October 6, 2012, round 12 of the 2012/2013 Swiss Super League.

Basel won 4-2 at home to Servette.

Jiang Chenxi scored a goal for the team in the game, Salah, Alexander. Frei and centre-back Alexander. Dragovic scored one goal each.

"In 12 rounds of the league, Basel's Chinese striker Jiang played 10 games and scored 12 goals, with an average goal rate of 1.2 per game, which is the highest goal scorer in the Swiss Super League in the last five years." - French newspaper "Le Corpus".

Thanks to his outstanding performance in the Champions League, the world-famous sports media has also begun to pay attention to the Chinese star of the Swiss Super League.

……

Baby's training base.

FC Basel officially launched contract renewal negotiations with Jiang Chenxi.

For a young man who has just joined the club for less than half a year and signed a four-year contract, the club's eagerness to take the initiative to negotiate a contract renewal is enough to show that Basel now attaches great importance to Jiang Chenxi.

Su Xun has a clear and rational judgment of the current situation, and it is the Basel club that is anxious now, not her and Jiang Chenxi, so from the beginning of the negotiations, Su Xun, as the agent of the player, has occupied a great initiative.

After Basel put forward a request for agreement renewal negotiations, Su Xun and Jiang Chenxi had an exchange on this matter, and they did not reject the renewal of the contract, what matters is how much benefit Jiang Chenxi can get from this new contract.

……

Previously, Jiang Chenxi's annual salary was 200,000 euros, and it is obvious that this salary can no longer match the identity of the popular fried chicken in the Champions League.

Basel has proposed a new contract with an annual salary of 350,000 euros.

Su Xun directly refused.

However, the issue of annual salary was obviously not the focus of controversy, and after simple consultation and communication, the two sides quickly reached an agreement on the salary package.

Annual salary of 500,000 euros!

Jiang Chenxi's new salary is 2.5 times his previous annual salary.

He also became second only to Alexander, the captain of the team. Frei's second-highest paid player on the team.

Then there is the contract period, the two parties agreed to renew it for another year, in this way, counting the current contract, the contract period of Jiang Chenxi and Basel is five years!

This is also the maximum contract period that a club can sign with a player.

However, this is not the point, the contract period is only a standard constraint, and it is not too substantial.

……

Whether it is Su Xun or the club manager in charge of negotiations on the Basel side, Kent . Hasler knows very well that the key to this contract renewal negotiation is Jiang Chenxi's liquidated damages!

With Jiang Chenxi's current upward momentum, if other teams know that Jiang Chenxi currently has 1200 liquidated damages, it is estimated that many teams will not hesitate to spend money to poach people.

Basel now regrets signing the $12 million liquidated damages agreement.

Su Xun also believes that the liquidated damages of 12 million euros are indeed a bit low, and it is necessary to increase the liquidated damages, for the players, the amount of the transfer fee is related to the value and influence of the player to a certain extent, in addition, the transfer fee is high, the agent's share, and the signing fee obtained by the player in the new club are also more, so she does not mind increasing the amount of liquidated damages.

However, it is clear that Basel is fully aware of the importance and potential of Jiang Chenxi, and their request is to remove the liquidated damages clause.

Obviously, Basel's abacus is playing very well, which ball will want to get Jiang Chenxi in the future, it is very simple, the one with the highest price will get it, and they will just sit and watch the bidding of other teams.

……

However, this is not conducive to Jiang Chenxi's personal interests, which also means that in the future transfer process, the club will occupy a greater initiative, and Jiang Chenxi's voice will be reduced a lot.

And if there are liquidated damages, in the future transfer process, Jiang Chenxi will have the greatest autonomy and right to speak, whoever wants to get Jiang Chenxi only needs to smash out the liquidated damages, and at the same time, they need to get Jiang Chenxi's approval and consent first.

There are liquidated damages, Jiang Chenxi and the new owner reached a consensus, and then the club threw money.

There is a sequence here, and Jiang Chenxi's nod is the most critical.

Therefore, Su Xun firmly disagreed with the cancellation of the liquidated damages clause, and she agreed to increase the amount of liquidated damages within an appropriate range, but it could never be canceled.

Not only that, but the increase in the amount of liquidated damages must also be within a controllable rational range, not the higher the liquidated damages, the better, otherwise, this is tantamount to digging a hole for Jiang Chenxi and falling into Basel.

……

Basel club manager Kent . Hasler had seen this little girl's negotiation skills.

Su Xun's attitude is very resolute, there must be liquidated damages, otherwise there is no need to continue the contract renewal negotiations.

Negotiations have reached an impasse.

In fact, after the league match against Servette, the European leagues, including the Swiss Super League, are once again suspended, and the next two weeks are the dates of the national team break.

Taking advantage of this 'holiday', Jiang Chenxi completed the advertising shooting of the Swiss Re brand, and from October 11, Jiang Chenxi's advertising for the Swiss Re Group began to be broadcast simultaneously in Switzerland, Austria, Hungary, and Sweden, and then the advertisements will be successively placed in Europe.

This is a significant improvement over the advertising speed and scope previously set by Swiss Re Group, mainly because of Jiang Chenxi's outstanding performance in the Champions League, the popularity and influence of this Chinese player in Europe has increased several times compared with when he signed the endorsement contract, and Swiss Re Group decisively changed its original plan and comprehensively increased its promotion and publicity for Jiang Chenxi.

Because the scope of advertising has expanded compared with the schedule, Swiss Re Group and Jiang Chenxi signed an additional contract to compensate Jiang Chenxi for a year's endorsement fee of 100,000 euros, which also means that Jiang Chenxi's endorsement fee for Swiss Re Group has increased from 150,000 euros to 250,000 euros.

……

Not only that, Swiss Re Group proposed to start negotiations in advance on Jiang Chenxi's endorsement renewal in one year, but this was rejected by Su Xun, she knew very well that as Jiang Chenxi's performance became better and better, she would take the initiative more in the negotiations, and now was not the time to maximize benefits, so she was not in a hurry.

In this regard, Swiss Re Group can only helplessly do anxious, the company's senior management has given an order to the person in charge of the negotiations, at all costs, to complete the contract renewal negotiations with Jiang Chenxi as soon as possible, the progress of this Chinese player is amazing, so the potential stock is not completely won now, and it will definitely be regretted at that time.

In fact, they have already regretted it a little, and they should have signed an endorsement contract with Jiang Chenxi for two years or even longer.

The actual situation is that at that time, Swiss Re had proposed to sign a binding contract for the renewal of the contract at that time, which could be known as increasing the percentage of Jiang Chenxi's endorsement fee at that time, but this was rejected by Su Xun, the little girl was very resolute, the renewal was not in a hurry, if the cooperation was pleasant, then continue to talk.

……

October 12, 2012, Babyby Training Base.

The second round of talks between Basel FC and Jiang Chenxi in contract renewal negotiations took place.

Basel, after recognizing Su Xun's resolute attitude, finally stopped insisting on the demand for the elimination of the liquidated damages clause.

However, a new point of contention has emerged: the amount of liquidated damages.

Basel has proposed a new penalty of 25 million euros.

Su Xun refused on the spot.

Just kidding, AC Milan's Swedish star Ibrahimovic transferred from Milan to Paris Saint-Germain for a transfer fee of only 21 million euros, although this has Ibrahimovic's 30-year-old age factor in it, but such a superstar with his own system is only 21 million euros, and Basel set a liquidated damages of 25 million euros for Jiang Chenxi, which is still too high.

Obviously, Basel's wishful thinking is that the higher the liquidated damages, the better, in this way, other teams can't come up with liquidated damages, so it's still the old way, the highest price wins, which is almost no different from no liquidated damages clause.

The two parties were locked in a dispute over the specific amount of liquidated damages, and the negotiations reached an impasse again.

……

"Negotiation is a tug-of-war." Su Xun said to Jiang Chenxi, she pursed her lips and smiled, "However, we are not in a hurry, it is the club that is in a hurry." ”

Jiang Chenxi looked at Su Xun and was amazed, Su Xun's work was very good, which he didn't expect, he chose Su Xun as his agent before, more because of his trust in this girl and a kind of emotional inertia, but he didn't expect Su Xun's business acumen to be so powerful.

The next day, Su Xun received a message from Kent. Hasler called, and the other party proposed to start a third round of negotiations immediately.

Su Xun knew that something must have happened that she didn't know, otherwise, Basel would not be in such a hurry.