Chapter 1274: The plan is feasible
Not to mention anything else, Wang Ziye is still a little capable in this regard.
The plan I came up with before has also been verified later, and the effect is really good.
It didn't take long for the vigorous energy drink to be so hot, and Sunan is driving effect is more obvious, thanks to Sunan.
The popularity is too high, and the marketing is relatively successful, so it is a matter of course that it is hot.
Of course, the most important thing is that Wang Ziye is making suggestions behind his back, and the credit of this dog-headed military advisor is also relatively large.
If you let Su Nan get on it himself, to be honest, Su Nan can't think of these routines, or those big companies, why do they have to pay a lot of hundreds of millions a year to professional advertising companies.
People have plans and plans, as the so-called art industry has a specialization, Wang Ziye, as a layman, can do this, which is already quite awesome.
Su Nan pondered for a while, and felt that there was nothing wrong with it, advertising for free, and the fine would be fined, anyway, everyone was for their own interests.
If you just say that Diana Energy Drink is the sponsor of Team YN, then there is nothing wrong with it, and everyone can understand this behavior.
After all, the money for the energy drinks that sponsored the league before was all your official, and the team didn't benefit a dime, don't forget, the team also has to make money to survive.
Not to mention that as long as you win the championship, it doesn't matter what you do when you have results, this kind of thing must be tolerated by everyone.
Su Nan still remembers such a story, before his world's basketball god Jordan, has always been the spokesperson of Nike, and later Nike also created his own personal brand for him.
In fact, Nike was not very good at the beginning, and without the current momentum, Jordan played a very strong role in their development.
At that time, the NBA league was sponsored by sneakers, and it was a decade or two ago, and players were not like now, and they could accept brand endorsements casually.
At that time, he was only allowed to wear branded clothes and sneakers provided by the sponsor, and Nike was definitely not, but Nike found Jordan and became his personal sponsor.
Since then, Jordan has been wearing Nike's sneakers, which are the very popular AJ generation.
As soon as the league saw how this could work, they would fine if they were caught, and the NBA's fines were notoriously severe.
Nike and Jordan also discussed, you wear yours, we will help you pay the fine, so just wear it, the effect is quite good.
The fine is a lot of fines, after a game is played, we can be fined hundreds of thousands of dollars, so many games are played, you can imagine how much the penalty is, and people don't take it seriously.
In the future, this operation was evaluated as very successful.
The method that Wang Ziye thought of is estimated to be nothing compared to others, and it can be fined a few dollars, and it will kill hundreds of thousands.
This money can be taken out by Su Nan himself, drizzle, as long as there is a publicity effect.
Hung up the phone with Wang Ziye, Su Nan probably had an idea in his heart, but he still had to discuss this matter with Li Daqiang, he was the one in charge of the team.
Some of the league's regulations and the like are probably the most thoroughly studied in the team.
Don't look at Chen Bu and the pig's head are not young in this circle, they are the earliest people, and they know a lot, but at most they understand some of the rules of the game.
They don't know much about business, and if they don't manage this, they won't spend time researching.
I lived in a room with Li Daqiang, but the goods hadn't come back yet, and I didn't know what to do downstairs, so Su Nan called him to come up.
In fact, Li Daqiang is in the training room, except for Su Nan, they are all continuing to play games, they really love this game, the kind that has reached the bones.
Even if you fight all day long, you won't get tired of it.
"What's the matter, okay, then I'll come up."
Li Daqiang was originally watching the players play games, which is also a mode of getting along, bragging while watching them operate, in fact, Li Daqiang likes this kind of life very much.
As soon as he heard Su Nan's call, Li Daqiang stood up, and Su Nan's tone sounded like something should be something.
The pig's head asked, "What's wrong?" ”
"Su Nan called me back to the room, and I hurried over to take a look."
After he left, everyone's faces looked a little strange for a while.
The pig's head said strangely: "Su Nan, didn't he go to sleep, why did he call Li Daqiang back?" ”
"This is the scariest part, you taste, you taste." Mu Yi said deliberately beside him.
In an instant, everyone trembled, and their hearts said no, right...... Did they sneak into a mobile game?
…………
In the room, Su Nan probably talked about the plan provided by Wang Ziye, anyway, Wang Ziye of that company probably knew about the relationship with him, and there was nothing to hide in this matter.
Li Daqiang thought for a while, and then said: "This plan is strictly feasible, and the effect will be surprisingly good, after all, it's time to win the championship, if we can win the championship." ”
In front of Su Nan, Li Daqiang is not hypocritical, this championship is in their hearts, and it is something that must be obtained.
I don't say it, I'm just afraid of losing my character, and everyone is actually thinking about the same.
Li Daqiang didn't just talk nonsense, he came to the YN team, and after becoming the manager and team leader, he also saw a lot of related books and learned a lot of knowledge in all aspects.
There are management, operation, and business, and I have learned a lot of things, at least the theoretical knowledge is quite rich.
Since he managed the team, he would not treat the things that Su Nan gave him casually, and he must be worthy of Su Nan's trust.
"After you do it, there should be a punishment, right?"
"That's for sure, this is already against the rules of the league."
"Then what do you estimate the punishment is?"
Li Daqiang organized it and said: "In this regard, I just said that it was not allowed, and I didn't really say any specific punishment measures, mainly depending on which sponsor's interests were touched." ”
"The current number one sponsor of our league is the car, and it gives a lot of money, if this is violated, the official people for the money will definitely take it lightly."
"This one of the drinks is okay, it's just a small sponsor, and it's a mouthful every time, it has no influence, at most it's a penalty of money."
"Besides, with YN's current strength, the official people will definitely not take too hard."
Su Nan nodded, it seems that Wang Ziye has also studied it, and it is similar to Li Daqiang's conclusion, so it seems that there is no problem.