Friday is the last day of May and the last day of auditions for this basketball program.

The program team of the martial arts division continued to select players who could dunk in the Golden Dragon Gymnasium.

Li Huan is looking forward to the emergence of some eye-catching players on this last day.

However, he didn't have time to go to the scene, because this day was the day of the release of new youth shoes and clothing, and he had to attend the event.

In fact, before signing the brand endorsement contract, Li Huan also looked up the concept of brand spokesperson on the Internet, including the work that brand spokesperson needs to do.

According to the description of the brand spokesperson on the encyclopedia, the functions of the brand spokesperson include various media publicity, disseminating brand information, expanding brand awareness and awareness, participating in public relations and promotion, communicating with the audience in close proximity, and promoting the occurrence of purchase behavior, establishing brand reputation and loyalty.

There is a similar description in the specific contract, which allows Li Huan to further understand what he should do as a brand spokesperson.

As for the price, Li Huan also searched on the Internet, with his fame and qualifications, the price that Youth Company can give 200W is actually very high.

In addition, the advertisements shot by Li Huan will also be fully launched today, including TV, Internet, outdoor billboards and electronic LCD screens in some city squares, which will be broadcast or displayed.

After sending Yaoyao, Li Huan drove to the Youth Sneakers and Clothing City located on Qingchun Street, which is the face of the youth company, as long as there is a new product release, this is the first window to show to the public.

For Li Huan, the new products have been tried a long time ago, and many of them were new shoes and clothes when they were filmed, adding a lot of elements of youth rhythm, which is what young people like.

Before Li Huan parked the car and walked into the shoe and clothing city, he heard the kind of music that young people like from inside.

On the wall of the youth sneaker clothing city, a huge LCD screen is inlaid high.

At this time, what was playing on the LCD screen was my youth and my mastery of the MV, but it was edited, plus special effects, and then Li Huan found that the effect was surprisingly good, completely showing the characteristics of the youth brand.

In addition, the LCD screen also plays a video of Li Huan's dunk, which is the tomahawk-style dunk that Li Huan used directly at that time, but it has also been edited, with a lot of special effects, and even the clothes have been changed to youth brand clothing, and the whole video is very cool.

In addition, there is a logo on the video that this is a basketball program, and there are also two words above the logo, which represents the meaning of youth naming.

Later, Li Huan learned that this video was the prologue before the official content of the basketball program was broadcast.

When he came to the glass-roofed square of Youth Shoes and Clothing City, Li Huan saw the difference here.

Originally, there was a basketball court in the square, but now half of the basketball court has set up a stage, Li Huan is estimated to be used for performances, but I don't know what type of performance it will be.

On the side of the square, there is a special sign-in desk to confirm whether the host, guests and actors have arrived in time.

Li Huan came a little early, except for the staff of the publicity and planning department, everyone else had not yet arrived.

Under the warm greeting of the staff, Li Huan took the lead in signing in the notebook, and then went to the special reception room to sit and rest.

Not long after, the company's senior management arrived one after another, and Li Huan greeted them one by one with a smile and shook hands.

If at the beginning, some company executives were resolutely opposed to Li Huan becoming the company's brand spokesperson, then after learning about Li Huan's potential in basketball and the sunny and confident characteristics of this young man, their thoughts are slowly changing.

Of course, all this is closely related to the support of Zhang Na, the chairman and general manager, after all, Zhang Na owns more than 80% of the company's shares and has absolute dominance in Qingchun Company.

Invited media, hosts and actors came one after another, and by nine o'clock, the new product launch event had officially kicked off.

First of all, Kong Xiang, vice president of the company, introduced the research and development and production of new products of Qingchun Company, and then Zhang Na, general manager of the company, announced that the new shoes and clothing products in this issue were officially distributed online and offline and began to be sold.

At this time, there are a lot of citizens who come here, some are loyal buyers who really like youth shoes and clothing, some are the people who come to join in the fun and take some small gifts by the way, and of course, there are some online and offline sellers who come to inspect the new products of youth shoes and clothing.

All of a sudden, the youth shoes and clothing city became very lively, and it can be said that there are many customers.

The sales of new products are very hot, on the one hand, because the design is very in line with the trend and the characteristics of young people, second, the quality is very good, and thirdly, of course, Li Huan, the living spokesperson, looks very eye-catching in wearing the new product, which makes people instantly have the desire to buy.

The new products of youth sports shoes and clothing this time are specially launched basketball shoes and basketball uniforms, which are designed to be very cool, especially basketball shoes, which make people have the desire to buy when they see it.

And the people who come to buy basketball shoes and basketball uniforms are naturally basketball lovers, most of them know the recent basketball program auditions in Wulin City, and they are naturally very familiar with and like Li Huan.

Many people couldn't help but come forward to ask him for an autograph when they saw Li Huan wearing a basketball uniform and the latest basketball shoes, as if Li Huan was already a basketball star, in fact, this is probably the charm of Li Huan, his temperament itself can infect people, and with a height of 1.75 meters, he has achieved a dunk performance that most people can only do in their dreams, and it is difficult not to be admired.

The performances on the square are hip-hop and streetball, both of which are popular among young people, not much to say about hip-hop for the time being, three of the five people in the team invited by streetball participated in the audition of this basketball variety show and entered the final online audition list.

The performance of streetball is very cool, and the audience has all kinds of exclamations, but in the following slam dunk performance, one team member accidentally broke his foot, and the leap and high head dunk performed by this team member cannot be replaced by others.

Just when the streetball team named [Wulin Feng] was in a dilemma, the host looked at Li Huan, and some people in the audience called Li Huan's name, which was self-evident, hoping that Li Huan would perform on his behalf.

The height of the running and jumping Li Huan can reach about one meter three, and it is not difficult for him to jump over the head of one meter eight and then dunk it, plus Xiao Ming, the captain of Wulin Feng, also sincerely invited, Li Huan agreed with a smile.

Seeing that Li Huan was about to leave the stage, the audience at the scene immediately cheered.

Li Huan greeted everyone with a smile, then walked to the Wulinfeng player standing under the basket, and told him to adjust his position and the height of the ball, and then began the dunk performance.

Li Huan's speed and bounce are extremely top-notch, he started in a high position, shot like an arrow from the string, jumped high when he reached his standing teammate and was still a meter away, grabbed the ball with his hands and opened his feet at the same time, easily crossed the top of the player's head, the whole person drifted forward for a distance of about one meter, and then slammed the ball back with both hands, hitting the basket.

Li Huan's entire dunk action was like a cloud of peers, and he was at ease, especially the posture of drifting in the air was very perfect, which was amazing, and the scene immediately resounded with countless applause and cheers.