Chapter 171: Problematic Promotional Materials?

Guanghua City, a crowd-game platform.

Morning, 9 o'clock.

Li Meng sat down at his desk, turned on his computer, and glanced at the message sent by Linkling.

"Brother Li, we want to be featured on the homepage of the game, do you think it's okay for 2 yuan?"

"Brother, please help me take a look at these promotional materials, they have all been corrected according to what you said, and see if there are any substandard places?"

There is quite a bit of information, and the remarks of these people have been changed to the person in charge of the XXX game.

The vast majority of them are relatively small games, with indie game producers and game studios. Large companies generally have their own channels, and even if they don't, they will have someone to be responsible for docking.

Li Meng is responsible for docking with some small companies and small studios that are not in the stream, and it is difficult to say that the games he makes are good, and large companies and big customers can't take his turn.

There were several messages that had been separated for a long time, and Li Meng replied casually.

"2 yuan is not guaranteed to be on, I will write to you tomorrow. If I forgot to remind me. ”

"Why hasn't this picture changed? Didn't I give you a revision opinion? What is this thing that has been changed, you have recommended it like this, and when the time comes, players will not come to play, and our platform will bear the loss with you! How many times do I have to stress about a picture? ”

"The search ranking is recommended to be in the fourth place in the search list, generally 1.5~1.8 yuan, and now there are three companies grabbing, if you want to buy it, bid early."

Li Ran replied very casually, anyway, if there is new news, click on it to see, and after some clicks, I forgot about it because I was busy with something, but it doesn't matter, forget it, these people will find it back.

As for the charging of referral bits, they are basically the CPC or CPD model, that is, they are charged according to the number of clicks or downloads. 2 yuan does not mean that this recommended position sells for 2 yuan, but after getting on this recommended position, you have to pay 2 yuan to the platform every time you generate a download.

There are many recommended positions on the crowdgame platform, such as featured recommendations, banners, installation must-haves, etc., and the recommended positions of each column depend on the location, and the price is also different. But in general, these recommendations are basically being scrambled by studios.

It is precisely because there are so many people who rob them that Li Men and the others don't care at all, and they don't know which ones are good games and which ones are bad.

To get on the recommended position, the first thing is to prepare promotional materials in accordance with the standards of the crowdgame platform, and you may have to prepare 2~3 sets in advance, some promotional materials may have little to do with the game itself, it is completely rubbing the heat, engaging in gimmicks, and selling dog meat with sheep's heads. After everything is ready, the first set of materials will be used first, and if you find that the number of clicks is low after a few hours, you will immediately change to another set.

After all, the crowdgame game platform charges according to the number of clicks, so all they care about is to brush up the number of clicks, as for whether the players who are deceived into it will quit angrily, whether they will curse in the comment area of the game, those don't care.

Of course, if the popularity of a certain game is not good and the profit is not good, then Zhongyou will not continue to push it, after all, the game makes money and the platform can also share it. Then again, if the game is not profitable, most of the game's developers are reluctant to continue to spend money on recommendations.

Li Meng finished replying to the question, opened the bracelet and casually swiped the crowdgame platform.

It's a professional habit.,After all, it's in charge of this part.,If you have nothing to do, you just brush up on these games.。

Suddenly, Li Meng's brows furrowed.

"What's going on with this game? What's going on with this promotional material?? ”

Li Meng's face sank, and he shouted directly: "Xiao Feng! Xiao Feng, come over to me! ”

A young man with a flat head came running up: "Brother Li, what's wrong?" ”

Li Meng pointed to the image of the bracelet: "The text adventure game section is under your control, right?" What's going on with this game? Haven't you reviewed this kind of promotional image yourself? Just give it that? This can get a fart click! ”

Xiao Feng took a look, and the game was indeed docked by him before, called "Latent Red Path".

Xiao Feng was a little embarrassed: "This, Brother Li, this propaganda map, what ......"

Li Meng was very impatient: "Xiao Feng, you are a newcomer, and you have only been in the company for a few months, but didn't I emphasize it to you?" To make these promotional pictures must be beautiful, or have characteristics, or can rub the heat, you tell me, does this promotional picture have anything to do with what I said? You didn't let them change? ”

Xiao Feng said: "I said, my first reaction was that this promotional picture was not good, so I told the person in charge over there." But the other party said no problem.,Just go to this.,I'm thinking that anyway, there are few games recommended for text adventure games.,So ......"

Li Meng was even more angry: "Listen to what you said!" If he says he won't change it, he won't change it, you have the final say or does he have the final say? There are few recommended text adventure games, and it is more important to do a good job of promotional materials if you are less! There are few people, you don't really make promotional materials, this recommendation has no clicks, what do we do to make money? ”

Xiao Feng's face was a little pale when he was scolded, and he was nervous: "Yes, that, Brother Li, I'll go and report this problem to the other side." ”

"It's not a reflection, it's for them to change immediately! This kind of spicy chicken promotional picture is done with game materials? The deadline must be changed by tomorrow, and the other 2 promotional materials must be sent over, otherwise their recommendation will be withdrawn! Li Ran said with a cold face.

Xiao Feng rubbed his hands: "This ...... This, me, I ......"

"Forget it, I know you can't say this as a newcomer. Forget it, give me the contact information, and I'll go over there and say it myself. Xiao Feng, you remember, although you are a newcomer, the things you are responsible for are also very important, I will solve it for you this time, next time you will never be allowed to have such a situation again, do you hear? ”

Xiao Feng hurriedly nodded: "Yes, thank you, Brother Li, I will definitely pay attention next time!" Definitely note! ”

Li Meng sent Xiao Feng away, and then according to the message sent by Xiao Feng, he found the contact information of the producer of "Latent Red Path" on the Linking chat software.

……

Meanwhile.

Shimmer Studios.

"Latent Red Path" has been on the shelves since 2 pm yesterday, and more than ten hours have passed now, and the response has been very good!

The number of downloads has reached more than 40,000, and the payment rate has reached a staggering 67%, which means that nearly 70% of players choose to pay for this game!

According to this payment rate, nearly 30,000 yuan of payment, each game sells for 10 yuan, and after sharing it with the crowdgame platform, Shimmer Studio can have an income of more than 100,000 yuan.

Of course, you have to deduct the money spent on buying a recommendation position, but fortunately, because it is an unpopular recommendation position, it is less than 5 cents per click, the number of downloads is 40,000, and the number of clicks is more than 70,000, and the cumulative amount of money spent on the recommendation position is about 30,000 yuan.

Add all the miscellaneous together, and you can earn back 100,000 yuan a day!

Of course, this data can't be compared with those games that have tens of millions of turnover at every turn, but as an indie game, especially as a text adventure game, it is already very good!

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