Chapter 131: Ways to Make Money

"I haven't heard of it." Maru shook his head.

“……”

Well, that's also a matter of course.

Qimu Lin also picked up the teacup, took a sip of slightly cool tea, cleared his throat, and began to perform.

"In the existing business, there are countless businessmen who have set foot in it, and the competition is very fierce, am I not wrong?"

Mayu nodded slightly.

In fact, this is something that has only happened in recent decades.

The war in the Land of Fire was quelled by Konoha, and a relatively safe social environment was ushered in, and business developed rapidly.

Due to the authority of the daimyo and nobles, the status of merchants became more and more important, and a large number of nobles transformed into merchants.

For many reasons, a large amount of capital has poured into the market.

For a time, the market competition became more and more fierce, and countless people fell into the sand.

In search of long-lasting, profitable growth, businessmen often compete head-to-head with their rivals.

They fight for competitive advantage, they fight for market share, they fight for differentiation.

All kinds of dirty methods have been used, and there are not a few families who have been ruined and people have died.

It was by virtue of his authority that he defeated many competitors in one fell swoop, and finally became the richest and most powerful person in the entire Fire Country.

It's a pity that the good times didn't last long, and the former survey was not long in the past.

It was this opportunity to stand out in a sea of blood.

"I call this market full of bloody competition the Red Sea, in this market space, the share is limited, and you have to compete with competitors to get more profits." Qimu Pro also said.

"Is the opposite of Sea Blue? No competitive market? ”

Zhenlu can be described as a long-term battle mall, so he can naturally understand what Qimu Lin said.

But how easy is it to create a new market?

Qi Mu Lin also nodded and said, "That's right, if you want to make more money, you must open up unknown markets." ”

"You've found a market that hasn't been tapped yet?" Zhenyu couldn't help but ask.

Logically speaking, Maritsu is hard to believe, but in the face of Hachiki Rinya, who can make her suddenly gain great power, she can't help but want to believe that the young man in front of her was born to create miracles.

"Let's just think of two ideas that should be pretty good."

In Hagi Linya's view, although the business of the Hokage world has ushered in a vigorous and rapid development, after all, the time is still short, which is also related to the fact that the chaotic Warring States period has only been over for a few decades, and the business model is still quite simple.

Qi Mu Lin also organized his words, and said slowly: "Let's put it this way, the butcher shop is on West Street, and the ingredient shop is on East Street, if I want to buy these two things, do I have to go to both places?" ”

"That's right, but there are also shops that sell two or more things together, right?"

"But what if you sell everything in one store?"

Qimu Lin also opened his hands, as if to describe its huge, "all-encompassing, everything, customers can think of, unthinkable, all in one store, customers do not have to run a few streets, but in the same store can buy everything, saving time and effort, convenient and fast, this should be very attractive, right?" ”

"It's a relatively new idea, really."

Zhenlu finally understood why Qi Mu Lin cared about the half-dead channels of the eight million, and if he really wanted to put all kinds of shops in the same store and sell them, it was really impossible to do it without so many channels.

However, Zhenlu finally shook his head: "But there are still many problems, let's just say that the problem of checkout is difficult to solve, and even if it can attract more customers who are greedy for convenience, there will still be no improvement in profitability." ”

"Naturally, it's not that simple."

Qi Mu Lin also smiled, picked up the tea cup and took a sip to moisten his throat, the supermarket is not a thing to say clearly, "Let's talk about the problem of checkout first, it is definitely not possible to run such a store with the traditional sales model, it is time-consuming and laborious, and maybe in the end even the labor will not be earned, so it is necessary to use self-service sales and adopt a one-time centralized settlement." ”

"Self-help?" The true law is incomprehensible.

"To put it simply, it is to give customers a small basket, and then let them choose the goods on the shelves by themselves, and finally go to the toll office to settle the bill, which can save a lot of time and labor." Qimu Pro also said.

Zhenlu's eyes suddenly lit up, and this kind of settlement method made it possible to establish that kind of all-inclusive store.

But, that's not enough.

That alone wasn't enough to defeat Fukuoka Daiki.

This point, Qimu Pro is naturally clear, but is the supermarket such a simple thing?

Qimu Lin also said: "In fact, there are many advantages in this form of store, such as the problem of purchase, because of the great demand for goods, the purchase price can be reduced to the greatest extent, so that the sales price can be more competitive, small profits but quick turnover." ”

It wasn't until this time that Zhenlu finally understood what Qimu Lin wanted to express.

It's not surprising to have all your products sold in one store.

What is really surprising is the new store business model!

Looking at Zhenyu's face full of surprise, Qi Mu Lin also secretly laughed, this kind of retail store business model, in his last life, also appeared in the twentieth century, and soon after it appeared, it swept the whole world, mushrooming all over the world.

"But it's pretty easy to imitate, isn't it?" Ritsu voiced her concerns.

"It's really hard to avoid." Qimu Lin also shrugged helplessly, there is no such thing as a patent in the world of the Hokage, and plagiarism is a common thing, but, "But it doesn't hurt even if someone imitates it, there are many ways in this kind of store, such as the placement of goods, which is also a very particular thing." ”

"Placement?" Manori listened a little vaguely.

Put similar products in the same place for sale, easy for customers to choose.

Qimu Lin also suddenly replied with amusement: "Put the things that customers need the most to buy in the innermost, and put the least needed things on the outside, so when the guests buy the goods they want, they have to visit the whole store invisibly, and during the period, they may see what they want and buy them together, which forms an invisible additional sales." ”

"To use a simple analogy, a guest originally only wanted to buy 50 taels of pork, but on the way to buy pork, he suddenly saw a new variety of seasoning, and it was discounted, so would it be possible for him to buy this seasoning as well?"

Zhenlu stared at Qimu Linya with a strange expression, and said, "You are not a businessman, you really wasted this talent. ”

"I'm just talking, and if you really operate it, you have to rely on a veteran like you who has been fighting in the mall for a long time." Qi Mu Lin was also a little sneering, after all, he just took out what he knew and used it, compared to the pioneer of this sales model, it was more than 108,000 miles worse.

Qimu Lin also silently thanked the founder of the supermarket in his heart, and continued: "All in all, step by step, step by step, as long as you successively launch various ideas to attract customers, and finally form a brand effect, you are not afraid of being imitated." ”

"Brand effect?"

"When people in the national capital talk about courtesans, the first thing that comes to mind must be you, Mrs.

Maru was stunned for a moment, "I see." ”

"However, this matter has to be kept as secret as possible, and if you don't make a move, you must establish the same stores in major cities, occupy the largest market share in one fell swoop, and determine the status of the industry leader before others react and start to imitate it, so that it will be difficult to get into this blue ocean even with the financial resources of Fukuoka."

Hearing this, Zhenlu nodded slightly, and agreed with this novel idea of Qimu Linya from the bottom of his heart.

"Another idea?" Mayu asked curiously.

"Do you ever find it difficult to trade with foreign merchants?"