The reason why hype is called hype is that it is artificially and purposefully guided to a certain extent, and it basically cannot be stopped until the goal is achieved or absolutely cannot be achieved.

The sad thing is that most of the time, the hype serves its intended purpose.

In the modern society with the development of information media, ordinary people who should have easier access to the truth are more likely to be deceived by falsehood, on the contrary.

All in all, under the deliberate arrangement of Lantis, with the acquiescence of Yue Uehara and Hao Ping, Love Live and the idol master were compared, and this matter finally became a foregone conclusion, and gradually became more and more intense. Even within the G Society, there was a lot of interest in discussing this matter.

In the discussion, the most discussed question is who is better than the two idol projects of the same G Society, the idol master and Love Live.

For G Society, other clubs in the industry are disgusted and envious at the same time. Although this feeling can easily be misunderstood as jealousy, it is not jealousy, and the disgust comes more from the provocation of the members of G Society against the unspoken rules of the industry, rather than from the work of G Society.

Speaking of which, they like the works of G Society quite a lot.

And this kind of liking, unlike the general fan liking, comes from the liking of an excellent project, and the appreciation of a successful work as a member of the industry. However, like fans from the outside world, different projects are also appreciated by different people.

"Generally speaking, idol masters are new projects, and they are generally projects that are more important."

"No, no, no, judging from the content of the project, Love Live is in full swing, and G is also preparing for a new reality competition. Judging from this rhythm, G Club should be preparing for a new climax of Love Live. ”

"Judging from the voice actor lineup of idol masters, when Live debuted, it was basically dominated by rookie voice actors, and the voice actors of idol masters are all current famous voice actors!"

"The voice actor of Love Live is the voice actor of G Company, and the idol master is always the voice actor of the other company!"

"Enough!" Someone finally couldn't stand it anymore and stood up to stop the two people who were arguing, "We didn't gather here today to know which of you two prefers what project!" ”

That's right, although the two of them analyzed it seriously just now, it was not objective at all, but quite subjective.

If you want to say why, these two people clearly like the two projects of G Company. One appreciates Love Live, the other admires idol masters. In the final analysis, their quarrel has nothing to do with the work itself, but just a maintenance of their own hobby.

"Aside from personal preferences, who do you think is better than the two projects in this head-to-head comparison?"

"If you analyze it normally, the idol master, as the new project of G Society, is undoubtedly more valued." Someone supported the initial statement, but the tone changed. But judging from the performance this time, Love Live's album production team is undoubtedly stronger. On the contrary, there seems to be no movement on the side of the idol master. ”

"In terms of planning, idol masters are more likable, after all, the publicity is a homo production. However, the competition of Love Live is also a national event, and although only part of the popularity of this draft has been inherited by later projects, his foundation is still stronger. ”

"At the end of the day, it's simply incomprehensible to what G is doing." Someone said, "The same office produces two idol projects, which is too much to say!" Isn't it normal to continue to develop the IP of the previous project? ”

"Those little bastards of G Society never play cards according to the routine at all."

"It's just, it's not a rule at all!"

"Nonsense! Bad behavior! ”

"Enough!" The person who stopped it in front spoke again, "I said that today is here to discuss the matter between the two projects, and we will find a time to talk about it next time to criticize the matter of G Society!" ”

"It's not about stopping, it's about talking about it another day." Many people complained in their hearts.

That's right, there is nothing wrong with criticizing this kind of thing in the eyes of this group of people, but it is politically correct! Even halfway through the discussion just now, it can be crooked to criticize G Society.

However, as mentioned in the previous criticism, the people of G Society are too maverick in their work, so they can't guess what the purpose of G Society is.

As in this case, there is no doubt that someone sent a press release trying to guide this comparison. Judging from the current situation, they even suspect that it was the G Society itself that carried out the guidance.

It's really hard to guess what the people of G Society are thinking, so many people can't guess which side G Society intends to focus on.

"Actually, I think our analysis is going in the wrong direction." "In fact, in addition to the personal wishes of G Society, objective factors are also very important. For example, G Company can't completely control the development of things. In this respect, objective reasons are the most important. ”

"Oh? Let's hear it. This argument has given many people new inspiration.

"In addition to the planner's idea, the material foundation is also extremely important for the effect of a project." "For example, the publicity, the production process, and most importantly, the quality of the work, these are the real factors that affect the fans." ”

"In that respect, I think Love Live will be stronger this time! At the end of the day, fandom music or something.,It's pretty good as a gimmick.。 But in terms of quality, Love Live's commercial songwriters are undoubtedly better. This aspect will widen the gap between idol masters in the later stage! ”

"It's going to be pulled away in the early stage." Another person chimed in, "Lantis's promotional focus is clearly biased towards Love Live. Without strong publicity, it is quite difficult to be known by more people. ”

Once the situation is opened, many people will be able to think.

"In terms of audience, Love Live is indeed a little stronger, and it has the support of iron fans......"

Everyone, you say, I analyze it one word, and some people may have raised counterarguments at the beginning, after all, everyone can't figure out why G Society wants to come up with a new project if it doesn't want to push idol masters, is it extremely boring?

Gradually, however, everyone accepted that Love Live's results would be better.

After all, the idol master has just begun, but Live has just passed the trust crisis of fans, and G Society's love Live will undoubtedly be more reassuring to fans.

Gradually, this conclusion was recognized by this group of industry insiders.

Soon, this conclusion was actually proven.

"I got information from an acquaintance at Lantis that although the album of the idol master was also produced by Lantis, Lantis only accepted the production commission. I have the heart to use Love Live to suppress the idol master! ”

"Then it seems that Love Live is indeed better this time, and Lantis is more experienced in operations after all."

"After all, fandom music or something, it's still far worse than professional songwriters."

"The publicity and quality are compared, and even if it is hype, it may not be able to move the plans of idol masters. Even if G Society wants to hold up idol masters, it's not easy. ”

"It's not saved, it's lost, it can't be saved!"

……

……

"I see, that's what they see?"

Although he is also an industry person, Jun Ueno is much better than other people in the industry. He has a pretty good relationship with G Society, and more importantly, he has the status of an elder, so he can directly ask Yue Uehara with a cheeky face.

However, when Tomoe Uehara learned from him what other people think, she had a look of agreement: "I think what they said is very right!" ”

"So, do you really value Love Live more?"

"How is it possible, I'm not idle." Tomoe Uehara said.

"Then you ......"

Miss Uehara smiled slightly, her left hand turned upwards like a dragon claw, and slowly clenched into a fist, "I want them all!" ”