After Liu Neng came on stage, he was still thinking about what Guo Yu told him more than an hour ago, he came to invest in the creation of a studio, and wanted to invite Liu Neng to join his company as a producer.

Putting these behind, he needs to face the current public speech "seriously".

"Hello everyone, I'm Liu Neng. There is an eventful person in front of me who has already helped me make an introduction, and my work is called "Don't Step on the White Block". ”

"There's really nothing to say about this game, it's just a simple button game with some rhythm and music; I'm glad to be so liked by everyone. But personally, I don't think it's a good thing, after all, it hasn't taken a week for the game to go from the so-called 'project establishment' to the completion of development and submission to the creative competition......"

Liu Neng made an opening remark, and suddenly the entire venue was whispering, a little confused about what he was talking about, why he said this, and what good it would be for him to say this. It seems that you have been saying that your game is actually not a great work? It's completely different from other people's introductions!

"You must be thinking at this time, what the hell, this person didn't come out of a mental hospital, right? What are you doing on stage talking about all this stuff? ”

"Actually, I was also very confused, I sat backstage for more than four hours, and then I thought about it, what should I say on stage? After all, I am a game, everyone knows how to play it after half a minute, and many people want to do game planning after playing for five minutes, and they feel that they can design a game that is 10,000 times better than "White Block". It's such a simple game, and you want me to go on stage and talk to these white and black blocks for twenty minutes? Isn't that? I read black and white for twenty minutes, and someone must have rushed to the stage and tried to kill me; The rest of the people were just drowsy and didn't have the strength to hit me. ”

"Okay, don't talk to each other, I'll be a little more serious. The game "Don't Step on the White Block" is indeed simple, but it is not as simple as it seems, after all, hundreds of thousands of people like the game we make now, if this game is too simple, wouldn't it be a big disappointment? ”

"Let's talk about the flow in the game, shall we?" I don't know if you've heard of the term 'flow', but simply put, a feeling of fully devoting one's mental energy to a certain activity is called 'flow', and when flow is generated, there is a high sense of excitement and fulfillment, and this experience is called 'flow experience'. This term has actually been studied in many psychology, and it is not a new word. But in the game, we can actually take advantage of it a little. ”

"At the beginning of the design of "White Block", our purpose was to let players have this kind of flow experience, I wonder if everyone feels that when they are playing, they are fully engaged in this game? I'm afraid that any of the taps are not right? By the time the whole song was finished, it was already a few minutes later. When you successfully complete a song, do you feel excited and fulfilling? When you find that your rating has risen a few more terms on the leaderboard, will this sense of accomplishment and excitement be magnified again? ”

"Then the problem is, people have been saying that "White Block" is not a game, and he has been asked to say why it is not a game, but he can't say why. In fact, to put it bluntly, "White Block" is such a game with an excellent flow experience, although the size of this game is small, but its flow experience is much better than most flow experiences on the market. Personally, I think that this theory has once again been proven correct, which is why there will be so many players who enjoy this game. ”

Liu Neng said a lot of things, and the audience below was stunned.

He doesn't want to fool around, a broken tap game, can also be marketed as a "flow" game to everyone? It's really because he really doesn't have anything to say, so he can only say some game theories from his previous life. Many of the people present actually have game producers and game planners, but their game theory level is low, which is quite painful.

I hope that these words can more or less make these practitioners in the game industry have some thoughts, and then the purpose will be achieved.

"Damn, when did Liu become so able to speak? Still experiencing flow? Why have you never heard him mention it? Peng Shuang's head was big for a while, and the key was that the other party didn't know when he became so awesome. It seems to have started more than a month ago, and all of a sudden it's awesome.

"But what he said seems to have some truth, otherwise how can you explain that such a simple game can be liked by so many players?" Zhang Jie nodded thoughtfully, as if what the other party said was very reasonable.

The people who nodded thoughtfully, but not only Zhang Jie, Zheng Laiji and Zhuge Yuan both nodded, pondering, eager to take what Liu Neng said just now as a guide, and immediately take it down and write it down. Almost everyone has this attitude, the first time I saw such a young person stand up and speak, especially when he was talking about such a theoretical thing, there are people present who have been engaged in the game industry for more than ten years, no matter how you look at it, it is not the turn of this young man in his early twenties to make a big statement.

But when I talked about flow and the psychological experience of these games, I slowly put away my contemptuous attitude. Everyone is a person with a brain, immersed in games for many years, how can it not be clear whether what he said is right or wrong?

After digesting what he Liu Neng said in a short half a minute, the audience didn't know who was the first to take the lead in applauding, followed by a tsunami-like failure of the entire venue.

Liu Neng looked at the group of people in the audience with satisfaction, nodded, praised, and applauded, and continued to say slowly, "Back to my game, in fact, I didn't talk nonsense just now, and the entire production process of "White Block" took less than a week, but no matter how big or small the game is, isn't it fun?" We haven't gone any crooked ways, have we sent indescribable benefits to everyone in the game, and now more than 800,000 players like it, and that's all real. It's not like some games, it's not fun, and it has to be voted by the water army, and the game has been swiped to 900,000. This kind of behavior of deceiving oneself has a fart use, everyone's eyes are bright, and they are not stupid, can you not see that this is a ticket swipe? ”

After saying this, there was an uproar below, such a diss of other people's games at the scene, this kid is really awesome! However, for many of the participating producers, this is a big breath of anger, and a game like "Fighting King" blatantly breaks the rules of the game, which no contestant likes.

Yu Hong sat in the audience like pins and needles, and his face was a little feverish.

"Alright, now let's take a look at the demo of our game." Liu Neng only opened the demo screen at this time, but the picture that appeared on it was the game cover of "Fighting King", and the audience was stunned for a while, followed by a burst of laughter, this cliff was arranged in advance, otherwise how could it be so coincidental?

"Sorry, sorry, I made a mistake. Boss Yu, this is an advertisement for your game, remember to give me the advertising fee! Liu Neng shouted in the direction of Yu Hong, and then the picture was everything, don't step on the white block, Liu Neng played a little, and even the game didn't end, and then hurriedly cut off the game, "It's so fun, let's go home and play after everyone, I'm bored enough to wait backstage just now, don't delay the speeches of the friendly forces later!" ”

Then Liu Neng bowed and thanked him, and especially thanked Zheng Laiji, which was a peach. He stepped down to the applause of the crowd.