A month after the launch of "Elven World", a number of similar MR games that imitated this game were also launched.

However, these games did not shake the status of Elven World in the slightest, and did not even make too many waves.

The reason is simple, they can copy the gameplay of "Elven World", but it is difficult to copy the IP, and they can't find any way to offset the first-mover advantage of "Elven World".

The premise of a copycat being comparable to the original is that it must surpass the quality of the original in at least one aspect, such as gameplay, picture quality, IP, number of players, etc.

However, on the other hand, "Elven World", its gameplay and graphics quality have temporarily reached the top of the genre, and there is not much room for improvement.

In terms of IP, not to mention other big IPs mastered by Thunder Mutual Entertainment, just the elf images in "Pokemon Go" are also classic images that have been tested by players' tastes and time, and they are unbeatable in terms of styling design.

Moreover, "Elven World" has already set off a global craze through the World Boss event, and this event is precisely not replicable.

Other game companies also want to do world boss events, but how? A boss was opened, but there were only so many dozens of people present? These dozens of people looked at each other, wouldn't they feel particularly embarrassed......

At first glance, there are only a few people playing this game, and it will have a dissuasive effect.

This kind of game has a strong social attribute, and the more people play, the more scale effect can be generated. For other game companies, how can they promote their own games like "Elven World" when "Elven World" has become popular all over the world? It's a hard-to-solve puzzle.

What's more, "Elf World" has penetrated into all aspects of the player's life, and even many friends will discuss the pets they have just caught and conduct pet battles when they get together.

At this time, if a player plays another game like Elven World, is he too embarrassed to join the conversation with his friends?

Moreover, even if he wanted to show off, the others couldn't see his pet at all, and even if they did, they didn't think it was precious at all.

If you can't enjoy the social help brought by this game at all, it can be said that it is a blood loss in terms of game experience.

Only when the number of players reaches a certain level, only after players truly recognize the value of the elves in the game, can the game company establish a stable and valuable price system, and form a large and stable game community.

At this point, all the players of "Elf World" are firmly held in the hands of Thunder Mutual Entertainment, and other similar games can't be mined even if they want to.

……

……

In the experience store, Chen Mo had just ended the call with Zhou Jiangping.

Zhou Jiangping was very excited to talk about the historic breakthrough made by matrix glasses in the overseas market, and the market share increased by 3 percentage points compared with last week.

Chen Mo was quite calm about this, and just roughly explained to Zhou Jiangping the promotion plan for a period of time in the future.

At the same time, matrix glasses, as a new smart device, will also develop more practical functions to further facilitate all aspects of people's lives.

For example, the glasses are bound to the mobile phone, and the consciousness is used to manipulate Jarvis to deal with the affairs on the mobile phone, such as replying to messages, answering calls, etc., to achieve the effect of consciousness controlling the mobile phone in disguise.

You can also consider cooperating with the police, and after real-name authentication and verifying the user's identity, you can temporarily turn on the camera function to record the crime scene when you call the police for forensics, so as to reduce the crime rate.

Of course, these functions need to be continuously developed and improved, and they need to be closely coordinated with various institutions, and they also need to gradually change the concept and consciousness of all people.

But in any case, technology is changing everyone's life, and sooner or later, smart glasses will go deeper into the real world, and even become like a smartphone, everyone has one.

And in terms of games:

In the future, "Elven World" will still carry out world boss capture activities every once in a while, and at the same time, it will slowly update the Elven Illustrated Book and add new gameplay to maintain the enthusiasm of players for this game.

However, Chen Mo also knows very well that after this game becomes popular all over the world, it will inevitably gradually enter a period of calm and stability.

The reason is also very simple.

On the one hand, there is still a bottleneck in MR technology, and the picture that can be displayed in "Elf World" is already the highest level of picture, and if you want to make a more complex and richer game, you need to wait for the further improvement of the hardware level.

On the other hand, the enthusiasm of players for "Elven World" cannot rise indefinitely. It's the time when Elf World is on fire, and many players even spend more than 20 hours a week catching pokemon in the wild, which is obviously grossly inflated, and it takes away from their time off work to rest and play other games.

At the beginning, players felt very new to the gameplay of "Elf World", but this popularity will gradually decline, maybe after two or three months, many players' attitude towards this game will change from "sleepless and active to catch elves in the wild" to "catch elves when you go out", and the weekly game time will drop to less than ten hours or even less.

After all, most players have their own work and life, as well as a variety of other entertainment activities, and "Elven World" is like other games, and it will eventually get tired of it.

However, for Chen Mo, "Elf World" has reached this kind of popularity in a short period of time, and it has perfectly completed its mission. On the one hand, it has become the hottest MR game nowadays, and on the other hand, it has promoted matrix glasses to the world and seized a large market share, which is equivalent to laying a solid foundation for the future MR game competition.

If, at some point in the future, the MR game field ushers in a new technological change or has a new game outlet, then with the market share occupied by matrix glasses, Chen Mo will also establish a first-mover advantage in the MR game field.

What's more, "Elf World" entering a stable period does not mean that it will be cold, old players will still gradually accumulate, and for a long time in the future, "Elf World" will be the best MR game for players to go out, there is no one.

……

MR games are a small episode, and Chen Mo also has to consider the next R&D plan.

With the current level of technology, MR is a new outlet, but VR games are still dominant.

This year, Chen Mo will continue to launch more high-quality games that can compete for the game of the year, further enhancing the dominance of Thunder Interactive Entertainment in the game industry around the world.