Chapter 128 The heroine of the advertisement fails to make an appointment
"Damn it! This damn woman, a bitch of a bitch! Stupid!! "Jean Jacques is furious.
He cursed the famous Swedish actress, star, singer, supermodel, playboy magazine's darling, Victoria Heatherd. Heatted is the shining jewel of the fashion industry, but this was all a few years ago. Since the collapse of her image due to the erosion of her private life, she was terminated by the GUESS brand and Triumph underwear, and Heatherd's career has fallen to the peak, and the 31-year-old last time she shined was selected by FIFA in 2002 as Miss FIFA, which may be one of the reasons why she won the heroine of the Hugo Boss advertising short.
Jean-Jacques was furious because Heather broke the contract and released his own pigeons.
Jean-Jacques was so busy that his schedule was even detailed to the minute, and he only had one day to shoot this commercial today, and he would fly to the United States in the evening, where the second phase of "Butterfly" was all ready, just waiting for him to shout 'Icke'.
Jean Jacques is a Frenchman, he is a very famous literary film director, and his status in the industry is equivalent to that of Alex Ferguson in football. The 60-year-old Jean Jacques is not a prolific director, and he has only made ten films in his 30 years. However, each of his films is a classic, a milestone in literary films, and he himself is a rigorous person who strives for excellence rather than insistence. Therefore, Jean-Jacques hated Heated's unruly.
Jean Jacques is also the director of many international brands, including the world-renowned German menswear brand Hugo Boss.
German Hugo Boss is a world-famous classic menswear brand, it has always been high-end and successful and highly connotative image, targeting those gold-collar executives or other wealthy spring snow. In recent years, Hugo Boss was determined to expand its market share in the young segment, but struggled to find a suitable promoter, a spokesperson who could perfectly blend passion and elegance, sunshine and intellectuality, mystery and nobility, until they discovered Zhuo Yang.
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"This damn woman will never want to get ahead in Europe in the future, and I will inform my French counterparts to ban her." Jean Jacques was furious.
He is naturally qualified to say so, because Jean Jacques is the godfather of the literary and cinematic industry, and he is the scoop in this field, and Luc Besson is a student of Jean Jacques.
The two major genres of cinema films in the world, commercial films and literary films, are carried by Hollywood and France. Commercial films are popular, and literary films are popular; Commercial films chase hot spots, and literary films point directly to the hearts of the people; Commercial films are audio-visual fantasy, and literary films are full of joys and sorrows. Originally, the two were distinct, but the literary film giants represented by Jean Jacques are trying to organically integrate the two, and some famous Hollywood directors such as Spielberg and Cameron are also doing the same exploration.
Jean Jacques's films have always been both popular and acclaimed, with picturesque light and shadow, and the shooting of each of his films has been prepared and carefully brewed for a long time, and when the conditions are ripe, the shooting is completed in one go. However, the "Butterfly" he is filming is not very smooth, the filming of the first phase in France has been completed this year, and the preparation for the filming of the second phase in the United States and South Africa is also complete, but Jean Jacques has not found a suitable female number two, which is a bit nonsense.
By analyzing the style and requirements of the film, Jean Jacques believes that it is more appropriate for the second female lead to be played by an African-American face, and the rivalry of the heroine Audrey Tatu can complement each other. However, Jean Jacques has never found a suitable candidate, and if it weren't for his old friend James Cameron recommending him a new actress, the filming of "Butterfly" may have to be postponed, but it may be difficult to catch up with the Cannes Film Festival.
Jean Jacques was quite satisfied with everything else about the actress named Paula Barton, but her temperament lacked the little shyness and caution required for the role, which made the lean Jacques a little hesitant, and could only go to the United States to meet Barton himself before making a final decision depending on the situation.
For the image and temperament of the actor in the Hugo Boss advertising video, football star, young pianist, and Chinese Zhuo Yang, Jean Jacques is satisfied, and Hugo Boss has consulted him when he signed Zhuo Yang's endorsement. Although I don't know what Zhuo Yang's acting ability is, the advertising film is not a movie after all, and its audience is not those fans of literary films who are picky about their acting skills. Therefore, Jean Jacques doesn't care whether Zhuo Yang has a strong sense of camera and acting skills, just a male vase.
But Jean Jacques was dissatisfied with the film's heroine, the Swede Victoria Heatherd, from the beginning, believing that this woman did not fit the temperament of Hugo Boss. Heatherd is too sexy and seductive, and she is much older than the male lead, and it is difficult to say that she is harmonious with Zhuo Yang. In his opinion, this heroine needs a young, shy and reserved actress, and in order to create a sense of mystery, it is better to be a person of color, to set off the image of the male protagonist and the brand.
Alas, isn't this the same as the requirements of my "Butterfly" female number two? Looks like I'm a demon. Jean Jacques shook his head with a wry smile.
Originally, for this kind of commercial short film, except for the signed spokesperson of the owner brand itself, the other candidates for the appearance were decided by Jean Jacques. But this Heatherd was clearly a flower connection, and Luc Besson, one of Hugo Boss's directors and students, recommended her to Jean-Jacques.
Alas, forget it, anyway, the short film mainly shows Zhuo Yang's rendering of the brand, and the content tells a cliché encounter story, and it is not a serious movie, so why should I be serious!
Jean Jacques reluctantly agreed to Heatherd's participation, but he did not expect to be released by this stupid woman on the same day. He won't have time to reschedule that anytime soon, but Hugo Boss has to launch the campaign in February's spring season. The Swedish star missed the appointment this time, disrupting all Jean Jacques's arrangements.
When her assistant contacted Heather yesterday afternoon, she also vowed to arrive at Jean Jacques's studio in Cannes, France on time at 10 a.m., but she called early in the morning to say that she was hospitalized and could not come to apologize.
Victoria Heatherd was indeed hospitalized, and yesterday she had so much fun drinking with two men in Dublin that she couldn't get out of bed with a bleeding stomach.
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"This damn woman doesn't appreciate the opportunity at all, she won't understand what she's lost." Jean Jacques was still annoyed, and he complained about how to explain to the actor Zhuo Yang while having a headache for a while. He had changed the shooting date once before for his own reasons, and at that time he was worried that Zhuo Yang would refuse, because professional players are always busy, but he didn't expect Zhuo Yang to agree very readily. In yesterday's phone call, Zhuo Yang was even more sure that he would arrive on time this morning, and at this time the people were already on their way here from Nice Airport.
Zhuo Yang is a cultured person, he is easier to talk, but his agent is a villain, and he is not easy to mess with.
Jean Jacques was thinking wildly when his assistant came in and said, "Let's go, Mr. Zhuo Yang has arrived." ”
As soon as he finished speaking, Zhuo Yang and his girlfriend walked in, and Jean Jacques saw Beverly Deng, and his eyes suddenly lit up.