What Richard didn't expect was that fifteen minutes before the press conference he was preparing to take, the league side quickly made a move.

Stern came forward directly and announced a lifetime ban on Sterling.

In addition to this lifetime ban, Stern also issued a hefty $2.5 million fine to Sterling.

The fine directly allowed Sterling to surpass Cuban and Richard in fines......

……

The punishment of a lifetime ban is actually not a big deal for a boss, because this punishment only prohibits Sterling from going to the scene to watch the game, after all, he is not a player or a coach, and not going to the game does not have much impact on him.

Some fans who caused trouble in the game have also been banned for life by the league.

As for the $2.5 million fine, it will definitely make Sterling feel pain, but he can still bear this kind of billionaire-level billionaire with $2.5 million.

The Alliance's punishment seems to be very strong, but it is actually not painful, at least Richard knows that such a punishment is not the final punishment, and at the moment the Alliance is just showing its attitude and waiting for the further development of the situation.

If the next development is not serious, Stern is still willing to calm down, and he does not want the alliance to suffer a huge change.

And if the situation is quite serious, Stern will definitely not let Sterling go out of consideration for the overall interests of the alliance.

There are still ten minutes left before Richard's press conference, and in which direction the situation will develop, I am afraid it will depend on what Richard will say at the press conference next.

……

The large conference room of the Pirate stadium can accommodate nearly three hundred people, but at this moment, the entire conference room is full, and countless reporters have come.

Not only reporters from the sports circle, but also financial reporters from all walks of life and reporters from the entertainment industry are here, and this matter is not only affecting the basketball circle.

Seeing Richard enter alone, the reporters in the audience were still whispering, but they all became quiet in an instant.

Richard's face is quite unsightly, which is also normal, and anyone who is scolded behind his back will definitely not be happy.

"Alright, let's officially start today's press conference." After Richard sat down, Bryan, the useless PR manager, announced that he spoke coldly into the microphone.

"The media friends who are here today should be very clear about the purpose of my press conference."

"Donald Sterling's words have deeply offended me, not just me, but more than 70% of the players and coaches in the entire NBA!"

"As the owner of a team, I think Sterling's disgusting racist views are quite disgusting, and as a veteran coach who has been in the league for more than a decade, I am angry!"

"There's no place for racism in the NBA, nowhere in the world should there be, and in a league where the majority of players are African-American, we can't tolerate any bit of racism, let alone disgusting words like Sterling."

"Now, as the president of the union, on behalf of the coaching union, I send a solemn protest to the league, the 172 coaches registered with the coaching union cannot tolerate Sterling's behavior, and if the alliance does not come up with an acceptable solution, our coaching union will start a three-week strike!"

"I'm confident that the players' union will also support our decision!"

The reporters in the audience rolled their eyes, they didn't think about it, Richard is the chairman of the current league coaching union.

Because the presence of the coaches' union is not as high as that of the players' union, the average person does not care much about this union.

Although Richard has now made it clear that he will lead the coaches' union to strike, it is clear to reporters that the coaches' union strike is not Richard's focus, the focus is on the players' union......

At present, the chairman of the players' union is none other than Richard's Sirafayette disciple Martial Saint Jackson.

After Antonio Davis stepped down as president of the players' union in '06, it was normally Fisher who took Davis's squad, but now things are clearly different.

Martial Saint Jackson showed his courage when Stern introduced the dress code before, and with the support of the West Lafayette stars, he sat in the position of president of the players' union with an absolute advantage.

It was clear to the audience that after Richard's remarks, the players' union would announce an imminent strike within an hour.

In fact, even without Richard's relationship with the Martial Saints, the players' union would never tolerate Sterling, and if the league did not give a satisfactory answer, they would definitely go on strike.

"Well, I don't want to waste too much time with people like Sterling."

"It's up to Stern what to do with Sterling, and I'm confident that Stern will give us a satisfactory answer." Richard said coldly.

……

Richard's press conference didn't last long, only about ten minutes, but after this press conference, the excitement really began.

Martial Saint Jackson spoke directly, and if the league can't come up with a satisfactory answer, they will organize players to start a strike, the duration of which is to be determined.

Wusheng's decision has undoubtedly been supported by countless players.

"I support Jackson's decision, this is simply the worst incident since the establishment of the NBA, and the NBA must give us a satisfactory answer." Bryant was the first to stand up and speak out in support of the players' union.

"Kick Donald Sterling's son of a son out of the league, we can't stand having someone like this in the league." Big Ben couldn't help but scold.

You must know that Sterling not only insulted them blacks, but also insulted his mentor Richard.

"Now you know why I hated the Clippers so much in the first place, right? Their boss is not just a pathetic racist, he's a stingy guy! "O'Neill would not let go of this opportunity to beat the water dogs.

I think that at the beginning, O'Neal and the Clippers had a relationship, because the Clippers did not give O'Neal tickets, O'Neal abused the Clippers fiercely......

……

"I want to support the decision of the players' union, and if there is a strike, I will definitely support it unconditionally."

"This time Sterling not only insulted the blacks, but also insulted us, and by the way, Coach Richard's eyes are not small at all, and he is not Korean, he is Chinese......" Yao Ming was also the first to speak.

Richard burst into tears, or Yao Ming understood himself......

"The conflict between Coach Stevens and Sterling, I know the reason very well, this incident is actually because of Sterling's racial discrimination, Coach Stevens can't see it, and the conflict broke out with Sterling, Coach Stevens is a respectable person." Mobley, the old cat on the Clippers, stepped forward to explain why Stevens and Sterling clashed.

All the West Lafayette players in the league, even if they were white, after all, Sterling insulted Richard.

In a short period of time, they all expressed their attitude that the league must get rid of Sterling, and there is no place for Sterling in the NBA.

A lifetime ban plus a fine? It's not enough, it's not enough to calm the anger of the players.

……

In this recording, in addition to Richard, Sterling also scolds the magician by name......

"As long as Sterling owns the Clippers for a day, I will never go to a Clippers game, and I think there are a lot of black people who think the same way I do." Magic Johnson said angrily.

He definitely belonged to sitting at home, and the disaster came from heaven, and he was scolded by Sterling in a good manner, and the scolding was quite ugly.

Many retired celebrities have spoken out and criticized Sterling......

Jordan also stood up for the first time, and many team owners also expressed their disgust with Sterling.

If you don't express it, it would be terrible if you were treated as an accomplice of Sterling.

Raheem Sterling has annoyed countless people this time, owners, players, coaches and fans......

You must know that the number of black fans is also quite large, if they are regarded as Sterling's accomplices, who will go to their team's games in the future.

After the incident broke out in the NBA community, it spread to the entertainment industry, business circles and even political circles.

Countless black Hollywood stars crusaded against Sterling, and some white stars would not let go of this opportunity to increase their popularity and scold Sterling with blood.

This incident even alarmed President Lucian, who had just returned from a trip and was jumping to his feet in anger!

He is the only black president of the United States, and everyone has scolded him, how can he be indifferent.

……

Even the NCAA circle is boiling, and many young potential players who predict the lottery show have all stated that they will never join the Clippers......

……

The entire Clippers announced their strike, and they just couldn't stand an owner like Sterling.

In less than a day, the whole Lao Mei was completely boiling, more lively than the new president taking office, and every corner was talking about Sterling.

……

"BOSS, what are we going to do next?" Sun Xiaoben asked Richard with a smile.

Richard waved his hand, and the only thing they had to do next was wait.

The league is now in a difficult situation, and they have to show the utmost sincerity in this matter, and then they will definitely gather the bosses to discuss how to kick Sterling out of the league.

"Wait, let's take a look at the alliance's further statement, we are not in a hurry, this matter is already half the battle!" Richard said with a smile.

Sun Xiaoben was stunned, isn't it already 100% successful?!

At present, Sterling has fallen into a point of no return, and this can't be regarded as a complete success?!

Naturally, he didn't know about Richard's plan......

Getting rid of Sterling is actually only half of Richard's plan, and his real plan is to take over the Clippers.

And taking over the Clippers, in addition to the fact that the timing is a little hasty, Richard must have a lot of competitors next, so he said that this thing is only half the success!