Tang Ying obviously knows very well how to attract players, and the first two sentences directly attracted the players.

20 hours to get started?

Indeed, in the game "Taiwu Picture Scroll", it is not an exaggeration to say this.

Even some anchors think that it is good to be able to get started in 40 hours of "Taiwu Picture Scroll".

Including a lot of gameplay,Various skills in battle、Restraint relationship,And the choice of practice route, etc.,It's useless to just study it yourself.,You may have to look at some of the great gods' strategies.,In order to slowly figure it out in a few hours.,Otherwise,It's hard to appreciate the real fun of this game.。

Of course, the greatest pleasure of "Taiwu Picture Scroll" lies in the study.

From ignorance at the beginning, to knowing the game content inside out, and purposefully pursuing some specific content in the game, the process itself is the most interesting.

This feeling is a bit like solving an unusually complex Olympiad problem, and the moment you solve it, the sense of accomplishment you get is off the charts.

The phrase "20 hours to get started" is a clear way to tell players that this game is very difficult and very hardcore!

From hardcore to average players, it takes a lot of effort to even get started.

It's also a good entry point and gimmick, and players will wonder, is it that hard? Are you bragging?

How complex is the game, 20 hours to play?

As soon as these problems appear, the audience will be eager to see what the game is all about, and at the same time, in the process of Tang Ying's play, the audience will actively participate in the discussion, and the heat will rise all of a sudden.

"Okay, let's start the game."

"The first is to create a character interface, as you can see, there are a lot of various attributes in it, and different choices will have different effects on your future game progression."

"For example, qualification will affect how fast you can practice martial arts, if you have decided to be a generation of sword immortals, then your sword skills qualification is too low, and you will basically not be able to achieve this goal; For example, your stance will affect the sects you can join, and there are certain restrictions on the actions you can take, such as kidnapping and killing people by benevolent people can greatly lower your mood. ”

"And this, age, combined with some character traits, such as 'late bloomer', etc., will affect your attributes; the solar terms of birth will also affect your endowment; birth traits, which are equivalent to talent points, allow you to get some attributes that can be brought at the beginning; birth area, pay attention to be consistent with your position, and at the same time, different sects in different regions use different martial arts, which will affect your future combat route......"

While creating a character, Tang Ying briefly explained the general meaning of each option.

If you play it yourself, you may be completely confused when you see this interface, but when someone talks about it, many things will become much clearer.

From time to time, there are various barrages floating in the live broadcast room, some ask questions, some feel that this game is really complicated, and some wonder how these attributes work, which is very lively.

Although this beginning is relatively boring and has a lot of content, after Tang Ying's explanation, most of the audience still watched it.

And the most important thing is to let players know that this game does have a lot of very unique settings!

For example, the core martial arts system, the martial arts of different schools are different, and the martial arts categories that they are good at are also different. Just like the two sects that are both self-serving, the Vajra Sect and the Blood Sect, the former has the strongest internal strength and knife skills, while the latter does not know the knife technique at all, and is good at internal skills and stunts, and the main external skills are some fists, fingerings, legs, hidden weapons, etc.

Tang Ying explained: "I have learned about these martial arts, and which sect to choose is actually just a relatively large restriction on your beginning. In the later stage, in fact, you can freely match the martial arts and stunts of different sects, so the depth of this game is very deep, if you aim to create the strongest character, you need to learn all the secrets of all the sects, and which of the different martial arts is better to use, you also need to continue to explore......"

At the beginning, Tang Ying didn't dwell on it for too long, and after a brief introduction, she entered the official game.

At the beginning, in front of him is an old man with a white beard, who is teaching the protagonist martial arts.

After a few words of dialogue, the old man passes on a set of favorite martial arts to the protagonist.

After that, the old man left two tasks, one to repair the wheelbarrow and the other to catch the crickets, and then entered the free game stage.

After Tang Ying entered, she briefly introduced the qualifications of the characters to the audience, such as martial arts qualifications, miscellaneous qualifications, etc., and showed some basic operations.

Fix the unicycle.

Explore the big map.

Catch crickets.

Fight.

Etcetera.

These are the early stages of the game, where players will be exposed to the most basic content such as learning martial arts and exploration, as well as the initial exposure to the game's combat system.

On the barrage, some players sighed from time to time.

"This ...... It's too hardcore, too! ”

"So many qualifications? Is there a lot of qualifications for piano, chess, calligraphy and painting? Could it be that all of this can be used in the game? ”

"I'll go, it's really worthy of lying to win, this qualification is so high, the character is too European, it causes discomfort!"

"The worldview framework is so big, the setting is so complicated, I feel like I can't play it......"

"I feel like this game can be played for ten years......"

"Can't I buy it? Where is the address, I'll take a look! ”

Some players watched the live broadcast and didn't have much to do, so they searched for the keyword "Taiwu Picture Scroll", and then successfully found the official website of the game, and then downloaded the game.

While downloading the game and watching Tang Ying's live broadcast, it didn't take long for me to hear a "ding" sound, and the game was over!

These players who downloaded the game were instantly shocked, and if you look closely, this game is not big, less than 10 G!

The network speed in this world is much faster than Zhong Ming's previous life, and the volume of a game like "Taiwu Picture Scroll" cannot be compared with ordinary PC games, not to mention some 3A masterpieces with resources as detailed as hair.

Such a big game, but can fit such a huge world view setting?

This also surprised many players.

However, when the effect of the show exploded the most, it was when Tang Ying caught the crickets.

The first cricket directly caught a purple miscellaneous general, with white pipa wings, and a pile of 66666 instantly floated on the barrage.

However, the second cricket only caught a stupid object, which caused a burst of laughter in the barrage.

Studying, practicing, and breaking through ......

Each link has a unique way to play, and Tang Ying also deliberately allocated what to do in each time period, so that the audience can always see fresh content.

……

Other anchors have also gathered together to broadcast "Taiwu Picture Scroll" live in the past few days.

The gameplay is different, anchors like Tang Ying, who usually play popular games, will set aside two to three hours a day for "Taiwu Picture Scroll", while some anchors who specialize in playing stand-alone games are all day long in the liver "Taiwu Picture Scroll".

On various video sites, trial videos of "Taiwu Picture Scroll" have also begun to emerge one after another.

……

Studio.

Zhong Ming has been paying attention to the popularity of "Taiwu Picture Scroll", and recently asked Miao Zhu to contact several video websites, preparing to accurately place advertisements, spend a little money, and convert a group of players.

Now for "Taiwu Picture Scroll", the best publicity channels are not major game platforms, but live broadcast platforms and video websites.

Imagine, if the anchor you watch is broadcasting "Taiwu Picture Scroll" live, or you just happened to see a long-form video related to "Taiwu Picture Scroll", and at this time, the promotional banner and advertisement of "Taiwu Picture Scroll" happened to appear on the page, and after clicking, jump directly to the official website to open the download link......

Then there will definitely be a lot of players who will download it and play it a little.

Most of the advertising space of these video websites adopts the pay-per-click model, and the price per click is about 0.5 to 1 yuan, which is relatively cost-effective. Because "Taiwu Picture Scroll" is different from other low-priced games, its price is 68 yuan, even if the price per click is about 1 yuan, then as long as one out of every 68 people pays to buy, this advertising space is not a loss.

Therefore, Zhong Ming decided to take out 500,000 yuan of funds to buy some advertising space for specific groups, such as video websites, live broadcast websites, etc.

Coupled with the propaganda of the anchors and video UP masters, a certain topic effect can be formed in the early stage, and if the situation is better, it will be added to further expand the influence.

Zhong Ming opened the Linking chat software on the bracelet and found Zhao Shanshan.

"How's it going, do you understand the game? Has the third sword mound passed? ”

Soon, Zhao Shanshan replied: "It's over, it's over!" I just wanted to report this good news to you, I'm so awesome I tell you, I'm a genius!! ”

Feeling that Zhao Shanshan was very excited, Zhong Ming hurriedly interrupted: "Okay, okay, it's been dozens of hours, and it's time to get something." The game mechanics, have you figured it out? ”

Zhao Shanshan: "Figured it out!" It's just some of the top martial arts, and I haven't fully studied them yet. ”

Zhong Ming: "I'll send you something, go back and study it well, make a series of videos, and strive to come out with the first issue in the next two days." ”

Zhao Shanshan opened it and looked at it after receiving it, and was stunned: "Too dirty wonder man? What the hell is this name! ”

If you look closely, this thing is simply outrageously detailed.

In other words, this document is a line book, which contains all the lines from the beginning to the end in detail, dozens of pages, and a rough estimate of this amount of text may go to hundreds of thousands.

Moreover, there are almost no details in it, and all the content of the entire game is planned. Including what kind of character to start creating, what sect to join, what martial arts to practice, what to do in each video, what content is too time-consuming to cut, and which points have a program effect......

And so on, it's all clearly marked!

Of course, the most valuable content in this document is some interpretation of the core gameplay of the game.

For example, at the very beginning, there is a point that all anchors ignore, about how to transition from low-level martial arts to high-level martial arts.

The martial arts in "Taiwu Picture Scroll" are very complex, and some schools may have some high-level martial arts that are very powerful, such as Shaolin's internal strength is very strong, and there is the highest level of internal strength, but this does not mean that all the previous internal skills are strong. Conversely, there are some schools that do not have high-level internal skills, but it may be that a certain low-level internal power is better than the same level internal skills of other sects.

This is a blind spot, and many people don't notice that this document, or the line book, is clearly written.

Dry goods like this abound, showing some of the wonderful content buried in the game.

This thing is the planning of a long-term video program, or rather, it is similar to the script of many variety shows, I have this thing in advance, and then I will act according to it.

Zhao Shanshan was shocked and asked, "It's so detailed, why don't you go out with the strategy yourself?" ”

Zhong Ming: "I'm a producer who comes up with my own strategy, isn't that a forced style?" It's like I'm selling myself and boasting. ”

Zhao Shanshan instantly understood: "I understand!" Today, I'm going to burst my liver and make the first episode of the video. ”

Zhong Ming reminded: "The video can't be slow, as much as possible in two to three days, and it doesn't need to be too fast, give the audience a little time to digest, and slowly accumulate heat." ”

"Okay, I got it!" Zhao Shanshan was full of promises.

The reason why Zhong Ming chose to use video instead of live broadcast is also due to the characteristics of this game.

There is a lot of content in "Taiwu Picture Scroll" that is repetitive, and it is very interesting when you play it, but it is less fun when you watch it.

For example, reading books, the cheats in this are all fragments, and when you play by yourself, you will nervously use various skills to read through the book, and every time you read through a book, you will be very happy. But for the audience, reading ten books, maybe only the process of reading two or three of them is interesting, and the others are repeated, and they will naturally feel bored.

What's more, the live broadcast may go wrong, and it will be embarrassing if you can't go according to the script halfway through.

Videos, on the other hand, do not have such a problem at all, and the videos can be edited at will, cutting out all the boring content, leaving only the best parts.

Moreover, videos can be hung on video websites for a long time, and each issue can be brushed up, and the increased popularity is also accumulated for a long time.

Of course, if you want to make this video, you have to know enough about the game itself.

Zhong Ming can do it himself, but the producer makes the video himself, which is not so exciting.

Tang Ying has a lot of influence, but she is usually busy with live broadcasts and doesn't have so much time to go to liver videos.

Thinking about it, Zhao Shanshan is the most suitable candidate, anyway, few people watch her live broadcast now, so she just stopped doing videos wholeheartedly, and she looks good and has a good voice, and turning on a camera will naturally attract attention.

That's why Zhong Ming asked Zhao Shanshan to play "Taiwu Picture Scroll" and figure out all aspects of the game in advance, just to prepare for the video.

After this period of foreshadowing, players have the most basic understanding of the game "Taiwu Picture Scroll".

But what's so great about this game? It may not have been particularly well manifested.

And this video is to fully show players the magical charm of "Taiwu Picture Scroll"!

.。 m.