，

After making the judgment that 'a thousand degrees will undoubtedly fail', Wang Heng did not sell off, but gave a complete set of explanations.

"The next few years will be the era of mobile Internet. The largest traffic terminal will change from a computer to a mobile phone. This process is of course the best opportunity for mobile phone manufacturers such as wheat and Huawei, but it is also a good opportunity for Internet companies......"

After describing his 'vision' for the future, Wang Heng concluded:

"With smartphones, people can go online anytime and anywhere, and they are more connected. It can be said that everyone almost lives on the Internet. Food, clothing, housing and transportation, from takeaway to express delivery to hitchhiking, as well as all kinds of entertainment, can all be satisfied through mobile phone networking. And it also means that people will be connected to the Internet through one app at a time, rather than clicking on a web browser as the first step is always to click on a web browser, as is the case with a computer. ”

When Wang Heng said this, Qin Meng immediately reacted. And Mr. Lu on the screen reacted faster.

"If you use a mobile app, you won't use Qiandu...... Mr. Lu groaned for a while, and then ran out of a question, "But Qiandu has also made an app, and the traffic is not small." ”

Wang Heng said with a smile: "It won't be long before the traffic of the Qiandu app will be taken away." People will find that when buying things, they have to dig Bao Tianmeow, or Jindong. Physical store consumption depends on the public's comments. To socialize, you need to use Q and WeChat. WeChat, in particular, is not only basic social networking, but also has a WeChat official account to attract traffic and meet everyone's demand for original text content. In fact, a few years ago, Digbao blocked Qiandu, and recently WeChat also blocked Qiandu, which has sounded the death knell for it. ”

Mr. Lu frowned and said, "No, you still haven't explained, why can't Qiandu do it?" They now have no less traffic in their hands than we do. ”

Wang Heng: "But they only have toll booths. Everyone used to say that the most important thing on the Internet is information, and search engines are the superhighway of information. But the problem is that the car has to run on the highway countless times back and forth, but the information is different, the information only needs to be searched once, and you know it when you know it, and you don't need to search it a second time. Therefore, if the Qiandu Highway can't build a city by itself, it will find that there will be fewer and fewer cars that need to pass through it. ”

Before the words fell, Mr. Lu had already stretched his eyebrows. Wang Heng's words were very simple, and many of the phenomena he talked about were secretly in line with his own thinking. And in addition to the fitting part, it reminds him of more ......

But of course, the big guy is not so easy to satisfy.

Mr. Lu asked again: "So, why can't Qiandu build the city by himself?" Their post bar is very good. ”

Wang Heng couldn't help but smile: "But they only have a fee-based urban management, and no municipal construction." From games to idol stars, from sports clubs to unpopular historical knowledge, everything has a sticker, but Qiandu can't manage it at all. Their management is nothing more than that you pay the money and let you be the owner of the bar, and then stuff advertisements into it. Incentives for content creators? Not at all. Cooperation with interested parties? Hardly. What are the restrictions on bar jing? That's even less so. ”

Hearing this, Mr. Lu couldn't help but ask, "What does bar spirit mean?" ”

Wang Heng: "...... A metaphor for a man who likes to lift a bar. ”

Mr. Lu couldn't help laughing: "It's really appropriate, it's great, let's keep talking." ”

Wang Heng: "Even the online literature platform knows that if you let the author make money, everyone will write seriously, and it will not last long to simply generate electricity for love." But it seems that Qiandu never thought about it. They didn't think about pulling people and win-win with users, they just wanted to put all the money in their own pockets. If this continues, the atmosphere is getting worse and worse, and the users of the post bar will definitely run. This is also one of the reasons why I am optimistic about Zhihu and Station B. ”

Mr. Lu bowed slightly and concluded: "So, do you think that the segmentation of the Internet market, coupled with Qiandu's own operational problems, will lead to its weakening, right?" ”

Wang Heng: "I think so, and I'm willing to bet on it." The technical level of Qiandu is very strong, and the KPI indicators are also very beautiful, but only with technology and KPIs, without a strategy in the general direction, and without a vision, it will only become more and more rigid. Of course, with its size, it is difficult to die, but the reputation will definitely get worse and worse. ”

Mr. Lu: "The reputation is getting worse and worse? ”

Wang Heng: "If the traffic is declining, but you want to maintain KPIs, you can only break through the bottom line and do some business that you shouldn't have." Like what...... Black-hearted medical advertising? ”

The big guy on the screen was silent, and Wang Heng stopped talking.

Qin Meng next to him stared at him intently, without saying a word, but his gaze was quite complicated.

After a while, Mr. Lu suddenly laughed: "Look at you, my lunch is cold...... That's a good point, I'll think about it seriously. As for what you've said, and your position, let me think about it again. ”

————

The video exchange with Mr. Lu ended, and Wang Heng said goodbye to Qin Meng and left the Penguin Building.

He sent a text message to Han Yixuan, and then went straight to the mall.

After all, Han Yixuan's situation is different from Lu Qi's, this girl has not received any benefits from herself so far, and she has helped a lot. As a student with limited living expenses, he also bought a mechanical keyboard as a gift out of his own pocket. In that case, how can there be no return gift?

After entering the mall, Wang Heng first took out his mobile phone, clicked on the treasure and searched the skin care and cosmetics section - although he had to buy it in a physical store, it was always right to compare prices and read reviews on the Internet.

Soon, Wang Heng determined the brand and selected a product. Then he clicked on the public comment and looked at the evaluation of the brand counter of this shopping mall.

In less than ten minutes, he set his goal.

Then Wang Heng walked to the Arander brand counter, pointed to the small bottle and said, "I want this." ”

————

Han Yixuan stood at the door of the subway station, suppressing her mood as much as possible and maintaining a calm look. It's just that when the familiar boy appeared in front of her, she couldn't help but feel a little heartbeat.

Yesterday was Valentine's Day, he gave a gift himself, and then today he wants to give it back, what does it mean?

It's a Valentine's Day gift!

"No, no, no, be calm, this is not a Valentine's Day gift, today is not Valentine's Day......" The girl muttered to herself inaudibly.

So when Wang Heng walked in front of her, he couldn't help but be a little curious: "What are you talking about?" ”

Han Yixuan shook her head: "It's okay, it's nothing." ”

Then there was a brief silence. The two looked at each other, their eyes were quite clear, without the slightest ambiguity.

Wang Heng suddenly took out a small packaging box from his pocket: "The gift you gave me, to be honest, I like it very much." So, I hope you like me too. ”

Han Yixuan hadn't gotten the gift yet, just glanced at the package, and couldn't help but exclaim: "Alauder's little brown bottle!" ”

Wang Heng: "How is it?" ”

The girl suppressed her excitement with all her might, and smiled as calmly as she could, "Thank you, I like it too." ”

Wang Heng observed her expression and breathed a sigh of relief slightly—it seemed that she didn't seem to be very happy, just politely thanked her.

That's right, what you pick casually shouldn't hit the penalty area so easily...... Right?

————