"Hype" this form of propaganda has existed since ancient times, and in the Internet era, the high development of the media has made this ancient propaganda method glow with great vitality.

One of the tricks of "hype" is to learn to hug your thighs and cling to other more influential people to promote your cause.

Gan Guoyang seized the opportunity of Gorbachev and Reagan to watch the game this time, Gan Guoyang knew that he must not be too deeply involved in politics, so he simply used the two politicians to expand his commercial value.

Of course, Gan Guoyang is not the only mastermind behind the scenes, he is first cooperated with Wu Zhiwen, he is one of the few reporters in the locker room with a camera, he can always press the shutter at the right time, take the photos that Gan Guoyang needs most, and then put them on other influential media.

The photos of Gan Guoyang shaking hands with Reagan wearing only one pair of shoes, and Sabonis and Gan Guoyang each taking a pair of shoes to give to Gorbachev, quickly appeared in newspapers and magazines large and small, and the advertising effect was amazing.

Nike has already tailored new combat boots for Gan Guoyang at the beginning of the season, but the company is hesitant about when the new shoes will be released and what kind of name they will be named.

Originally, Gan Guoyang was ready to spin off this brand from Nike, so he also participated in the planning of sneaker packaging, and the name "Twin Towers" was given by Gan Guoyang, when the "Twin Towers" in Kuala Lumpur had not yet been built, and Gan Guoyang stole the name.

At the same time, the "Twin Towers" also contains the meaning of Gan Guoyang and Sabonis's inner twin towers, because Sabonis has also signed a contract with Nike and has become one of the users of "Skyscraper".

Gorbachev's visit gave Gan Guoyang an idea, and after discussing with Nike, they agreed to Gan's plan, and brought forward the schedule of large-scale promotion of the new shoes from the All-Star Game to Christmas.

Thanks to the success of this sneaker, "Skyscraper" can finally be on an equal footing with Air-Jordan in terms of sales in the United States.

Of course, Air-Jordan still firmly occupies the first position, which is unshakable, which is enough to prove how great Jordan's appeal and influence in the basketball world and among young people.

However, an accident still happened, that is, when Reagan entered the physiotherapy room to see Gan Guoyang, Gan Guoyang was still in the big bath, although Gan Guoyang could be said to jump out of the bathtub immediately after seeing Reagan come in, but no matter how fast he was, the shutter did not come quickly, and a reporter still captured the moment Reagan entered the door, Gan Guoyang was still lying in the physiotherapy bath.

The contrast between President Ronald Reagan, who is enthusiastically outstretching his hand, and NBA stars lying in the bathtub ignoring Reagan, is undoubtedly excellent news photo material, and this photo taken from the doorway inward, along with several other photos, became the most frequent photograph of December, and will become a classic photograph in history, for which the journalist will win the Pulitzer Prize for Photojournalism.

At that time, this photo brought a lot of trouble to Gan Guoyang, and some media commented that Gan Guoyang showed "rare rudeness and rudeness" when facing the leader of a country, not at all like a player from a country with a state of etiquette.

What's more, a small number of racists use this photo to promote racial antagonism, believing that Chinese people in the United States do not respect other groups, and suppress Chinese in the United States on a small scale and on a small scale.

In the United States, race is a very serious problem, and after the 1987 Eastern Conference Finals, Dennis Rodman, a young rookie on the Pistons at the time, said in an interview that Larry Bird got to where he is today because he is a white man, and if he wasn't white, then he would be just an ordinary very good player.

Rodman was just a nobody at the time, but as the boss of the Pistons, Isaiah Thomas, a long-established smiling assassin, actually agreed with Rodman's statement when asked about this question, which caused an uproar at the time, after which Thomas was forced to hold a press conference with Bird to clarify the matter, but Thomas refused to admit his mistake at the press conference, and Larry Bird left the table on the spot.

After that, this question haunted Thomas for a whole year, he was asked it on various talk shows and live broadcasts, and the stubborn Isaiah Thomas always refused to admit mistakes, only vaguely believing that he was expressing himself inappropriately.

The turmoil is a memorable reminder for Gan, who was studying for a degree at Gunzaga University at the time of the season, and the publicity for the incident was overwhelming, even on university campuses, and students were engaged in heated debates about the issue.

With the lessons learned from this turmoil, Gan Guoyang quickly clarified the matter, first apologizing to President Reagan, explaining that he had to undergo more than ten minutes of water bath treatment after the game to relieve muscle tension and prevent the recurrence of old injuries; At the same time, he also affirmed that he came out of the bathtub and shook hands with President Reagan immediately after meeting him.

Reagan, as the outgoing president, did not want to cause a storm, although as a politician, he saw Gan Guoyang's careful thinking clearly, but he was also happy to be a favor, and said in an interview that Gan Guoyang did climb out of the bathtub very quickly to shake his hand.

"He was so fast that I thought I was hallucinating, and I didn't believe he was in the bathtub until I shook his hand and found that there were water droplets on it." Reagan said it with humor at the time.

As Christmas approached, the festive atmosphere shrouded the whole United States, so this small storm was annihilated in a small amount of saliva, and no one mentioned it again.

………………

Gan Guoyang, who has been a dignified man in business, continues to perform steadily on the court, the Trail Blazers' schedule in November and December is really easy and a little excessive, with few games and weak opponents, even if the Trail Blazers lack the inside big man Buck Williams, but it is a blessing in disguise, and finally Sabonis is mentioned to the starter, and after playing the game with the Clippers, the Soviet giant tower seems to have been enlightened by Gorbachev and finally opened up on the court.

From December 12, in the six games until Christmas, Sabonis started every game, averaging 15.7 points, 6.9 rebounds, 2.1 blocks and 4.4 assists per game.

On December 23, the last game before Christmas, the Trail Blazers played two consecutive games against the Golden State Warriors, the first of which they relied on Drexler's strong play on the road, and completely contained Chris Mullin on both offensive and defensive ends before winning comfortably on the road.

Back in Portland for Game 2, Mullin began to shine, scoring 22 points on 10-of-12 shooting in the first half to give the Warriors a halftime lead.

The Trail Blazers' play on the defensive end tonight was very inconsistent, due to Mullin's super touch, the Trail Blazers' defensive center of gravity shifted, and Mullin had a very good ability to transfer the ball, he completely revitalized the entire Warriors' offense, and his cooperation with Richmond made Cauchy and Drexler tired, and the Trail Blazers began to enter the defensive rhythm of tearing down the east wall and making up the west wall.

Until the fourth quarter, the Warriors always maintained the lead, but Sabonis and Drexler set off a counterattack climax of the Trail Blazers, and the two worked together in the high and low posts, cutting inside and passing the ball, and hitting the Warriors three times in a row to close the score.

Then Adelman made Sabonis the main point of attack, Sabonis showed his low-post ability for the first time in the NBA, and he was the first tallest man in the NBA at that time, Manute Ball, two giants with a height of more than 2.20 meters had a fierce confrontation on the inside, although Bol was tall and long, but Sabonis was not much shorter, and Sabonis was much stronger than Bol, he hit consecutive singles under the basket to help the Trail Blazers tie the score and overtake.

The Trail Blazers, whose morale was ignited as a result, never gave the Warriors a chance, in the first half, if the "left hand of God" Mullin, who was miraculously absent in the second half, and the fourth quarter was completely locked in, the Trail Blazers defeated the Warriors for the second consecutive game at home, and after ending a 17-game winning streak, they won 8 in a row, which was simply unstoppable.

Sabonis played the first representative game of his career, and he got a quasi-triple-double of 22 points, 11 rebounds, and 8 assists, and his form can be said to be getting better and better.

In contrast, Gan Guoyang, who has been playing an amazing performance some time ago, came to a low point in this game, he only scored 19 points tonight, grabbed 10 rebounds, 2 blocks, 2 steals, this data is another excellent performance for Sabonis, but it is a failure on Gan Guoyang, people have long been accustomed to Gan Guoyang's 40 points and 20 rebounds data, and the data discounted like this is really not enough.

After the game, a reporter asked Sabonis if it was because of his outstanding performance that Gan Guoyang lost the opportunity to play, so his performance was mediocre.

Sabonis, who has recently become accustomed to receiving questions from reporters, gave an answer that surprised everyone: "You are all wrong, you don't understand him, without him, I would not have been able to play now, it is not that I seized his opportunity, but that he made me, he is a real hero behind the scenes." ”