Chapter 490 - The Tap Water Effect [One More Asks for a Monthly Pass, Asks for a Subscription, Asks for Recommendation]
"Why?"
Yan Yuan's mind was full of question marks, it stands to reason that this should not be.
Because the film schedule has not been raised, but the box office is rising, the only explanation is that the attendance rate is increasing.
But the problem came again, during this time, neither the Chinese Film and Television Group nor Jindun Pictures carried out any large-scale publicity.
But the box office is still rising.
This strange phenomenon is not only that Yan Yuan can't understand, but even Zhu Dawei also wants to understand that after the peak of the first day of broadcasting, the follow-up is still so strong?
This is also unscientific.
If this trend continues, will there be a miracle?
And after some research, Mu Xuanzhen finally found some clues, and he found Li Wei for the first time, showing an excited look.
"I think I've figured it out."
"Although we didn't deliberately advertise it, we ignored one point, there is a saying [tap water effect] in the film market."
David Zhu: ?
What is the tap water effect?
Subsequently, Mu Xuanzhen explained to Zhu Dawei what the tap water effect was, and then also opened some movie review websites for domestic films.
"Although we didn't promote it, the reputation of this movie is actually very good, and it has caused many people to spontaneously promote it."
Mu Xuanzhen sighed: "For example, A went to the cinema today to watch [Codename: Operation Wolf Warrior], and after watching it, he went home and talked to B about this movie. ”
"Then B suddenly wanted to watch it the next day, and after watching it, he went to talk to C, which will invisibly make this film and television work continue to spread."
Zhu Dawei thought for a while and said: "Then if we calculate according to this situation, the theater chain should add more films to us next." ”
"Definitely, I think the theater side should also be aware of this problem now, and then they may tilt an additional part of the resources to us, and then look at the results."
Mu Xuanzhen paused and said, "No wonder the boss didn't give us publicity, it turned out that he knew early on that the situation would become like this!" ”
Zhu Dawei's eyes lit up,
This angle is good, and you can lick it like this when you go back and look for your boss.
In fact, major theaters across the country have also noticed the strangeness of the movie [Codename: Operation Wolf Warrior], obviously not increasing the film schedule, but the sales are gradually increasing.
Theaters are going to make money, and those previous film works don't have obvious hits to make money, so they will gradually tilt their resources to other movies.
Therefore, [Codename: Operation Wolf Warrior] has become their primary target.
Some theaters began to increase the film's schedule at a good time, and the effect was immediate.
From the fifth day onwards,
[Codename: Operation Wolf Warrior] began to break through the daily box office of 10 million,
And the most terrifying thing is that it is still maintaining a certain increase every day, that is, no matter how you allocate the film schedule, this film and television work can gradually increase sales.
Some theaters want to speed up the film schedule, but they also found another problem, that is, if they mention too much, they can't show the potential of this film and television work.
So soon the theater side calmed down, and they began to arrange the film schedule of [Codename: Operation Wolf Warrior] according to the reaction of the market.
doesn't have to deliberately give the most resources, but it has always been the most stable film and television work.
This is a scene that theaters are happy to see, they don't need to give all the resources and can make money steadily, who doesn't like this kind of movie work?
But only Yan Yuan doesn't like it,
He felt very uncomfortable, really uncomfortable......
The production cost of the movie has been recovered for a week after it was released, but there are still about 20 days to be released.
In other words, this [Codename: Operation Wolf Warrior] will not lose money at all,
Even if you look back according to this trend, this film and television work will not only not lose money, but can even bring you at least tens of millions or even one or two hundred million profits.
Or pure profit ...
This kind of ending was something Yan Yuan didn't expect, how did he have to shoot this horse to lose money?
“WDNMD...”
Yan Yuan is almost about to vomit blood, this is obviously a film and television work that is going to lose money...
And the most important thing is that the second part of [Codename: Operation Wolf Warrior] has already begun to be established, and he personally nodded and persuaded it.
And this time, not only Jindun Pictures participated, but even higher-level bigwigs in the military region expressed concern...
Because the series [In the Name of the People] is still on the air, the Chinese Film and Television Group itself is the object of high-level attention.
Now add a movie [Codename: Operation Wolf Warrior],
These bigwigs feel very relieved, although the box office of [Codename: Operation Wolf Warrior] may only be barely passing as a commercial film.
If you look at it from another angle, in fact, these two works are very powerful, before these two works came out, the official has always wanted to shoot this kind of film and television works with the main theme,
But it has never succeeded, because in the eyes of many people, the main theme and commercialization are almost difficult to coexist, and if you want the main theme, then you will inevitably not be able to meet the needs of the public.
If you want to commercialize, you can't get the main theme.
But now the Chinese Film and Television Group seems to have found a balance between the two, and almost all of the film and television works filmed can maintain the main theme while bringing commercial benefits.
Therefore, some high-level officials have praised the Chinese Film and Television Group by name more than once, openly and secretly, saying that they are very optimistic about this film and television company.
When Yan Yuan decided to set up the second part of the project [Codename: Operation Wolf Warrior], there was a direct speech from the bigwigs of the military region, if the second part needed any support, just say it.
In a word, he has been unable to stop the appearance of the second part of [Codename: Operation Wolf Warrior].
But that's not the worst...
Even worse news came back from Europe, the semi-finals were over, and the teams that made it to the finals were Team KG and Team XZ...
A veritable LPL Autumn Tournament,
This is a huge and rare good news for the entire LPL, because no matter which team wins the championship, the result is that the LPL wins the championship.
There was a part of the audience who wanted Team KG to win the championship, because if KG won the championship again this year, it would be the defending champion.
Of course, this is only for the club, and while defending the championship in the LPL division, KG Club also defended the championship.
But according to Weibo, most of the audience wants Team XZ to win the championship, and the reason is simple.
Compared to KG's current teamwork style, they prefer to see the XZ team, which is known for their individual strength, defend their title.
The performance of the summer competition was that KG overpowered XZ, but more than a month has passed now, and whether Team XZ has improved again is something that many people want to know.