black man played by Wesley in the play is very shrewd, and the white companion is the stupid one, but the scale is very well grasped, and the white man should not be disgusted, such as Cassidy, who is curled up in her arms, is intently watching with pleasure, and the black group undoubtedly likes it more, "Hahaha!" From time to time, Cassetti's bold laughter could be heard from the back row.

The guy who beats women, no matter how good his acting skills are, Song Ya is too lazy to watch it, and his brain simply deserts.

The new Apocalypse song I just got is called 'Young Dumb', which is a relatively alternative rhythm and blues music with a relatively alternative style and singing style, at least for this era, a fusion of multiple musical elements, lazy, psychedelic, heavy on mood and atmosphere, to some extent a bit similar to the song tonality of Marvin Gay (legendary rhythm and blues singer). doesn't need too good singing skills, it's easy to imitate, Song Ya estimated that his singing skills should be better than the original singer with a hairstyle like a brush.

But he doesn't plan to record it in the near future, and Sony Columbia Records has only signed a five-year contract for two albums, and he will release his first album half a year later, and the second album is not in a hurry at all, he plans to save the apocalypse songs, and when the time comes, songs with similar styles will be put into the second album, and there must be no more shortcomings in the style of the first album, which will affect the purchase too much.

Because of the uncontrollable influence of the apocalypse, the marketing style of his first album intentionally or unintentionally learned from Daniel's set, and released the first strong single after a while, and then kept using the popularity of the single to publicize, through various ways such as emotional disputes, touching porcelain high-topic news, etc., began to create characters to gather fans, and then used the accumulated popularity to carry out hunger marketing, high to raise the appetite of potential buyers, and made a special career in one fell swoop. For this debut album, he didn't even release the most popular Where Is The Love single, that is, he hit the charts without releasing a single, and if he wanted to listen to this song, he had to buy the entire album.

Judging from the results, this set was naturally very successful, but the sharp drop in sales in the second week reminded him that Daniel's marketing method can easily make a hammer deal, and the audience's expectations are too high, if the quality of the album does not meet expectations, it will be self-defeating and make listeners regret and deceived after impulse consumption, Lori Jr. is a ready-made example.

Fortunately, the quality of his first album is excellent, and he doesn't have to repeat the mistakes of Lori Jr., but the inconsistent style of the album is a big problem, people buy records to go home to listen to, and the music style is too miscellaneous It does affect the mood of listening to the song.

Therefore, he doesn't want to use Daniel's marketing methods anymore, but returns to the traditional publicity methods that Motura is good at, such as the ones he did for Mariah Carey, which generally releases the album soon after the first strong single, and then the album is sold for a long time, and then starts a single and a single rhythmic chart promotion, with the nomination and winning of various music awards, the popularity of singles and albums maintains a wave of advancement, maybe the short-term results will not be as good as Daniel, but it can be much more stable along the way.

In that case, all the Apocalypse songs Song Ya must be saved, hold back, and take them out before the release of the second album.

In fact, there is one of the best ways to publicize and distribute it, that is, MJ's, the first strong single created a huge topic, and then issued a special, and then issued a single after another, and then began to go to the media and charity activities to create a second wave of popularity, and at the same time stopped sending out orders to whet the audience's appetite, and waited for the global tour to start a third wave of popularity, and then released a single again, these singles even came with new songs, and after stirring up the expectations of global audiences, they released a double-CD album with more tracks, and some EP discs were interspersed in the middle, concert live CDs, albums, music videos, and more.

With a time span of two to three years, MJ is a money harvester, and that's without counting other income such as copyrights.

At present, Song Ya can't expect to start this set at all, at least after the successful two albums plus one new song plus a compilation, she will see if she can start planning a world tour.

"Motura told you to call back as soon as possible."

After the movie is finished and the date is over, Taragi hands over the phone.

"Then I'll go home by myself, I'm so happy today, thank you dear." Cassidi offered a kiss and then left alone with understanding.

"Mr. Motura." Songya dialed Motura.

"The decline in album sales is a bit more than expected!"

"You're going to the West Coast ahead of schedule, so you're going to have to hold on to the top spot for week three," Motula said. ”

Sony Columbia Records planned several hot band highs for his debut album, the debut album release was the first, his first appearance in Where Is The Love, the most influential Los Angeles song, was the second, and the third was the follow-up Beautiful Girls single release and chart. When the purchase is down, there will be the release of Where Is The Love singles, as well as the release of MD and cassette and other media to boost the heat.

Even though the momentum is far inferior to MJ, there will be no doubt inside and outside the industry that Song Ya has firmly established the status of A-List, and it is normal for a wave of popularity to last for one or two years after the A coffee singer releases the album.

"Okay, I'll take someone to Los Angeles tomorrow."