Chapter 013: The Dilemma of the Live Broadcast Department
When he mentioned his own work, An Xia, who was in a good mood, sighed faintly.
To be honest, as a more important sub-department of station B, the life of their live broadcast department, to be honest, is not easy, on the contrary, the days are still a little stretched.
This made her look at a large number of videos to be watched in front of her, and suddenly it didn't smell good.
The current live broadcast of station B is very short of anchors, especially anchors who can take charge alone.
In this era, when it comes to live broadcasting, with the market that is gradually becoming saturated, the first thing that everyone can think of will never be them, but the earliest big platforms outside that eat cakes.
When Station B entered the market to share this cake, it was too late, and now it has passed the adolescence of this industry, and the conditions are too harsh if you want to get this thing up for live broadcasting.
First, you need a well-known anchor.
Second, you must have enough money to burn, because it is very expensive to hire such a well-known anchor.
It is just that Station B is a two-dimensional barrage website, ACG exchange platform, and its main business and main market are not in the live broadcast, so it is naturally impossible to invest more manpower and material resources in non-main business, which will only put the cart before the horse, lose the watermelon and pick up sesame seeds.
If you want to make a profit from live streaming without investing a certain amount of money, this is simply wishful thinking.
So the live broadcast department of station B has always been a very embarrassing department, originally, although there will be no profit, but at least it will not lose money.
But! Be!
Recently, Station B made a decision-making move closely related to the live broadcast department, putting this hidden problem on the table from the dark side.
This move is that Station B spent a huge amount of 800 million yuan to buy out the exclusive broadcast rights of the World Finals in the next three years from the Riot company that develops League of Legends.....
Yes, that's right, this world actually has LOL, but it appeared two years later than the Earth world, and the current version has just entered the Auto Chess S2 season.
In fact, it is the preseason period when the S9 World Finals have just ended.
This is a very scary thing, 800 million yuan, is it much?
Some people may complain that no one else spends more money in a month, but there is no doubt that most people will never see so much money in their lives.
Even for a business giant with a market value of up to $5 billion like Station B, this is actually not a small amount of money, although it can't be said to hurt the bones, but to take out this money to make this move, this is undoubtedly a big gamble.
After all, Bilibili is still an Internet company, and the market value belongs to the market value, which does not mean that there are so many liquidity chains.
To put it mildly, on the books of station B now, the amount of liquidity will not exceed 20 billion soft sister coins, and the most important thing about station B is always the major dramas, self-operated IP, brand peripherals and so on.
Among them, the copyright of the drama needs money to buy, right? It's also very expensive.
Therefore, this time I will take out 800 million to engage in this thing..... What is this not a high gamble?
LOL's Exclusive Rights to the World Finals, What Does That Mean?
This is a world event that hundreds of millions of viewers around the world follow every year, and even if they don't play, it doesn't prevent them from being cloud players and following the trend to do something.
The live broadcast booth at station B is not big in the first place, and all of a sudden it is doing this..... Anxia: The staff in the department are very tired.
Let's not talk about how difficult it is to really hold up so much traffic at that time, so that Station B will not make jokes.
Just looking at the current live broadcast of station B, it is not very good to play.
Most of the anchors of station B are some of the UP masters of this site'part-time',Strictly speaking,Live broadcast is not their main business,There is a specialization in the art industry,Of course, they can't do these people who are mainly anchors,All the skill points of these UP masters,Almost all of them are focused on making videos。
At first, Station B must have also planned to independently cultivate a 'personalized' live broadcast platform, cultivate high-end anchors from the inside, take a small and fresh route, and want to distinguish it from those glamorous and cheap people outside.
But until now, except for a few, looking at other anchors, the number of viewers is tens of thousands and hundreds of thousands, and they are all leaders on the list!
And Station B spent 800 million yuan to buy the broadcast rights of the finals, which is nothing more than taking a fancy to the huge traffic at that time, intending to find an opportunity to see if it can be realized into its own platform, and then become its own users.
But the worrying point is that there are still too few high-quality anchors at station B.... Of course, this is relative to other platforms.
That's all they have for their anchors, and now for station B, it is crucial to quickly expand the queue of high-quality anchors to cope with those future traffic, and the priority is greater than everything.
So, in fact, Anxia has been working overtime, that is, working hard for these things.
A big gamble, whether you can win the bet or not, it all depends on their live broadcast department, this is also the only time that Station B has been established for so many years to show such a high level of attention to the live broadcast department!
It just so happens that Anxia, as a content editor, has not signed a single anchor this month.
Not because there is no one who can sign, but because her requirements are still too high.
She can't look at it when it's ordinary, it's not ordinary, and she's not interested in starting a live broadcast, which is very embarrassing.
So, this is actually a workplace dilemma for her.
"Well, it's decided, sign!"
At that moment, An Xia nodded resolutely and made a very important decision.
She wants to sign for YOYI, so that YOYI will also become their bilibili signed anchor!
The excellent music area UP master is also in the list of key concerns of the live broadcast platform, second only to the game area and the dance area.
At that moment, she did not hesitate to click on the backstage of her staff and called up all the information about the UP master of 'YOYI'.
.......
Here, the time has just reached 23:00.
Tang You finished watching the last episode of the drama, finished eating a takeout, and was just about to take a shower and sleep, after all, he was ready to go to school to see.
However, just as he took out his toiletries, the computer rang again.
cough cough cough cough ......
The familiar old man coughed, and his penguin came an unknown friend application.
User [Ann Three-Year-Old Childish Ghost] asks to add you as a friend.
[Agree] [Reject]
"Huh? Who's this? ”
Tang Youyi looked at this friend application suspiciously, searched his memory, and found that he didn't seem to have the impression of knowing this account.
But seeing how the other party added him, he still searched for the account, and after thinking about it, he still agreed.
At least it was added by entering the account search, and it was unlikely that it would be the group of tea girls with the same grandfather and the same husband.
It's just that it's so late, who will find him??
Tang Yu sent a panda man greeting emoji that he thought was very kind.
A response soon came from the other side.
An three-year-old naïve ghost: "Hello, is it YOYI?" ”
"Yes, it's me, may I ask if you are ???"
Tang Youyi replied.
Call yourself YOYI, not your real name, so it should be station B as a way, right?
But who will it be? Fans or other UP masters? How did you get your contact information?
Of course, this doubt was quickly answered.
An three-year-old naïve ghost: "Oh, that's it, hello, I'm An Xia, the business editor from the bilibili live broadcast department, and I'm here to talk to you in detail about the intention of the contracted anchor of the bilibili live broadcast department......"
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