On November 2, 2023, the weather across China has entered a stage of cooling one after another, and it has entered the stage of late autumn and is about to enter winter.

On this day, the global online sales of YOYI's first concept album "Another Me" have successfully exceeded the 4 million mark, officially entering the ranks of global bestsellers! And with the rising tide, "SomethingJustLikeThis", as YOYI's top 100 hit songs, ushered in the second wave of sales peak.

This is the first time that the sales of Chinese electronic musicians can rush to the world's best-selling standard line.....

In the eyes of many people, the number of 3 million sales may seem like a lack of concept at first, but if you make an analogy, you can find that this is actually a very scary number.

For example, if an album can sell 3 million copies online, does it prove that the spread and influence of these songs are really only 3 million people have listened to them?

No, the art of music is the same as all other problematic work systems, the white prostitution party is always the most awesome group, not everyone will be willing to spend money for entertainment, the people who are willing to spend money to enjoy better will always be only a small number, maybe one in 100 people.

Just like the Internet, although many people know that the author of the writing is the ultimate productivity, many people do not have the impression that this thing is the key factor in whether an author can eat enough to provide good work.

For example, a two-dimensional author who wrote a dead house article on a certain Chinese network has recently died of hunger on the code word table, and just wants to drag his hoarse voice and shout hard: "Don't be sure next time!" ”

Therefore, literary and artistic works, in fact, no matter what form they take, produce consumption, or the people who consciously know how to consume, actually only occupy a small part of the audience.

The ratio may be 10:1, or 20:1, or even 100:1, 1000:1.....

And the single that can reach 3 million online sales can actually be regarded as having considerable popularity and popularity.

For example, the current "Another Me" album, and "SomethingJustLikeThis", several songs have been ranked on the Billboard, which is known as the monthly top 40 of the so-called B list, and they are really squeezed into a group of world bigwigs fighting with immortals.

In China, Netease Cloud Music, Kugou Music, and Penguin Music have all started discussions on the whole platform, and individual singles in the album can already be heard in many shopping malls, milk tea shops, bars, and even major elevators.

The name YOYI is becoming more and more well-known, and more people are aware of this sudden emergence and the figure that was born in just one and a half years.

When it comes to the speed of YOYI's rise, it is not unremarkable and staggering.

In particular, one of the new albums, "Past, Present, Future", has set off a new trend in China.

This single can be said to be the well-deserved sales champion of YOYI's new album, and the horror of communication has been forming a viral spread in China since the AMF scene was released.

Because it's so new.

A kind of musical element called emotional nuclear backswing was not known by anyone in China before, and it was considered the unpopular among the unpopular, and no one did it, and no one had ever understood it.

Prior to this, most of people's perception of rock and nuclear was in the highly distorted manic guitar sound, and the hoarse roar, which was not accepted by the public aesthetic like noise. Or the blues rock that was popular in China in the 80s and 90s of the last century.

And "Past, Present, Future", which is like the feeling of falling in the aurora and suffocating in the deep sea, has deeply indulged a large number of trendy young people since the appearance of this song.

Just like being hit by a variety show before, among the post-90s and post-00s young generation in China, there was suddenly a back-shaking wind caused by YOYI.

Various social platforms across the country seemed to suddenly appear overnight, and a large number of senior post-swing enthusiasts appeared out of nowhere, pouring into major platforms to point out the country.

For example, what is the post-shake for ten years, and I like the post-shake for many years.

Now click into NetEase Cloud Music, and you can also find a lot of back-rock singles that no one cared about before, and they suddenly exploded recently, and the comment area was full of wind and rain, and all kinds of depressed literature and teachers published a lot of popular works.

But no matter what, the emergence of these situations actually really confirms one thing from the side, that is, what level of YOYI's current influence is.

is such a musician who stands out from the online video platform, a musician with the main profession of UP master, and actually becomes a person who can trigger a new trend of unpopular music in the Chinese music scene because of a new single, which is actually a very embarrassing and ironic thing in the eyes of some people.

But they can't fight and fight, and they don't dare to scold, so they don't even dare to be sour, which is so angry, how can they be reasonable.

And today, it is the day when YOYI officially returns to China, returning with the glory of being crowned smoothly from the glory of AMF.

In fact, it is true that on this day, Shanghai Hongqiao International Airport, has been from a very early start, there have been media rushed over, occupy the position, the flow of people around the airport has also increased a lot, and now Hongqiao Airport, weekdays present two completely different states.

I saw that both outside the pick-up hall and in the pick-up hall were crowded with all kinds of domestic media carrying long guns and short guns, that is, there were major network portal platforms, such as Netease Cloud Entertainment, iQiyi Entertainment, Penguin Entertainment, Phoenix Entertainment, Youku Entertainment and other entertainment portal platforms.

There are also Mango TV, Shanghai TV, and even Duojia TV media including Station C!

Now the long guns and short cannons besieging YOYI are finally not from the Internet celebrities and self-media who are gaining popularity on various short video platforms, but the real portal media and TV media!

There are also many fans who came to pick up the airport, and they also prepared their books and pens early.

Until there was a commotion in the crowd, and someone shouted: "Come on, come out, people come out!!" ”

Then there was a lot of excitement in the audience, and everyone's nerves were touched.

Accompanying these commotions were a group of people coming out of the VIP tunnel of the airport.

This team of people, led by a professional woman wearing OL professional clothes, looks very amazing, followed by four or five big men in black suits, ties, and sunglasses, and a group of people tightly guard a long-haired young man with a suitcase and a hat and mask on his head.

Suddenly, there was a 'click' sound of long guns and short cannons, and all the media pressed the shutter button in their hands, and the bursts of flashing lights were not ordinary dazzling.

"Hello Mr. YOYI, how do you feel about this trip to Amsterdam and what are your follow-up plans.....

"TEACHER YOYI, DO YOU HAVE ANYTHING TO SAY ABOUT THE TOP TEN OUTSTANDING YOUTH AWARD CEREMONY IN THREE DAYS' TIME?"

"Hello teacher, do you think that you won the award of the Ten Outstanding Masters by accident or inevitably? Are there any other insider tips and feelings? ”

"Hello Mr. YOYI, do you have a girlfriend?"