Chapter 108 Registered Trademarks

The sun shines down from the tall buildings, and the snow-white shadows shuttle between the reinforced concrete buildings. She constantly changes the white silk threads to rise and fall between the buildings, and her movements are smooth, chic, and in one go, giving people a pleasing beauty......

Richard, Jessica, and Gwen stand under the big screen in the ring, watching Spider-Woman walk between buildings with a group of passers-by, as if they were watching a movie.

Jessica was a little smug: "This is what I filmed and posted on our website." It's already been millions of views in a few days. ”

Richard felt a little strange: "No, she was so fast when she was swinging in the city, and she was flying in the sky...... How did your camera keep catching up with her? ”

This is also his doubt when he used to watch Spider-Man movies. In movies, street billboards and billboards often show footage of Spider-Man swinging in the sky, but who shot that shot? Could it be that the photographer sat in a helicopter and chased after him the whole time?

But the helicopter doesn't seem to be as fast as him, right?

Jessica was even more proud: "Secret." ”

Yo, you're playing with me to keep it secret. But Richard said it didn't matter, and he turned to Gwen with a smile: "How did you shoot this scene at that time?" ”

Gwen is much more honest than Jessica: "This one wasn't actually shot directly, it was cut together with a lot of discontinuous shots, but it was cut well......"

Richard was stunned. I see, I'll just say, after all, Jessica can't fly...... (Only in the comics will fly)

Before he noticed it just now, Richard realized that there were already so many Spider-Woman-related peripherals around them unconsciously. For example, the cartoon avatar on the bundle of balloons in the hands of the balloon seller, such as a T-shirt with a Spider-Woman pattern printed on the cupboard of a storefront on the street, and a keychain hanging from the butt of a passerby......

"You're so hot?" Richard looked at Gwen in surprise.

"yes, Spider-Woman's exposure has skyrocketed since we worked together, and she is now a household name in New York." Jessica explained, "It was on the top of the hot search list last week. ”

What, so awesome?

Isn't that the popularity of the CXK class?

I didn't expect the public to pay so much attention to superheroes. However, Richard probably also because of Spider-Woman's down-to-earth nature, she and Spider-Man are also the kind of friendly neighbor-type heroes, and it is easier to make the people feel friendly than those Avengers who are busy fighting aliens all day long to save the world.

But it also gave Richard a new idea.

Jessica and Gwen were still discussing something about it, when Richard suddenly spoke, "I think we should register this trademark first." ”

The two girls stopped discussing and turned their heads.

"Registration...... What the? ”

"Spider-Woman's trademark." Richard said seriously, "You see, Spider-Woman is hot right now, and merchants have launched a lot of peripheral products, and God knows how much profit and how much revenue these products have generated." If you think about it, it's all your money! ”

Gwen pointed blankly at herself, "Me? ”

"Of course. You're Spider-Woman, and the merchants are crazy about your popularity, so why can't you take a cut of the profit yourself? ”

Gwen tilted her head in thought.

It seems like...... What's going on?

"Traffic means exposure, and the more fans an image has, the higher its commercial value. Let's package the image of Spider-Woman well, and then vigorously promote it or something, or it won't be long before we can have traffic comparable to that of first-line stars. Do you know how much revenue that can generate? ”

Gwen was dazed.

I'm going to be a big star?

She was still a little hesitant: "But I can't show my face, packaging and promotion or something......"

Richard waved his hand: "That's the point. People focus on your mask, not who is under it. ”

Besides, wearing a mask is what gives people more room for imagination! Unlike those stars who can only take the established route, a hundred people can have a hundred Spider-Woman in their hearts. If you think she's a royal sister, she's a royal sister, and if you think she's a loli, she's a loli, how good is that?

Gwen was still a little wavering, her mind couldn't turn around for a while, she always instinctively felt that it was a little inappropriate to use Spider-Woman's identity for commercial purposes, and it felt as if it had changed the meaning of the identity itself. But she couldn't tell what was wrong......

Richard thought it should be like this, and the idea came to him when he first watched the original Spider-Man. Spider-Man's popularity in New York is so high, why can so many businesses make a lot of money with this image, but his little spider himself is so poor that he can't wait to eat a subsistence?

The most angry thing is that the copyright of Spider-Man in the comic "Ultimate Spider-Man" also fell into the hands of Little Spider's nemesis, Jin He. The little spider lived a hard life all day long, but as a result, Jin Ji took his copyright and made movies and went out of the peripherals, counting the banknotes and cramping.

Anyway, if you don't make this money yourself, someone will always make it, so why not do it yourself?

Jessica thought for a moment, and seemed to think that this plan was feasible, and persuaded Gwen: "I think what the boss said makes sense." Anyway, what should you do or what do you, what's so bad about being able to lie down and get money? ”

Gwen couldn't help but waver under the flanking attack of the two. Since Sister Jessica said the same thing, then ...... Try?

The more Richard thought about it, the more feasible he felt: "Look, when we register the trademark, you can still occasionally get some advertising, magazines and so on to make some extra money." Then we can contact and cooperate with other merchants to launch various peripheral......s, such as Spider-Woman's dolls, figures, dolls, pillows and so on."

Uh, looks like there's something weird mixed in.

What the hell is a pillow?

Gwen had a black stitch on her face. All of a sudden, she didn't seem to want to sign up again.

A group of otaku sleeping with pillows in their own image...... Just imagining Gwen felt goosebumps all over her body.

On the worse side, now that the pillows are available, there will be no more over-the-top special supplies......

Gwen had made up her mind that if she really wanted to use her image to make something like that, she would have to protest to the end.

"Haha just kidding," Richard patted her on the shoulder and comforted, "Anyway, you're a superhero, how can we have such a careless thing." ”

Gwen was skeptical: "Really? ”

"Of course, I vouch for it."

Gwen: "......"

It's not that I don't want to believe you, Mr. Li, but why do I always think you don't seem to be credible......

Having done Gwen's ideological work, Richard decided to settle the trademark registration issue tomorrow.

And then it gave him a different idea.

He felt they could make a superhero movie.