Chapter 306: Good News
Xie Chunjiao stirred up a book and smashed it on his head, "I'm not your game operator, I only care about the market side." On the operation side, I can give some reference advice, give you the direction of compensation, how to compensate specifically, can you still let me decide? ”
"That's right." Liu Neng said with a smile, in fact, the question just now is indeed a big problem.
You can't chill those players who participate in the event, so it's unrealistic to roll back or recycle the items you have obtained. I can only pinch my nose and admit that I am unlucky, but if I think about it carefully, what is there to be unlucky? These are some virtual props, and if you give them to the player, you will give them to the player.
But it will also have other effects, such as if the item itself is extremely rare, but in the course of this event, due to mistakes, it will lead to a bad street, and the player's combat power will increase exponentially, which can easily lead to the collapse of the combat power of the game character. This is a very serious matter, and it is not just an operational matter, it is related to the operation cycle and life cycle of the game.
If it is not handled well, it is easy to cause the player's combat power to soar at a certain stage so that there is no pressure on the later levels and dungeons.
This involves the flow experience, and if the player has been clearing the level or dungeon without stress, it will easily lead to a decrease in feelings, and then will be dissuaded.
The average small company does not have a strong numerical plan, and it lacks enough courage to modify the gameplay on a large scale, so it can only take back those props that overflow with combat power from the hands of players by rolling back or recycling props, of course, this kind of processing method is naturally also disgusting, which will lead to a large number of players leaving.
In short, thankless practice.
However, there are also companies that do it very well, on the one hand, in the next version update, the utility of these props/equipment will be castrated - after all, the generation of versions and generations of gods, castration of equipment such a thing, players will be more or less receptive. Do it with some skill, and the player doesn't actually say anything, and then take advantage of the trend to launch some new props and equipment to complete the replacement of old equipment.
At the same time, when replacing new equipment, a series of adjustments are made to the advanced dungeon level to increase the difficulty and make the flow experience even more; On top of that, you can also add some maps, levels, and dungeons to enrich the game - of course, these additions are naturally more difficult.
This is equivalent to speeding up the pace of opening up the game's content during the two version updates, which is a fairly normal and acceptable solution for all parties.
The only thing that may be hard is the project team, which may have been a 3-month version, but now it has to be updated in 3 months.
"Don't talk about this, anyway, this is bad news? Isn't that good news? Liu Neng said a little pactually.
"It depends on who it is, it's good news for us, but it's bad news for Colorful Technology. I've heard that layoffs have begun over there, and the first ones to bear the brunt are those in the project team of "Tang Heroes". ”
"Hey......" Liu Neng let out a long sigh.
Xie Chunjiao rubbed her temples helplessly, "What are you sighing here?" Their project has collapsed, shouldn't you be the happiest? ”
Liu Nengqiu said bitterly, "Those who don't know me say what I want, and those who know me say I'm worried." ”
"Boring." Xie Chunjiao described his current state very accurately.
So, what's the really good news? …… Wait, you say that bad news is relative to others, is it good news that is also good news for others? ”
"The good news is that in the past half a month of the Chinese New Year, Minecraft abroad has exploded. Liu Neng, it's really yours, how do you know that this game will definitely explode? Xie Chunjiao asked.
"Of course I know the games I make. But by explosion, do you mean how many copies were sold? ”
"That's right, in half a month, foreign sales have soared by three million, which has surpassed domestic sales, and now the total sales volume is close to six million sets." Xie Chunjiao is overjoyed.
He raised an eyebrow, "Oh? Only six million? ”
"Can you pretend to be surprised?" Xie Chunjiao began to rub her brows this time, "Do you know what six million sales mean?" ”
"Probably means that the ranking in the history of game sales should be in the top 20?"
"That's right, the top twenty, it's a name in history. Definitely a feat that has never been done before. "Xie Chunjiao is in the market, and she is very sensitive to these ranking data. The main thing is that this ranking can definitely be used to make a fuss and promote it at home and abroad.
"I think if we wait and see, maybe we can get the first place in a while." Liu Neng doesn't care.
"Do you really think you can sell hundreds of millions of sales?"
"No, I think I can sell 200 million or even 300 million sales." He's still confident.
"Boss, are you overconfident?" The buddy next to him muttered. In fact, it is the relationship between the employee and the boss, the relationship between the two people is quite good, at first Alexander, and then slowly got used to it, often eating and chatting together.
"It's certainly not overconfident." Liu Neng said, "I've seen the progress of the games that those foreign devils are playing now, and it can be said that they are still too shallow, and a lot of content has not started to play, and they seem to be much slower than our domestic pioneers." None of the trades, the Underworld, the End, and redstone had ever touched it. Now it's just mining, trying to be a miner. ”
"But, Sister Xie, now I think I can go and advertise more, especially in Europe, especially young people, these people have never seen the world, let them see more good games. By the way, isn't there a rating system for foreign games? Our game rating system, according to 12+, just promote it with confidence. ”
This is a great benefit, this kind of block game, at first glance, is a young age game, and there is indeed no bloody violence or soft pornography in it, it is indeed suitable for children to play.
And the very hardcore gameplay in it, even adults can't play it.
Minecraft is one of those rare games that can be played by people of all ages.
"OK, got it." Xie Chunjiao said, "But I think you're still too conceited." Now there is the highest sales, and there are records of more than 200 million, or the total sales of multiple series of games, and if you want to sell tens of millions of copies of a single game, it is already close to invincible, and you are still so ambitious. ”
"Hehe...... Liu Neng was noncommittal, "By the way, there is one more thing that you need to organize." ”
Xie Chunjiao: "What's the matter?" ”
"I had a look with Lin Haixia a few days ago, and it won't take long for DotA2 to be completed and ready to be launched. This is very important and should be a top priority. Moreover, related events will also be arranged. Docking with Feiliu Creative Entertainment, WCC and our DCC must be organized; You may also need to cooperate, and overseas event operations will also be busy......"