Hedao City Competition Management Center.

In a rather large conference center, several leaders of the Sports Bureau of Hedao City were making passionate speeches on the stage at this time.

The time has entered October, and the National Urban Games will start every four years, as a large-scale comprehensive sports event second only to the National Games in China, and a sports meeting with cities as the main body of participation, it has basically been supported by the competent units of each city.

At this moment, it was a mobilization meeting of participating athletes before the City Games, and after Su Zu listened to a few words in his seat, he was a little bored.

Originally, after the Asian Championships, he was going to return to the imperial capital with the track and field team, and then had time to see the situation on Zhang Qunwen's side by the way. But later, Hedao City hoped that he could prepare for the City Games as soon as possible.

After Li Zhizhong communicated with the team in all aspects, he left the team first and flew back to Hedao from Manila. In addition to him, people like Chen Jian and Yang Guangzong actually left the team and returned to Yangcheng and Modu one after another.

Looking at the huge bonuses given by Hedao City for him to break the record in the National Championships and the Asian Championships successively, Su Zu has no objection to this arrangement.

Later, he talked to Zhang Qunwen on the phone again, and asked him to continue to maintain the status quo first, and when the City Games ended and entered the winter training, Su Zu went over to take a look.

Sitting in the back row of the conference room, Su Zu spread out the notebook in his hand, took a pen and began to write and draw.

Zhang Qunwen's new recruit in the store is a long-distance runner he originally knew in the sports school, because of his average talent, there is not much potential to tap, and after retiring, with some personal factors, there has been no particularly suitable job. I didn't know how to get in touch with Zhang Qunwen and started to help out in the store together.

Now the small shop he casually called the Athlete's Home is very small in scale and very small in terms of profit.

But with a good beginning, from Zhang Qunwen's words, Su Zu also estimated that in addition to sportswear, there may also be some sporting goods.

There are some things, if you want to do them, you still have to put them together from beginning to end.

In fact, many retired athletes are considered to be given some suitable placement measures in the system, but there are too many monks and few porridges, and not everyone can have a suitable position.

If you have been in a small circle for a long time, it can be said that it is difficult to go smoothly if you do not have strong adaptability when you suddenly enter society.

Su Zu actually has a deep understanding of this now, since he entered the sports system, his personal circle can be said to be much narrower than that of ordinary people. It is already out of the general rhythm of society.

Not only are they trapped by various painful illnesses brought about by their sports careers, but they are also trapped by family trivialities, status gaps and life pressures.

Moreover, if an athlete is injured, even if a place is arranged within the system, it is far from being able to guarantee a living.

Su Zu later heard that the Asian No. 1 wrestler who passed away on May 31, after retiring, worked as a doorman in the Provincial Sports Institute, not to mention the champion who had also broken the Asian record, this social status problem, but the treatment that this position can provide, it is difficult to provide for his injuries and family expenses.

Thanks to the experience of part-time work, running a business and starting his own business in later generations, Su Zu will not be reckless and think that everything will come naturally.

These days, Su Zu has seriously considered all aspects of the problem, to be honest, it is really rare for athletes to successfully transform their fame into commercial value after retiring.

It is also Li Ning, a person who has gained enough prestige in the history of gymnastics, and has enough brains and learning spirit, has walked out of a road.

Some well-known athletes may be able to obtain sufficient commercial benefits and social status by virtue of the achievements of their sports careers, but the vast majority of athletes are basically in a state of obscurity, and the value of commercial development is zero.

Su Zu didn't want to create a public welfare fund in an empty way, and in the future, with his own fame and public welfare attributes, he would go to socialization, this road Su Zu never considered.

This kind of public welfare undertaking in the form of free funding and social assistance may be beneficial to his personal reputation, but in the long run, it is actually rootless water, and he has to constantly rely on the public.

Judging from the public welfare projects done by some famous stars in later generations, the effect may be there.

However, the various political disputes involved, corruption and misappropriation scandals are really chilling, and they have also greatly hurt the public's enthusiasm.

And even if it really grows bigger, for an institution that will only reach out and ask for money, I am afraid that the biggest possibility at that time will be the kidnapping of capital and become a tool in the hands of capital.

It is far from Su Zu's original heart.

He was touched and wanted to do something other than athletes, in order to help a group like him, and maybe he could also contribute to the sports cause, but it was by no means a public welfare to give alms.

He didn't want to take the path of pure public welfare, and he didn't want to take it.

Relive a life, have your own dreams to chase and realize, and be able to do something interesting to others, why not.

In the coming tide of the times of "mass entrepreneurship and innovation", these are not impossible.

What Su Zu is seriously thinking about now is how to combine the industrial chain of competitive sports and popular sports, which can help this special group of people and realize commercial value for a long time.

In China, competitive sports are a small circle in the system, from sports schools to professional teams, and then to the national team, relying on the support of national resources.

Popular sports, on the other hand, is a commercial operation, from low-end coaches to athlete training classes, physical stores and online stores to sell sporting goods, build a special network platform (forum website), and provide equipment and jerseys for sports enthusiasts.

To the high-end to create an independent brand, the construction of venues for rental, the formation of sports teams for commercial events (football and basketball teams), the first game data betting data, the holding of regattas and marathons and other commercial events, as well as the establishment of online sports events live broadcast system for rental to competition organizers.

There is never a lack of industrial value, what is lacking is how to cut into the mining and be able to make full use of resources.

In later generations, many people studied Jack Ma and studied the rise of Ali. In fact, in the final analysis, it is a question of starting point.

When people do enterprise yellow pages and Alibaba, they hold the exchange of enterprise information to help domestic small and medium-sized enterprises go abroad and obtain larger trade orders. Later, Taobao was established to help individuals and small and medium-sized businesses to have a sales platform with online channels.

Regardless of whether it deteriorates later, but at the time of the initial rise of the enterprise, it was this model, and it was also in this direction.

Help more people, let them benefit, and in the end, they will in turn make you successful.

"Competitive Sports, Popular Sports, Sportswear Industry, Sporting Goods, Physical Stores, E-commerce, Media Platforms......"

One by one, Su Zu constantly listed all the things he could think of in his past and present lives.

The sports industry is an industry with great development potential, how can we find a suitable entry point and have a reasonable model for long-term operation.

Su Zu had some ideas in his heart.

For example, sportswear products, this is Li Ning's way, and covers from clothing to sporting goods.

Su Zu can also operate according to this model, constantly opening physical stores, first acting as an agent for other brands, and then gradually registering his own brand and finding factories for production and processing. With his slowly accumulated fame, it expanded step by step to form a chain.

This form of chain store can be done, but Suzu is not the most suitable.

Not to mention how this kind of chain store will face the cruel competition of its peers and the impact of e-commerce in later generations, it is not the most ideal way to help some athletes who are struggling to make a living in his original intention.

Not every athlete can have the ability to operate, what they need is more of a familiar circle and the security of life.

"How do you create a circle that they are familiar with?"

"How can they remain respected, and not have a huge gap because they leave the system and enter society?"

"How can we make the most of what they do best, and create profit and value?"

"How can we get them out of the problems they face in the face of tedious interpersonal matters?"

"How can we realistically address the medical care of injuries and illnesses?"

"How can it be connected with the system without causing criticism?"

……

One by one, Su Zu kept writing down, which is the problem and idea he faces for the future development of industrial planning, there are many imperfect or not taken into account, these are all problems that need to be dealt with at the actual operational level.

The two most difficult places he is currently facing are that the network is still too narrow, and if he wants to do things, there is no one available at present; The second is that its own influence and economic capacity are not enough to fully promote it.

"But things are man-made, and you have to do it to know the result. After the City Games, I might be able to start trying. ”

Su Zu closed the notebook in his hand and thought with low eyebrows. On the rostrum, the leader's speech had just ended, and the venue burst into applause.