After the press conference, the popularity of "Minecraft" directly rose to the top of the list, including the video of Redstone Technology about the "Minecraft" demonstration at the Nebula Games conference on major video websites, which was played millions of times.

At the same time, the game has also been determined, but the release date of "Minecraft" is different from what everyone thinks is behind "Silent Hill", and the first to be launched is not "Silent Hill", which is positioned in the first half of the year, but chose to launch "Minecraft" on the fifth day of the new year.

The price of "Silent Hill" did not surprise too many players, and the price of 198 yuan is not high for a game that is almost 3A quality.

And the pricing of "Minecraft" surprised everyone.

Not too expensive, but too cheap.

"Minecraft" is priced at 60 yuan.

This is almost equivalent to the price of just an independent game, originally with the shocking promotional trailer of Nebula Games at the press conference, as well as the elaboration of the gameplay, most players speculated on the price of "Minecraft" on the Internet to maintain around 150~200 yuan, which is still because Nebula Games has always been more conscientious in games.

But they never imagined that this time Minecraft would only sell one for the same price as a regular indie game.

However, this pricing is actually quite scientific in Yang Chen's opinion, because the development cost of "Minecraft" is really not particularly high, and even its development cost is much lower than that of games like "Silent Hill" and "Torture Original".

Because it's a game that focuses on creative gameplay.

And Yang Chen didn't think about making money purely by relying on the price of the game, even if a game sells for 200 yuan.

Yang Chen believes that for Minecraft, it will be able to maintain its vitality for a long time, and the multiplayer mode requires a huge server.

The operation and labor costs of this server are quite a lot, and some of the new servers and some of the old servers over "Biochemical Survival" are temporarily used as a pilot for "Minecraft" in the early stage.

In the later stage, a large number of servers were purchased, including warehouses, which had to be formed, and it was impossible to use the method of renting servers all the time, and multiplayer games accounted for a very important proportion of the strategy of Nebula games in the future.

The development cost of "Minecraft" is about 20 million RMB, but the cost of the server that "Minecraft" needs to prepare will need hundreds of millions, even if this is not an annual fee, and not all of them are servers purchased for the "Minecraft" project.

Of course, this aspect of the server is only one point to consider, and more importantly, Nebulas Games also needs to have a sustainable and profitable project.

As a veteran game of Nebula Games, "Biochemical Survival" is still at the top of the list despite its monthly turnover, but in addition to holiday activities, the profits it can create with the new version update are actually far less high than thought.

And it's impossible to take out the money in the player's pocket and launch a new item every once in a while, right?

On the other hand, the same is true for the cards of "Yu-Gi-Oh", on the one hand, considering the synchronized anime and animation, and on the other hand, it is necessary to consider that the profit of "The ******** King" has actually begun to decline.

After discussing with Xu Yu, in addition to opening a new stand-alone project, "Minecraft" is the new game selected by Yang Chen.

In fact, in addition to "Minecraft" in the dream memory, there are a lot of good choices, not to mention that the current "Warcraft" is online and has even reached about 400,000 "DOTA" maps and "Dynasty Warriors" maps, these two games are independent, and they will definitely be able to make a lot of money by selling hero skins.

In addition to its amazing gameplay and miracle in itself, the most important thing is that Minecraft and the peripheral products launched by Nebula Games can form a good complement.

That's Amiibo.

Although Amiibo figures have been launched, the price of the figure cannot be reduced because of the opening and production of the model, and the price of a realistic figure still needs about 300~400, which is still the reason why they do not need to pay IP licensing fees for direct sales.

And "Minecraft" is different, because of the characteristics of its block building blocks, because of the compression of costs, the price can be maintained at about 50~100 yuan under the condition of ensuring quality, and the price of some large figures that need to be assembled by players is only about 200 at most.

In addition, players can also buy figurines to get some skins and buildings from Minecraft, such as Helgen Amiibo from The Elder Scrolls Online.

Players can play with blocks with their children and girlfriends to enhance their relationship with Amiibo toys in reality, and at the same time, they can directly build and appreciate Helgen's buildings in the game, which is simply a lot of money.

Even in the opinion of Yang Chen and Xu Yu, if Amiibo sells well enough, "Minecraft" may be able to be directly free to all players like "Biochemical Survival" in the later stage, and even turn the money you buy "Minecraft" into platform vouchers and 5% off game coupons to return to players.

In some games under Nebula Games, most of the figures are just character or weapon models, but compared to "Minecraft", it is different, the craftsmanship of the building blocks itself is not much of a problem, and the most important thing is that the cost of materials is reluctant to use them.

If you use good materials, the price will definitely not go down, and there is no competitive advantage with other big brand building blocks; The price of the material is poor, but the quality is hehe.

But if it's a building block figure, it's different, and everyone can do what the Great Wall, the Forbidden City, these building block buildings don't say.

"The Elder Scrolls: Skyrim" in "Snow City", Dugu City and World Destroyer Alduin, "Resident Evil" Ambrera Company, the police station, "Escape" Jushan Mental Hospital, Nebula Games' IP has too many that can be linked with "Minecraft".

In the office of Nebula Games, Wang Yaliang, who was sitting in front of the computer and playing "Minecraft", looked at the plan made by Xu Yu and Yang Chen's detailed explanation, and was silent for a long time and couldn't say a word.

"I feel like we can make a lot of money selling toys if we don't make games." Wang Yaliang said with emotion.

As soon as she finished speaking, she saw Yang Chen looking at her with the eyes of a fool: "What are you talking about?" How many dishes do you drink like this? It's all nonsense, without the later IP linkage of "The Elder Scrolls: Skyrim", "Resident Evil" and "Minecraft", who would buy our Amiibo toys and figurines? Not attractive at all. ”

While Yang Chen was chatting with Wang Yaliang, "Minecraft" also ushered in the countdown to launch.