June 18, 1995, Los Angeles Lakers, millions of people are binge!

The NBA's Championship Parade began with the Celtics during the Russell era, and since the Celtics brought the culture of the Championship Parade to the NBA, the number of fans attending the NBA Championship Parade has increased.

In the past ten years, although the ratings of several major professional leagues in the United States and the NBA have not been the first, or even far from the first, in terms of the scale of the parade, it has faintly ranked first in several major leagues.

The Parade of Champions is a city carnival, and if you want to make such a carnival a big one, it is better if the city has a large population.

And the NBA championship is a bit demographically disgraceful except for last year's Salt Lake City.

Going forward, Chicago, Detroit, Los Angeles, Boston, and Philadelphia are not the core cities of the United States.

The major professional leagues in the United States, the NBA's big city dominance can definitely be ranked first.

After this year's NBA Finals, the ratings for the first game of the NBA Finals are almost equal to the ratings of this year's Super Bowl, and the ratings for the remaining three games are also over 25%!

The final score of this year's NBA Finals was 4-0, a sweeping score, but each of the four games was full of different highlights.

After the Finals, no fan felt that this year's NBA Finals was boring because of the sweeping score.

Even whether it is Chamberlain, Larry Bird or Russell in an interview, they are emphasizing: "This year's Finals is the greatest Finals in NBA history, and this Finals, Lin Han and Jordan let everyone see the infinite possibilities of NBA and basketball games!" ”

It is for this reason that the Los Angeles Lakers' championship parade even attracted a large number of non-local Los Angeles fans.

In the end, even because there were too many people, too many staff needed, and too many free gifts to give, Jerry Bas, the owner of the Los Angeles Lakers, even embarrassedly approached the Los Angeles City Government, saying that the team couldn't come up with so much money at once.

The final cost of the parade is expected to be almost $12 million, with the Los Angeles City Government paying $8 million and Jerichbus and the Lakers paying $4 million out of pocket.

Naturally, the Los Angeles Lakers and Bass couldn't have failed to come up with the money.

It's just that because there are too many foreign fans in this year's championship parade, how much tourism GDP will have to be created for Los Angeles.

How can the Los Angeles city government do it without some blood.

Even Lin Han heard that when he heard that the Los Angeles City Government said that he could repay two-thirds of the bill, Jerebus and Jerry West were quite dissatisfied.

In the past, most of the people who participated in the championship parade in Los Angeles were locals, and it didn't matter if the Lakers and the city government were half or the Lakers were the majority.

This is a benefit to local fans.

And those outside fans, they don't have to be Lakers fans!

Most of them are Lin Han's fans!

Lin Han's fans' welfare should be sent by Lin Han, but Jerebus didn't dare to go to Lin Han to ask him to pay!

The NBA Finals end on June 16, and the Los Angeles Lakers hold a championship parade on June 18.

Judging from the time, I know that it is very rushed.

But you can't do it without hurrying!

Jerebus and Jerry West learned from various sources that a week later, there might be millions more Linhan fans coming to Los Angeles!

It's no joke.

The millions of out-of-town fans who are coming to Los Angeles now are all American fans.

Wait another week, and then you won't be a fan in the United States!

Especially South Korea across the ocean!

It can be said that after this finals, Lin Han's popularity officially surpassed Jordan and became the new face of the NBA!

So, at this year's Championship Parade, Adidas brought more than a million pairs of Miracle II Championship Special Editions.

If it weren't for the fact that there is so much stock now, this million pairs of Miracle II Championship Special Edition would not be enough for American fans.

Now Adidas' miracle stores are out of stock all over the world, and just during the finals, Lin Han's miracle brand merchandise is the most amazingly sold sports product.

Lin Han has been listening to Sandrine, the CEO of Miracle, say that Nike executives have been holding review meetings recently.

Review why you missed Lin Han.

If getting Jordan is an opportunity for Nike's rise, then losing Lin Han is not an opportunity for them to weaken, but it's about the same.

What Lin Han's popularity was during the finals, no one knows better than Nike and Adidas.

On a global scale, the original pattern was that Adidas and Nike carved up the world, with Europe as the king and the United States as the king.

Now because of Lin Han, Adidas can faintly suppress Nike in the United States, which is a great danger signal for Nike!

Especially because of Lin Han, those basketball teenagers in the United States grew up wearing Adidas or miracles in the future.

After they enter the NBA and become big balloon stars, they will naturally get close to Adidas and Miracle!

For example, the two popular rookies who participated in this year's draft, Garnett and Wang Zhizhi.

Both opted to sign with Adidas.

All things being equal, they both chose to sign with Adidas.

The inside line doesn't sell shoes, but Wang Zhizhi is he an ordinary insider?

As long as he plays at a quasi-All-Star level in the NBA, he can help any sports brand tap into that uncharted market.

Especially because of Lin Han, after Adidas has firmly grasped that market, it is difficult for Nike to compete with Adidas in China, so it can only use Wang Zhizhi as a fortress and nail, nailed there, and will not be completely defeated.

So compared to Garnett, Nike attaches more importance to Wang Zhizhi, because Wang Zhizhi is of strategic significance.

But in the end, Wang Zhizhi still chose Adidas.

This is really a huge setback for Nike.

In the business war, it is always the winner who takes it all, as long as Adidas is not stupid and does not completely kill Nike, how can it stop!

Recently, Lin Han has always known that Sister Sandrine is very excited, and has been saying that Adidas will kill Nike and the opportunity to dominate the world has come.

No matter how much Nike struggles now, when Nike's home base in the United States becomes like this, their market will become more and more tight.

However, Lin Han has always felt that Sister Sandrine and Adidas are a little too optimistic.

No matter how miserable Nike is now, it is impossible to sit still.

Just like European football is Adidas' home base, the NBA in the United States is Nike's home base, and in the face of life and death, Nike will definitely fight back with all its might.

As for what method they will use to fight back with all their might, it is unknown.

Anyway, in the end, no matter how arrogant Adidas is, it is impossible to lose.

The flying dragons have already ridden their faces, how can they lose?

In short, this time the Lakers' championship parade made the Lakers, including Jerry West and Jerry Bas, see Lin Han's terrifying popularity.

It also made the entire NBA and Nike executives see Lin Han's influence.

Naturally, Lin Han himself also felt like he had re-acquainted himself.

If he hadn't left Jazz for Los Angeles, he wouldn't have been as popular as he is now!

In Jazz, with Malone and Stockton, even if he wins this year's championship and this year's Finals MVP, his performance stage will be compressed because of the relationship between Malone and Stockton!

Admittedly, with Malone and Stockton's Jazz, it's a better team.

With two super teammates like Malone and Stockton, he can even guarantee that no matter how strong Jordan is, as long as he remains with the Jazz, Malone and Stockton will not age so easily, and there will be no suspense about the NBA championship in the next five years!

But Los Angeles is Los Angeles, and Salt Lake City is Salt Lake City!

He loves Salt Lake City, Salt Lake City is his hometown, but Los Angeles can really make him better!

As for the team that is lacking in Los Angeles right now, there is a shrewd general manager like Jerry West, a boss with a passion like Jerry West, plus the earning power of the city of Los Angeles.

It won't be long before the Lakers will assemble a team for him that is no less than the Jazz, and it is a team that is more suitable for him!

In fact, after the finals, Jerry West has already started to work this!

Not only the champion Lakers, but also the entire NBA, the end of the Finals represents the beginning of a new season.

In the NBA, late June is the most interesting time of the year, and during this time, it is also the most real time in the NBA.

Money, transactions, saliva, hustle and bustle, all of which are hidden in the undercurrent.

If such an undercurrent does not erupt, ordinary outsiders will not know about it at all.

Especially after Charlotte Hornets star Larry Johnson signed a 12-year, $84 million contract with the team last year, making this year's free agency market even more interesting.

This contract between Larry Johnson and the Hornets is definitely a magic box.

Larry Johnson is a very good player, and when he signed this super big contract last season, he averaged 22+10+4 per game in his second year as a rookie.

But no matter how strong or potential Larry Johnson is, his prestige and strength are not enough for him to sign such a super contract.

At first glance, this contract is the NBA's big contract, and it's a successful big contract.

If it's Jordan, if it's Olajuwon, if it's David Robinson, they sign a contract like that, there's no problem.

But, what are you Larry Johnson?

Why can you take such a contract?!

The Hornets are advancing Larry Johnson's future, and they want to lock in his future, believing that his future can grow to the level of David Robinson, which is understandable, but what if Larry Johnson doesn't grow well?

In fact, this season, after Larry Johnson signed a big contract, he grew up very poorly, and even lost the position of the team's boss!

In this way, the superstar contract becomes a first-rate or even second-rate player.

What does this make the rest of the Hornets teammates and the rest of the league think?

Therefore, because of Larry Johnson's super big contract, all players in the NBA are now waiting for the end of their contracts.

They all want to sign a big contract that is also super super!

For example, Larry Johnson's teammate, Mourning.

If the most talked-about teams in the NBA right now are the Lakers and Bulls, who are in third place?

The Houston Rockets, who are not the Celtics or the Big Three, when the Finals are over, the third most watched team in the entire league becomes the Charlotte Hornets!

Mo Ning's 4-year, 14 million contract has the last year left, and he will face the problem of renewal this year.

And last year, the Hornets gave Larry Johnson, who was still the team's boss at the time, a 12-year, 84 million contract.

If Larry Johnson is still the leader of the team this year, then it would be nice to give Mourning the same contract or a slightly lower contract compared to Larry Johnson's contract.

Although Mourning had a fight with Larry Johnson when he first joined the team, the two have never had a very good relationship.

But if Larry Johnson can hold down Mourning, Mourning won't mess around even if he has a hot personality.

However, Larry Johnson has given up the position of team leader this year due to injuries and other reasons!

Now Mourning has overtaken Larry Johnson as the team's new boss.

Asking for a higher contract than Larry Johnson, that's no problem, right?

Compared with Larry Johnson's average of 16+8 per game this year, Mourning, who averages 21+10 per game this year, his contract requirements are really not very high.

According to some insider news, Mo Ning's appetite is a contract of about 100 million for 7 years!

With the stable strength that Mourning has shown in these three seasons, the 7-year contract of 100 million is certainly not too high.

Because Mutombo, the Nuggets' midfielder who is also seeking a big contract, is seeking a 10-year, 100 million contract.

Because of Larry Johnson's relationship, these powerful players in the league are now seeking a super long contract of hundreds of millions when their contracts expire!

It's all in comparison with Larry Johnson!

Players want big contracts with Larry Johnson, and it makes sense for players who think they are better than Larry Johnson to get a better contract than Larry Johnson.

But as the owner of the team, I definitely don't think so!

The team owners are looking at David Robinson!

David Robinson's current contract is executed from 1992, 7 years and 60 million!

In the minds of most NBA owners and management, David Robinson, one of the four major centers, has a 7-year 60 million is the current market price of the league's first-team players.

Like Mourning and Mutombo, the object of their comparison should not be Larry Johnson, but David Robinson!

The reason why the Hornets lost their minds and gave Larry Johnson a contract like that was because he was interested in his future.

After all, he averaged 22+10+4 per game in his sophomore year, and Larry Johnson will definitely reach the level of the four centers in the future.

However, who knew that it had suffered a cliff-like decline, and even the team's second-in-command couldn't hold it down.

If Larry Johnson's stats this year are not 16+8 but 25+10+5, do you think Mourning and Mutombo dare to ask for such a contract?!

So, when Mourning asked for a bigger contract than Larry Johnson, Hornets boss George Sheehan said directly: "I love Alonzo, but he doesn't deserve the contract he proposed"

A 12-year contract with 84 million advance to the boss, not a reference contract.

In a market like Charlotte, after having a big contract of 84 million for 12 years, there is no way to support a contract of 100 million for 7 years.

So, now the whole world knows that the Hornets and Mourning are done playing.

So, right now, the phone call of the general manager of the Hornets is definitely the busiest!

And what about the Lakers?

The Lakers don't have a contract extension problem.

"Nick, you really don't have a team you want to go to?"

"No, as long as I can afford my style of play, I would like any team, so I asked Mr. West to negotiate with the Hornets to trade Mourning, and this matter has nothing to do with Mr. West"

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