"But this gap is a bit big, our department store is 1,500 square meters, plus the fresh supermarket for the people's livelihood is only 2,000 square meters, and Jiangcheng shopping mall their construction area is 30,000 square meters, only counting the business area, it is more than 20,000 square meters, 10 times apart." Zhang Zhigang said.

Several other people also looked at Lu Hao.

Even if they are confident, Lu Hao's goal is indeed a bit high.

"Forgot the scene when the fresh supermarket opened? The size is not a problem, it is the number of guests who can come. Lu Hao said, "We don't sell out the goods in the store, we still have a warehouse, which has a lot of goods, in addition, there is also the warehouse of the city supply and marketing cooperative, which stores a lot of household appliances and other goods, and after selling a batch, we will pull up a batch from the warehouse, and supplement, our own warehouse is sold out, and we will pull it from the city supply and marketing cooperative." ”

Just like the original fresh food supermarket, when the goods in the store are sold out, they will be pulled out of the warehouse to sell, and when the goods in their own warehouse are sold out, they will buy from the vegetable market.

If you really want to sell only the little goods in the store, you will definitely not be able to achieve such high sales.

Wal-Mart and Carrefour have not yet entered Jiangcheng, and they have not even set foot in the domestic market, and the opponents he faces are only Liji shopping malls, Qiaokou shopping malls, Jiangcheng shopping malls, and so on, such state-owned units.

It will be much easier to compete, and if you don't take this opportunity to determine your position, gain a firm foothold, demarcate your territory, and wait until Wal-Mart, Carrefour, these international supermarkets enter the country, and then it will be much more difficult to expand your territory.

The cost of time and money can rise exponentially.

Girls in their teens and twenties, their needs are very simple, just accompany her to go shopping, have a meal, watch a movie, coax, she is willing to be your girlfriend, 30s, girls who have entered the society, may need a house, need a car.

"Brother Hao, do you mean that on the day of the opening of the department store, we still follow the previous method of people's fresh supermarkets to hold lucky draws, engage in prizes, and attract customers through color TVs, refrigerators, air conditioners, etc.?" Zhang Zhigang asked.

"I don't need that." Lu Hao shook his head, "We are already short of manpower, and if we get a lottery, the manpower will be even more insufficient, and the opening of the department store is different from the opening of the Minsheng Fresh Supermarket, which sells vegetables for the Minsheng Fresh Supermarket, and they are all residents of the nearby community. ”

"Department stores are definitely different, you have to post the leaflets as far away as possible, there must be a lot of people coming, and holding a lottery will be crowded, but it will affect the normal business of the store."

There is an open space outside the department store, and the number of people that can accommodate it is also limited, so you really want to hold a lottery in the open space outside, and the lottery plus watching the excitement will block the water at the door of the store, and you can't find a crack if you want to enter the store.

If you want to make money and break the record of Jiangcheng shopping mall, you must let more people enter the store, and these people must be able to leave as soon as possible to make room for those who enter the store to shop in the future.

Just like the turnover rate of the restaurant, you can make more money by flipping it a few times.

One in three minutes, one in three minutes, how good?

Lu Hao looked at a few people in the office, "We are almost ready now, and the next problem to consider is two aspects, one is how to let more people know about the opening of our store, and the other is how to make customers willing to come to our store, think about it and see if there is any good way." ”

"It's okay to hand out flyers." Wang Ting said immediately.

This method was used for the fresh food supermarket before, and she immediately thought of this idea.

Lu Hao nodded approvingly and boasted, "Very good, this method is good, it has been adopted." ”

After receiving Lu Hao's praise and recognition, Wang Ting was happy to fly.

Zhang Zhigang on the side was a little speechless, looked at Wang Ting, and then at Lu Hao.

Brother Hao, what's wrong?

Hasn't this method been used before? Anyone can imagine it, why do you deliberately attach so much importance to it and deliberately praise Wang Ting?

"If there is any other way, you can think about it again." Lu Hao continued to encourage everyone to brainstorm.

The method of distributing leaflets has been used before, and the effect is very good, and this method is also a relatively low cost, but the effect is obvious.

Psoriasis is stuck everywhere, and no one cares.

Information is not developed, even if it is advertised on TV and newspapers, if it is not the Spring Festival Gala, the coverage is not wide, and it is far from being as simple and effective as the leaflets.

Lu Hao actually had a plan in his heart, but he deliberately didn't say it, but asked Zhang Zhigang, Shi Xiong, and Wang Ting to come to the office to discuss, in order to increase their sense of participation.

Give them psychological hints that the matter of the department store is not his Lu Hao's business alone, but everyone's business, everyone comes up with ideas together and does business together.

This motivates them more and makes them work hard.

Children are picky eaters and don't eat, and when adults cook, they deliberately let children touch the spoon, stir-fry twice, wait for the dishes to come up, and then praise the children's fried dishes are really delicious, and most of the children are willing to eat.

"We can give something to customers who come in, so they are more willing to come to our store." Shi Xiong said.

Lu Hao looked at him, a little surprised, "This method is good, how did you come up with it?" ”

It's not that he looks down on Shi Xiong, it's that Shi Xiong doesn't have so many twists and turns in his heart, and it is indeed surprising that he can come up with this idea.

No matter how good the leaflets are, they only make people excited, and they have to ask people to take action, and the way to make people take action is to give them benefits.

"Brother Hao, you forgot, when we went to eat together before, some shop owners sent sauerkraut, and some stores didn't, even if we walked a little more, we had to go to the house that sent sauerkraut to eat, and we all felt that the owner of this store was sincere." Shi Xiong said.

He noticed the details of life.

Lu Hao nodded, "Very careful, that's right, when our department store is doing publicity, you can use this method, as long as you go to Wanjia department store, you will have gifts when you enter the store, whether you buy it or not!" ”

"Brother Hao, can this method really work?" Shi Xiong asked.

Although he proposed it himself, he didn't expect it to be adopted by Lu Hao.

"It works, and it's very good." Lu Hao nodded and gave affirmation.

Shi Xiong scratched his head, a little embarrassed, but sat up straighter.

Lu Hao continued, "You can think about it again, what should you give to the guests who enter the store?" This thing can't be too expensive, the cost is too high for us to afford, and it can't be too big and too heavy, to attract customers to come, not to give them things, but to let them spend in our store, it's not easy to shop with things that are too big and too heavy. ”