Chapter 234: Incredible Price

In the process of playing two episodes of the trial, some people were bored the whole time, and some people frowned, but more of them laughed with the stalks that appeared in the plot of the TV series.

Secretly observing the reactions of these TV station people, Chen Chen quietly breathed a sigh of relief.

She is a live producer, and to some extent, the good or bad of the love apartment has been related to Chen Chen's future career fate.

Chen Chen graduated from a prestigious school, but he was willing to be Gu Cancan's assistant for half a year, during which Gu Cancan and Su Luo silently observed Chen Chen and determined that she was a manufacturable material, so Chen Chen was asked to serve as the producer of the love apartment.

The first time he took on this kind of heavy responsibility alone, Chen Chen was also under a lot of pressure, and he was tense until now, seeing the real reaction of the people who can determine this TV series, these people have read countless films, and they can make most of them laugh, and the love apartment can be said to have succeeded.

The broadcast of the special effects of the Battle of the Forbidden City amazed many people, probably not expecting that an urban sitcom with a small cost at first glance would spend a lot of money to make such high-level special effects.

After two episodes of "Love Apartment" aired in a row, the staff was busy turning on the lights and removing the equipment.

A whispered discussion began between the people who came to the live TV station.

"Old Zhou, what do you think?" Li Liqiang asked Zhou Wanli quietly.

Zhou Wanli looked around, leaned over and whispered: "It's a bit noisy, young audiences should like it." But you know, I'm just here to take a look and go through the motions. The films purchased by our station are enough to be broadcast next year. ”

Li Liqiang was a little surprised: "Have you purchased so much?" ”

"Hehe, you know that." Zhou Wanli gave him a look.

No matter what unit has a related household, Li Liqiang understands that eighty percent of the quota for Xijiang TV has already been decided.

Beijing TV is different, because Beijing TV is at the feet of the Son of Heaven, the management is more formal, and everything is based on performance.

Before Li Liqiang left for Shanghai, he had already had a good understanding of the filming situation of the love apartment in the bright era, and now that he has watched two episodes of the feature film, he has made up his mind.

He is very optimistic about this sitcom in the bright era, and he is optimistic that the love apartment can be welcomed by young audiences.

In fact, the drama form of sitcom used to be popular in China, especially in Beijing.

In 1993, the first sitcom "I Love My Home" hit the screen, setting off a ratings frenzy of thousands of people, and its influence even extended to Hong Kong and Taiwan.

As an unsurpassable milestone in the history of Chinese sitcoms, "I Love My Home" was repeatedly polished by Yingda and Yingzhuang, who studied drama at the University of Missouri in the United States in 1985 and discovered "Situation Comedy".

"I Love My Home" is a work with an obvious elite perspective, profoundly reflecting the general social problems under the tide of commodity economy in the early 90s of the last century, and the content of the TV series is humorous and spicy and satirical, intriguing.

In Beijing TV, the smash hit sitcom also has the first indoor TV series in China "The Story of the Editorial Department", which was written by Wang Shuo, Feng Xiaogang, Liu Xinwu, Ma Wei and others.

The section chief who purchased this drama back then is now the director.

Under the leadership of the first two pioneering sitcoms, domestic sitcoms ushered in its golden period of development from 2000 to 2010. "Family with Children", "The Story of the Cooking Class", "Sister Idler", "A Family in the Northeast", and "Underground Transportation Station" have all appeared on the screen, triggering rounds of ratings boom.

Then there is a sitcom that can be regarded as a classic, and after Ning Caishen served as the screenwriter of "Wulin Gaiden" appeared on the Central Eighth Channel, it set many records.

"Wulin Gaiden" abandons the "canned laughter" of traditional sitcoms in form, so that the audience will not jump because of laughter, and can be completely immersed in the plot; At the same time, it also adopted a lot of postmodernist deconstruction methods to prove to the audience that martial arts stories can still be filmed like this, and they still have a high score of 9.1 on Douban.

At that time, the finale of "Wulin Gaiden" was on the same day as the CCTV Spring Festival Gala, and as a result, a large number of viewers directly abandoned the CCTV Spring Festival Gala in order to watch the drama, which is enough to see how popular this drama is.

Thinking of the brilliant achievements created by the sitcom broadcast on Beijing TV, Li Liqiang is full of confidence in this sitcom in the bright era.

Several ministers of the purchasing department also have some kind of competition with each other, although he said that he is about to retire, but if he can still go up, it is naturally excellent, but even if his leader wants to promote himself, at least he must come up with certain achievements.

Especially after watching the super cool fighting special effects of Love Apartment, Li Liqiang judged that this drama would at least attract young audiences, and he made up his mind to win the premiere of Love Apartment.

The people present whispered a few words, each with different expressions, they were all thousand-year-old foxes, and they would not let others see their thoughts clearly.

Chen Chen turned on the microphone, smiled and said in a relaxed and clear tone: "Leaders, we produced the sitcom Love Apartment, which can be said to have created the "idol" era of sitcoms, and the main story line and value orientation are oriented to young audiences, which is the first such TV series in our China. The first to eat the crab may be unexpected, but it is more likely to get a good meal. I've just aired two episodes, guys, how do you feel? ”

Some of the people present were groaning, some were indifferent, and some had their eyes flashing.

After a few seconds of silence, Zeng Jing of Hu Nan Satellite TV spoke first: "The theme of this drama is quite novel, but the actors are unknown newcomers, I heard that even most of the leading actors are still students, in my opinion, the acting skills are quite immature, and the audience group is young audiences, and now there are a few young people who are willing to watch TV, the content positioning of this TV series is not appropriate, in my opinion, there is not much value." ”

After Zeng Jing's words, the expressions of his TV counterparts were very subtle, and Chen Chen's smile gradually disappeared.

Gu Cancan glanced at Zeng Jing thoughtfully.

"Director Zeng is right, this TV series may not be popular with the main audience of the market."

"Young people don't want to watch TV anymore."

"Maybe no advertiser wants to buy an in-roll ad if you buy it."

Following Zeng Jing's words, many people laughed and grinned and climbed the pole to dig pits for the bright era.

Chen Chen was anxious, so he wanted to open his mouth to refute, but Gu Cancan stretched out his hand to stop it, and said with a smile: "You have all been immersed in the field of TV dramas for many years, I believe that there is vision, and these problems are also true." But it can also be said on the other hand, this drama is easy to be liked by young people, and young people can be attracted to the TV through this drama. Young people are willing to stay in front of the TV, and the warm scene of middle-aged and elderly people watching TV with their children is not exactly what the family dreams of. ”

This also makes sense, these old oilmen smiled and no longer refutated.

"I've watched the TV series, everyone knows what the quality is, if you are interested in this TV series, please stay, if you have other plans to buy films, please go to the hotel leisure area to rest and relax first." Chen Chen said.

Hearing this, several personnel slowly stood up and left the conference room, and most of them did not move, including Zeng Jing.

The role of the film viewing meeting is to let the TV station understand the quality of the TV series on the spot, so that they know in their hearts, and it is also a good time to give the intended price, and it is a common situation for several TV stations to compete for a TV series.

The people present were all professionals, and there was not much to say, Gu Cancan asked someone from the TV station to bid.

Zhang Wen of Jibei Satellite TV spoke first: "We are very optimistic about this TV series, and I bid 300,000 for a single episode!" ”

In the 2008 TV drama market, unless a TV series shot by a particularly well-known director and starred by a first-line big name can sell more than 500,000 yuan per episode, such as Zhang Dabeard's Condor, which is sold to CCTV for the first time, it is 500,000 episodes, and as for the general TV series, a single episode is in the range of 100,000 to 300,000.

Zhang Wen actually gave 300,000 yuan as soon as she opened her mouth!

"This mad woman! Is there such an offer? The group of people at the bottom secretly scolded Zhang Wen for not playing cards according to common sense, and even suspected that Zhang Wen was helping the bright era to raise prices.

Li Liqiang frowned and looked at Zhang Wen with an unkind expression.

Zeng Jing's face was not good-looking.

The price of 300,000 yuan for a single episode has exceeded the psychological bottom line of many people, although many people think that the TV series Love Apartment is very good, but let them buy a sitcom at a price of more than 300,000 yuan for a single episode, few people can make up their minds.

Gu Cancan remained silent, and sighed helplessly in her heart, she had already understood Zhang Wen's little trick, but there was no good way.

The first season of Love Apartment has a total of 30 episodes, and if you follow 300,000 per episode, 9 million will be credited in the first broadcast.

In fact, the cost of the love apartment is very low, even if you add the cost of special effects production and the cameo fee of the invited stars, it is less than six million in total, and Zhang Wen's price has made the bright era profitable. And this is only the premiere of Shangxing TV, and there are two or three rounds or even more broadcast rights for sale, and there are also profits from online broadcasting, there is no suspense for this TV series to make money.

Zhang Wen's high price is also a strategy, she has careful thoughts.

This price can already dissuade most TV stations, and those who have the strength to pay a higher price will also consider whether this will be a good conspiracy negotiated with Jibei Satellite TV in the bright era, and will hesitate.

Who knows if they will wait for them to bid again for Hebei Satellite TV to directly stop fighting, won't this be a trick? That's what many people might think.

Sure enough, after Zhang Wen bid, no one bid again, and it was cold.

Seeing the success of the plan, Zhang Wen was secretly refreshed.

At this moment, I suddenly heard a cold female voice: "Three hundred and fifty thousand." ”

Who is it? Zhang Wen looked over in shock and with a little annoyance, it was actually Zeng Jing!

Zeng Jing was angry at the love apartment just now, and now he is willing to release a single episode of 350,000, and a very hot word flashed in Gu Cancan's mind.

"Ahem, three hundred and fifty thousand." Zeng Jing repeated it again, her face looked very cold when she was stared at by everyone, but if you looked closely, you could see that the skin under her thick foundation was a little red.

"I hate it, look at what I'm doing, I'm rich when I play Hunan Satellite TV, can't I?" Zeng Jing thought to himself.

Zhejiang Satellite TV's Luan Xishun smiled and said: "It turns out that Director Zeng is also quite optimistic." ”

"Did I say I wasn't optimistic?"

Luan Xishun spreads his hands, you are happy.

Li Liqiang looked at Zeng Jing helplessly, a low-cost urban sitcom had been bid to 350,000 yuan for a single episode, which completely disrupted his bidding plan.

The atmosphere in the conference room inexplicably began to tense.

"Three hundred and eighty thousand." Zhang Wen bid again, but the price is no longer as sharp as it was at the beginning, and it has begun to be conservative, after all, it has risen by tens of thousands, and when it comes to the entire TV series, this is the expenditure of millions.

"Four hundred thousand." Li Liqiang finally joined the bidding process.

This price has exceeded Gu Cancan's expectations, in her heart, it is a victory for the love apartment to sell for 300,000 yuan, but she didn't expect it to be so easy to exceed her expectations.

Zeng Jing sighed in annoyance, 350,000 yuan is already the highest amount she can decide, she is actually very optimistic about the love apartment, as a white-collar worker in the new era, she likes the story in this TV series very much, just to find fault just now is just to reduce the price, but it was all mixed up by Zhang Wen.

"How can there be such a stupid person, isn't it good to tacitly lower the price?" She rolled her eyes at Zhang Wen, but Zhang Wen refused.

Others have entered the theater mode, 400,000 yuan to buy an urban sitcom, in their opinion, this is the wrong.

In a few years, I don't know how they will feel when a single episode of the TV series reaches millions.

Zeng Jing has withdrawn, and only Li Liqiang and Zhang Wen are left bidding.

"Director Zhang, otherwise, I think the two of us will buy the premiere together, how about broadcasting at the same time?" Li Liqiang "kindly" put forward a seemingly win-win suggestion to Zhang Wen.

Zhang Wen smiled and declined: "I don't think it's appropriate, it's better to premiere exclusively." Four hundred and twenty thousand. ”

Just kidding,Jibei and Beijing are next to each other,The audience of the two families has a lot of overlap,If it is broadcast at the same time as Beijing Satellite TV,There will definitely be a lot of viewers who will flow to Beijing Satellite TV,After all, ......,Beijing Satellite TV's advertising time is a little less。

Li Liqiang smashed his mouth, as if he had realized Zeng Jing's helplessness.

"Four hundred and fifty thousand!" Li Liqiang continues to increase the size!

Zhang Wen gritted her teeth and said loudly: "500,000!" ”

After a moment of silence, those present couldn't help but exclaim.

"Hey, this price is going to be a record, right?"

"Not really, but in sitcoms, it's definitely a record."

"Zhang Wen of Jibei Satellite TV is desperate?"

Zhang Wen turned a deaf ear to these whispered discussions, and just stared at Li Liqiang.

Li Liqiang really didn't expect such a situation, he fell into thought.

……

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