The cloudless blue sky, the sun that seems to never set, is casting golden light on the earth.

At this time, Linca Times Square is like the darling of the island, and the crowd is endless, lighting up the future for commerce.

As a shopping mall, advertising is inevitable and essential. As long as the normal shopping mall can place advertisements, it will inevitably be plastered with all kinds of advertisements, and do everything possible to earn advertising profits.

Linka's Times Square is different from traditional shopping malls, it has its own unique characteristics. For most of the year, there is only one advertisement in the huge square, and one advertisement fills the whole square. At most, only three types coexisted.

There are several necessary factors for such a unique advertisement: the square is well-known, the consumption level is large, and the target audience should be wide but the population base should not be particularly large.

Times Square is located in a prime location, facing the residential area across the river to the north, the East River flows into an arc around the outline of Times Square, the southeast is the student residential buildings, and the south is the "Sky Garden", one of the world's eight architectural wonders. The geographical environment is superior.

As one of only two universities in the world, Times Square at Rinca College is not open to the public, but it is not the average person who can come here. People who can settle in residential areas usually have a backstage behind them, are in the upper echelons of society, have certain requirements for living standards, and will never be stingy with their wallets when needed.

Students, as the most important audience group in Linca Times Square, half of them are the children of the rich, the descendants of the family. The rest of the students are basically at a well-off level, and may control their desire to consume to a certain extent, but unfortunately, the school has been encouraging students to consume in order to stimulate economic growth.

A truly talented person doesn't care about the amount of money. A remark by a principal at the opening ceremony.

People's ability and consumption level are proportional to a certain extent, the stronger the ability of people in the consumption of the hands of the more ruthless, of course, to eliminate blind psychology and comparison psychology and other consumption misunderstandings.

Every year, Rinca College organizes a very interesting event called "100 a Day". The content is that the school will put 100 yuan in your "Applause Linka" account on the day of the event, so that you can spend it in one day in all the regular shopping malls of the college, if the consumption exceeds 100, it will be considered a failure, and if there is a surplus, the remaining will be collected the next day.

The consumption of the Rinca Academy is achieved through the "Palm of the Palm of the Rinca Academy". The 100 yuan consumption content of the day will form a plan, the school will close the name of the plan, only display the content, through the school's anonymous voting method to select the best financial management, the best solution, the most creative and a series of awards, and award bonuses and prizes.

Under this kind of psychology of not spending in vain, students' thinking begins to be active, and people who are careful in their calculations are very scary.

Some people dress up their dormitories like sea-view rooms; Some people double their wealth by bartering; Some people eat all the food in Times Square; Someone played all the equipment of the amusement park; Someone assembled a robot; Some people donated all the money; Some male students tried women's clothing......

Only you can't think of it, and no student can't do it.

And the promotion method of unique advertising is not only page promotion, but also an overall plan. In addition to the LED screens and posters in Times Square, a series of conspicuous places such as handrails in corridors, glass display floors, campus robots, and hot air balloon clusters all display advertising-related elements.

For example, this time, the brown sugar twist endorsed by the virtual singer finale.

All the display floors in Times Square are shown in a deep reddish brown color, and the deception of light gives the floor a wave impact, and people think it is twisted at a glance, but the real situation is an uneven earth.

The handrails of the corridor were dressed with "clothes" - weaving. The weaving is made by machine, not artificial, with colorful grids lined with stainless steel handrails, and from time to time there are some woven dolls on the armrests, each of which has a common feature, that is, they all hold brown sugar twist flowers.

The building's LED screen plays a story-based video advertisement, and dark reddish-brown color scrolls are winding around the building, pasted in the most conspicuous places, and the final note is eating brown sugar twist and painting children's paintings.

As the final note of the spokesperson, standing paintings can be seen everywhere, not only guiding people to shops selling brown sugar twist flowers, but also popularizing relevant knowledge and inappropriate people like everyone.

Here, it has become a deep reddish-brown world, with a beautiful sky blue, like a delicate embellishment, bringing people infinite hope.

……

"Hello, I'm number seven, may I ask for any help?"

"The theater is on the fourth floor of the main building of the square, and you can go all the way to this road, if you still don't know, it is recommended that you check the map."

"Goodbye."

At the door of the café, a campus robot No. 7 in a brown coat is watching the students who ask for directions leave, and the oval head is fixed with a toy of brown sugar twist.

Seven's eyes quickly flashed the personal information of the student asking for directions, and he returned to normal and continued to walk on the sidewalk in Times Square.

Above the entrance to the café is an open-air dining table.

Ishii looked down at the campus robot slowly moving into the distance, and fell into confused thought.

"What's wrong? Want to steal it back for research? Xie Tong, who was sitting opposite, asked slowly before taking a sip of coffee.

"I really want to, but it's a pity that I will be dropped out of school if I tear it down." Ishii, who came back to his senses, picked up the brown sugar twist on the table and took a bite.

Well, that's sweet.

Ishii looked at the dark circles on Xie Tong's face and said, "You didn't sleep last night?" ”

Xie Tong paused with the cup and said, "You are not too." ”

Ishii: "I'm going to bed late and waking up late, you go to bed late and get up early, how much sleep do you have?" ”

Xie Tong covered his mouth with the cup, and his eyes drifted to the side.

"I forgot."

Ishii shook his head helplessly and said, "Alas, you better pay attention, your face is quite ugly." ”

Xie Tong put down the cup and said, "En." Do you want to apply for the selection of the exhibition hall? ”

Ishii was silent.

Xie Tong: "I think you should participate, this time it's not just us, but also Lin Yunjue, one more person and one more force." He took another sip of coffee.

Ishii was playing with the brown sugar twist, and his heart was full of entanglement.

Since Lin Yunjue proposed the school celebration to them some time ago, Xie Tong has been inviting Shijing in the past few days, and Shijing has been avoiding it because he doesn't want to participate.

It's not that I look down on myself, it's that I really can't fight.

The exhibition hall for this year's celebration is not divided into exhibition areas by grade, but the best ones are selected from all the applicants for display, and there are fixed places for each type.

In fact, before Lin Yunjue invited them to participate in the school celebration, Ishii and Xie Tong had been to several departments related to science and technology in Linka College, ostensibly to see which department to choose to join, but in fact, they wanted to spy on the enemy, and wanted to see if it was really as the world said, college students are very different from ordinary people, not to mention that Ishii and Xie Tong are not ordinary people.

Then, the mindset changed.

It's terrifying, aren't they students? Why, it seems that all of them are senior programmers with more than ten years of work experience, and the advanced abilities give people such a big boost?

Remembering his own ability, it's just a small C-class, reading.

Although it is helpful to himself, in terms of intellectual development and learning ability, he is inherently a big step behind those advanced abilities.

Ishii remembered that one of the science and technology departments had come up with a technology that would definitely be displayed at the school celebration in advance, cloud gaming, when promoting its department to new students.

Cloud gaming is a cloud-based approach to gaming, where all games run on the server side. This kind of game does not require any processor or graphics card, and the computer can play high-quality, high-frame-rate games as long as it has basic playback capabilities.

At that time, Ishii felt like he was playing a web game, and the game was still a stand-alone game on the market that required a top-of-the-line computer, and it was very smooth. Look at the computer again, hehe, the configuration of the netbook.

Three ants, how do you fight an elephant?