Chapter 90: Changing the show?
Luo Mingjie has been struggling with the matter of funding recently, not because he opened his mouth to ask for a high price, but mainly because the cost was here.
Although the ratings of the first season of "Best Debater" are not high, and the sponsors can be regarded as losing some money (not achieving the desired publicity effect), Luo Mingjie can't really reduce the price, after all, you have to consider the cost, if the money is not enough, will the whole company drink the northwest wind?
Of course, because of the nature of the program, the production budget of "Best Debater" is much lower than that of other variety shows.
For example, some variety shows that cost hundreds of millions of naming fees, either they have to spend a lot of money on venues and audio equipment, or they have to spend a lot of money to invite big-name guests, which one doesn't burn money? Many popular variety shows are burned with money, and it is reasonable to sell sky-high naming fees.
Relatively speaking, "Best Debater", as a debate show, does not need a particularly good venue, equipment, and does not need to invite some big-name guests, of course, they can't afford to invite them.
The participants in "Best Debater" are all people who love debate, many of them have participated in debate competitions and won awards, these people are not variety show stars, they usually have their own serious jobs, and they don't plan to get much money to participate in this show, so the cost of this piece is relatively easy to control.
But no matter what, Luo Mingjie's psychological bottom line is 5 million, and if it is less than that, it is really generating electricity with love.
He had been struggling before, because no sponsor could give this money, and now listening to Zhong Ming's words, it seems to be a way?
Four sponsors in one sponsorship? is not titled, but called "super sponsor", so that each family will pay 2 million, and the four will be 8 million, which will easily meet Luo Mingjie's psychological expectations.
The only problem is...... Can the other three agree?
Luo Mingjie thought about it, whether he agreed or not, he could only give it a try, and it was too late.
"Okay, then I'll get in touch with the other three sponsors as soon as I go back and try to settle it as soon as possible. However, I can't guarantee that they will agree, after all, although the name 'super sponsor' is good, it is still a lot worse than 'title', and I don't know if they are willing to pay for it. ”
Zhong Ming saw that Luo Mingjie was a little moved, and felt that there was a drama in this matter.
Zhong Ming was mainly afraid that Luo Mingjie was a more conceited person and would not accept his advice as a layman, but now it seems that he is a relatively easy person to communicate.
It can be roughly seen that Luo Mingjie is also a little lacking in confidence in this show and has struggling emotions, if he is in a state of blind confidence, it will be difficult.
"I think the other three should be less confident in the show "Best Debater", so they are not willing to pay more, right?" Zhong Ming asked.
Luo Mingjie sighed softly: "Alas, yes." I can see that you are also a smart person, and you really want to sponsor our show, so I won't hide it. The performance of the first season of "Best Debater" was really bad, and now many sponsors are talking about this, all of them want to lower the price, and there is a kind of charity mentality. I also begged my grandfather to sue my grandmother, but I couldn't help it, I couldn't bear this show. Including a lot of people in our company, and some of the debaters who participated in the show, the reason why they still want to stick to the second season is because of their love for debate. ”
"So, you're worried about whether you'll be able to convince the other three sponsors to adopt this form of sponsorship, and it comes down to the fact that you're not confident in the show." Zhong Ming said.
Luo Mingjie was helpless: "Of course I'm not confident, to be honest, I also know that this kind of thing is naturally estranged from ordinary people's lives." When we engage in debates, we think hard about how to output opinions as much as possible in a limited time, and the debates are full of various logical confrontations, which are very brain-burning. Many people watch our show, and the most barrage is: 'I said a bunch of the hell, and I didn't watch it.'" They can't accept this kind of high-density information output. ”
"Of course, I'm not complaining about anything, after all, most people go home from work to watch a variety show just to have fun, who wants to use their brains. So I also know that our show is off the rails and can't be popular, and it is really unconfident when talking to sponsors. ”
It can be seen that Luo Mingjie is also very tormented, it stands to reason that he shouldn't say this to Zhong Ming, probably because what Zhong Ming said today touched his pain point and made him feel like he had met a soulmate.
He is the producer of the show, and he can't spit on the staff, the guests of the show, or the audience, it's all in his stomach, which is weird and uncomfortable.
"I shouldn't have said that, I'm sorry, I can't help it. You can rest assured, if you are willing to sponsor us, I will definitely try to do a good job in the show, at least retain the die-hard fans, and definitely let your sponsorship money not be spent in vain. ”
Luo Mingjie also realized that what he said was a little inappropriate, and hurriedly went back, hoping that Zhong Ming would not lose confidence in this show.
Zhong Ming didn't care: "Mr. Luo, I think you can completely convince the other three sponsors, but only if you have to make some changes to the show." ”
Luo Mingjie was stunned, change the show?
He instinctively resisted, and before the sponsorship was finalized, he had already begun to point fingers at the show?
Although the results of the variety show "Best Debater" are not good, Luo Mingjie is also a professional no matter how he says it, and he has his own ideas about the show itself, and the current entire program process is also the result of his thinking about it for a long time, so when he heard Zhong Ming say that he wanted to change it, he was a little unhappy.
But after all, it was a good discussion before, so Luo Mingjie didn't want to refuse directly, so he planned to listen to it casually, if it didn't make sense, just make a haha and mess around, just don't change it.
Zhong Ming could see that he was unhappy, but he must still say it.
"It's okay to debate and do variety shows, but there is a problem with the idea of "Best Debater", which is too ungrounded. If the debate program is incomprehensible to most viewers, it is equivalent to losing the most exciting part, how can the ratings come up? Mr. Luo, you said that those popular variety shows, such as "Virtual Idol Cultivation Plan", where is it popular? ”
"Where's the fire?" Luo Mingjie thought for a while, "It is distinctive, recognizable, and topical." ”
Zhong Ming nodded: "Yes, it's topical!" You see that every issue of "Virtual Idol Cultivation Plan" can be on the hot search, what did this virtual idol do today, and tomorrow that virtual idol will have a new song, all of which can trigger widespread discussions, as long as the audience discusses it, there will definitely be heat and traffic, which will attract more people to watch, and the show will be considered popular. ”
Luo Mingjie smiled bitterly: "Yes, I know too, but there are few handsome men and beautiful women in our debates, even if there are good-looking ones, they can't compare with those idols and stars." ”
"Mr. Luo, you are bound by habitual thinking." Zhong Ming said, "I mean, the point is to have a topic, you don't have to be handsome and beautiful to create a topicality, you have knowledge and eloquence, which is also a kind of charm in itself." What's more, the debate itself is full of topics, as long as the audience can understand and listen, do you still worry that they will not discuss it? ”