"How? Isn't the view extraordinary? If you're curious, you can walk down and get in the middle of the crowd and get a feel for it, it's a very special experience indeed. ”

A burly figure in a silver-gray suit stopped beside Leonardo, stood in front of the floor-to-ceiling windows, stared at the pomp and circumstance beyond the Candlestick Stadium, and made introductions in a relaxed tone and smiled, sharing his experience.

Although football is the number one sport in North America, the NFL lags far behind the NBA when it comes to the number and quality of top superstars who watch live games; To be more precise, it should be far behind the Los Angeles Lakers.

The Los Angeles-based team has undoubtedly become the most popular Hollywood star team in the entire North American continent, and even if they are not die-hard fans, many actors and public figures are willing to choose Staples Field as a date or exposure location, and the star-studded lineup that appears prominently on the page every time is staggering.

In contrast, the NFL, despite having a large number of fans of top superstars, has a much dimmer stardom. Of course, for Roger Goodall, he doesn't care about the so-called star effect, because the NFL doesn't need any extra help at all, and every week's exciting games are the best material for reporting.

However, if a top superstar comes to the NFL game, Goodale will naturally raise his hands to welcome him.

Leonardo DiCaprio, for example.

However, if it were just Leonardo, Goodale would not have been able to arrive at the Cindelabra Stadium in person.

Leonardo was important, but not so important; This is the icing on the cake coincidence, even without Leonardo, Goodale would have appeared at the Candlestick Stadium today, specially for Lu Ke.

After the turmoil of the playoffs in January this year, the tactical significance of the player "Lu Ke" is already extraordinary.

Whether it's the game of the year, "San Francisco 49ers vs. New Orleans Saints", the final four minutes of the matchup are enough to leave a strong mark on the entire season; It was a disappointing defeat in the federation final, and after a triumph of Mary's attempt to catch the appetite of all spectators, she suffered a sudden death in extra time.

All of this has made Lu Ke one of the most watched and anticipated quarterbacks in the league, and with his brilliant tough performance in the playoffs, it doesn't seem wrong to even remove the "one" now.

For others, Lu Ke's performance in the second grade is undoubtedly the biggest focus of discussion, and the trend of "second-year syndrome" is bound to cause countless discussions; But for Goodall, no matter what Lu Ke can achieve in the second grade, it will not shake the importance of Lu Ke's promotion strategy in Asia.

Because, a season of glory is enough to prove a truth:

Asian-American players can also shine on the football field; And now that the Asian quarterback has become one of the best players in the league, that's convincing and contagious enough, like the first fulcrum that moves the planet, and finally has all the tools in place.

As Lech Steinberg said, Lu Ke is not the second Yao/Ming, nor is it the second Jackie Robinson, but Lu Ke has a warrior's passion/passion and enthusiasm, and that spirit is becoming a leader step by step, which is enough to become the first breakthrough in the NFL, and the most important breakthrough in history, becoming a window to open the door of the Asian market, presenting the vast continent containing countless business opportunities in front of you.

So, there is no need to wait for the performance of the second-year season, Goodall's plan can already be slowly unfolded.

Naturally, the NFL's league promotion can't be simple and crude, and it can't be rushed, they must move forward step by step:

Increasing exposure, from the Pro Bowl to the offseason to the team's training camp, the number of reports about Lu Ke has been significantly improved, and most of them are still mainly positive, adding more positive adjectives to subtly have an impact.

Shaping the public image, Lu Ke was successively invited to participate in more official activities of the alliance, including charity activities, publicity activities and other different kinds of activities, etc., quietly allowing Lu Ke to integrate into the alliance brand.

In addition, as the president of the league, Goodale personally arrived at the scene to watch the game, and the attention generated invisibly is bound to bring more imperceptible and immeasurable derivative effects-

It can't be an away game, it has to be a home game. It can't be said explicitly on the table, but it must convey a hint that more attention should be paid to Lu Ke. So, Goodale avoided the San Francisco 49ers' clash against the Green Bay Packers and instead showed up for the San Francisco 49ers' first home game of the season.

After the whole offseason of brewing, Lu Ke's influence among the Asian American community in the North American continent finally showed a geometric increase and growth, and before the regular season officially began, the explosion of jersey sales became a natural result.

Of course, for professional athletes, on-field performance is always the most important and effective way to promote it. In the first week of the regular season, Lu Ke once again delivered a brilliant answer sheet and became the National League's Offensive Player of the Week, which also made Goodale excited, and the promotion of related plans could get more help.

If Lu Ke can continue last season's performance throughout this season, even if it falls slightly, it won't hurt, then ......

Just brainstorming the infinite possibilities of the follow-up is exciting enough.

Before today's game, it was even more pleasant to learn that Leonardo DiCaprio was in attendance. Not only because Leonardo represents the attention of Hollywood's top superstars; And because Leonardo is one of the most influential top actors in Asia, this is definitely a big plus for the execution of the follow-up plan.

This isn't the first time Leonardo has been to the Candlestick Stadium to watch a game, but it's the first time Goodale has seen Leonardo live in an NFL game.

So, Goodale personally came to the VIP box and received Leonardo's presence with the highest level of treatment.

In the face of Goodall's invitation, Leonardo showed a proper smile, "No, it's good for me to stay here." ”

At the same time, Leonardo cast a meaningful gaze, as if complaining: I don't want to sweat in such a crowd, I've been there, and I don't want to go through it now.

Combined with Leonardo's own real experience - the popularity after "Titanic" has even reached his daily life, and the humorous effect comes to his face.

Goodale chuckled happily before issuing another invitation, "You missed the fan frenzy, but you definitely don't want to miss the locker room tour." ”

Leonardo recalled the last time he went to the locker room and said curiously, "Are you sure?" Now that the players are getting ready for the game, we went to the dressing room to disturb and it didn't seem like a wise choice. The subtext is that he wants to go, but he's not sure if his interruption will have consequences.

Putting his hands together, Goodale said briskly, "If you push back twenty minutes, then it's not a wise choice." The players have to come on the pitch to start warming up and getting ready for the game. ”

Leonardo nodded understandingly, "Well, that's my pleasure." As a spectator, I've always wondered what is the state of a professional team before it prepares for a game. If I could, I'd rather hide in the closet during halftime and spy on their every move. ”

"I'm sorry, there's not much I can do about that. While rugby's dressing room isn't a sacrosanct and inviolable area of football, I don't think any team wants to be distracted in the middle of a game. Goodel said solemnly, but as soon as the conversation changed, his tone lowered slightly again, "Still, who isn't curious? ”

As the most controversial leader in the league, Goodale is clearly not exactly as rigid and serious as his public image.

……

"Hey, man, why are you here?" Lu Ke looked at the two uninvited guests standing at the door of the locker room with surprise.

Marcus immediately saw the coming, blew a whistle with a fluttering eyebrow, turned around and shouted, "Hey, guys, see who's coming?" Let's give a round of applause and welcome - Sugar Candy! ”

The San Francisco 49ers players turned their heads, and then they saw Candace and Curry, and the cheers and roars of the audience rang out incessantly:

"Roar, roar, roar! Sugar Candy! Sugar Candy! Sugar Candy! ”

High-fives, whistles, banter, shouting in unison, just like the sacrificial rituals of African tribes, everyone stepped on the drum-like footsteps, lined up in a long line, and stepped towards the door of the locker room one after another, the waves rising layer after layer, full of excitement and joy.

Candace didn't expect that they would remember themselves after not seeing each other for more than half a year.

But Candace responded graciously, thanking her with a ladylike half-crouch bow.

The frank and bright smile made the ghost crying wolf howl in the locker room even more exaggerated, and welcomed it in the most grand and sensational way.

Curry looked at Lu Ke with incredible eyes, he couldn't believe his eyes, and then he saw Lu Ke also spread his hands and shrugged his shoulders to express his helplessness.

As if sensing Lu Ke's eyes and movements, Logan was the first to run behind Lu Ke, poked his head out from behind Lu Ke's shoulder, raised his arms and shouted, "Sugar Candy!" ”

Obviously standing behind Lu Ke, but still calling Candace's name, such an intention could not be more obvious, the other friends immediately understood, rushed over, and gathered behind Lu Ke in a bustling manner, shouting in unison, "Sugar Candy!" "The scene is spectacular.