Chapter 583: Sales are booming

"Actually, it can't be said that most of the professional players in our country are still very hard-working." Feng Quan shook his head and said, "It's just that the football project doesn't mean that if you train harder than others, you will definitely achieve better results." ”

"Domestic fans know that my first stop in football was in Liaoning Hongyuan. I can responsibly say that the amount of training and the intensity of training when I played for Liaoning Hongyuan were not bad compared to Hamburg or Atletico Madrid. ”

After a pause, Feng Quan continued: "However, there is a clear gap in the training method, especially the training content that is combined with actual combat. Coupled with the scarcity of the domestic football population, it is difficult for the level of Chinese football to be truly improved. ”

"It is precisely because of the scarcity of the football population that you chose to cooperate with Wonder Group to open a football school, right?" Liu Jinhong asked.

"That's right, in the final analysis, the football level of our country has not improved much, but has been thrown away by the two neighboring countries of Japan and South Korea, and the most fundamental reason is the huge gap in the football population."

"Many pseudo-fans in China often say: Can't 11 of China's more than 1 billion people choose to play football? It is true that the total population of our country is the largest in the world, but when it comes to the population of football, our country has to be counted backwards in the world. Little Japan has a football population of more than a million, and South Korea has 6 or 700,000 people, but what about us? Including women's football players, it is less than 50,000. ”

"Yes, the football population in our country is indeed too small. It's a pity that there are still too few football schools in China that don't aim for profit like the one you opened, and there is still a long way to go to truly solve the practical problem of the scarcity of China's football population. Liu Jinhong said helplessly.

Hearing this, Feng Quan nodded and said: "That's why I chose to cooperate with Biaoma Company to create my own brand, after all, if you want to open more football schools, you can't do without a lot of financial support." When I have enough financial resources, I can set up more football schools, and in the future, the fees will be closer to ordinary primary and secondary schools......"

…………

Although the 24th is not a rest day, there are many die-hard fans of Fengquan in many first- and second-tier cities in China who have been waiting at the door of the Biaoma store very early, waiting for the official release of the "Fengquan brand".

In a banquet hall of Wande Mandarin Hotel.

At 8:53 a.m., after the CEO of Standard Horse (China) Company finished his short congratulatory speech, Feng Quan immediately walked onto the improvised simple stage with a smile on his face.

When Feng Quan stood in the center of the stage, he nodded lightly to a staff member not far away, and then the man threw the football that had been prepared to Feng Quan.

After Feng Quan unloaded the ball with his chest, he began to show his skills to nearly 1,000 fans and more than 100 reporters in the audience.

A minute later, Feng Quan, who showed several small flowers one after another, first lightly kicked the football in mid-air to the staff member who threw the ball to him just now, and then walked to the standing microphone at the edge of the stage.

"Thank you for coming to the official launch ceremony of the "Wind Full Brand" today. I believe that without the encouragement and affirmation of thousands of supporters like you, I would not have been able to achieve where I am today. Therefore, in order to repay everyone's long-term support, the first 100,000 items sold nationwide today will enjoy a 5% discount. ”

"In addition, in the future, 80% of the net profit from the sales of all 'Fengquan brand' products, in addition to the consumption of maintaining the normal operation of the brand, will be used for the development of China's football industry."

As soon as Feng Quan's words fell, thunderous applause rang out from the audience.

Immediately afterwards, Shen Yulin, general manager of Biaoma (China) Company, replaced Feng Quan and came to the microphone with a spring breeze on his face: "I announce that the 'Feng Quan' brand is officially on sale. ”

At the next moment when Shen Yulin said "officially start selling", the crowd queuing at the entrance of the major domestic standard horse stores poured into the store like a tide......

…………

A few months ago, due to the continued weakness of sales performance, Thomas Inle, as the CEO of Biaoma (China), was on pins and needles every day.

Until the beginning of September, Biaoma (China) Company has only achieved the sales target for the first half of the year. If this situation continues, the sales target set by the head office at the beginning of the year will inevitably not be achieved, and the position of CEO of Thomas Inle Huaxia will not be guaranteed.

Just when Thomas Inler was struggling to increase sales, Feng Quan came to the door to seek cooperation.

Although there is a risk of breaking the capital chain of Standard Horse (China) Company due to the poor sales performance in the first three quarters, Thomas Inle still did not hesitate to agree to the "request" for cooperation with Fengquan, and after successfully signing a contract with Fengquan, he used all available advertising resources for preliminary publicity.

Although it is a gamble to create a new brand, Thomas Inle believes that the brilliant achievements of Yifeng in the past two years, even if it is not as famous as the Jordan brand, can at least greatly improve the overall performance of Standard Horse (China) with his huge influence.

Even though Thomas Inler is very optimistic about the cooperation with Fengquan, he still can't help but gasp when he gets the sales of the first day of the "Fengquan brand".

On the first day, the sales of "Fengquan brand" reached 3 times the average daily sales of Biaoma in the first 11 months, and this was still in the case of 5% off the first 100,000 items.

In fact, the big sales of the "Fengquan brand" are inseparable from the "first person in today's sports world", but Fengquan's commitment to spend most of the proceeds to open a public welfare football school is the most fundamental reason.

In the next few days, as Biaoma (China) spent huge sums of money on prime-time advertising campaigns on major domestic television stations, their sales continued to climb like a rocket.

In just 5 days, the total sales of "Fengquan brand" were the same as the total sales of Biaoma (China) in the first quarter. So far, Biaoma (China) Company has finally completed the sales target set by the head office at the beginning of the year.

However, due to the popularity of the "Fengquan brand" far exceeding the expectations of the standard horse (China) company, on the 6th day, the goods in the "Fengquan brand" area of many standard horse stores in first- and second-tier cities were out of stock.

Therefore, in order to ensure the continuous supply of the "Feng Quanquan brand", Thomas Inler ordered his company to reduce the production of other products of the standard horse, and use all the remaining production capacity to produce the products of the Feng Quanquan brand.

Just when the sales of Biaoma (China) Company increased greatly because of the joining of Fengquan, the sales of Adi (China) Company, which "broke up in advance" with Fengquan, plummeted like a jumping machine.